Explore the Executive Travelers Audience
Below you'll find more information about the Executive Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Executive Travelers audience.
INTERESTS
The Executive Travelers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Executive Travelers audience is Personal Stock Portfolio Managers.
| Interest | Composition | Index |
| Personal Stock Portfolio Managers | 62.10% | 36.63x |
| Finance Continuing Education Researchers | 66.10% | 33.48x |
| Financial News Readers | 48.39% | 32.77x |
| Custom Home Lighting Shoppers | 46.45% | 31.09x |
| Home Custom Bedroom Decorators | 46.46% | 31.09x |
| Credit Card Researchers | 51.97% | 30.69x |
| Executive and C-Suite | 43.64% | 29.93x |
| Men's Clothing Shoppers | 50.56% | 29.88x |
| Texas Activity Researchers | 42.44% | 29.26x |
| Cholesterol Researchers | 45.76% | 29.25x |
Composition Percentage:
The overlap percentage between the Executive Travelers audience and the Interest attribute.
Index: A comparison of the Executive Travelers audience to the internet population.
Curious about what else the Executive Travelers audience is interested in?
Sign Up
APPAREL RETAILERS
The Executive Travelers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Executive Travelers audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.01% | 2.17x |
| Patagonia | 0.01% | 1.90x |
| Bonobos | 0.02% | 1.80x |
| Urban Outfitters | 0.05% | 1.72x |
| American Apparel | 0.03% | 1.69x |
| Madewell | 0.03% | 1.68x |
| Armani | 0.03% | 1.66x |
| Uniqlo | 0.02% | 1.62x |
| Lululemon | 0.05% | 1.59x |
| Club Monaco | 0.01% | 1.51x |
Composition Percentage:
The overlap percentage between the Executive Travelers audience and the Location attribute.
Index: A comparison of the Executive Travelers audience to the internet population.
Want to find more of the Executive Travelers audience in the real world?
Sign Up
WEBSITES
The Executive Travelers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Executive Travelers audience is financial-planning.com.
| Website | Composition | Index |
| financial-planning.com | 1.07% | 44.09x |
| wealthmanagement.com | 1.35% | 42.62x |
| finra.org | 1.49% | 42.58x |
| americanbar.org | 1.29% | 39.20x |
| accountingtoday.com | 1.18% | 38.62x |
| investorplace.com | 1.83% | 37.97x |
| ethereumworldnews.com | 1.05% | 37.86x |
| insurancejournal.com | 1.66% | 37.77x |
| americanbanker.com | 1.22% | 37.24x |
| morningstar.com | 1.61% | 36.95x |
Composition Percentage:
The overlap percentage between the Executive Travelers audience and the Web attribute.
Index: A comparison of the Executive Travelers audience to the internet population.
Want to see more of the websites the Executive Travelers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Executive Travelers audience is Personal Finance Researchers.
| Content Affinity | Composition | Index |
| Personal Finance Researchers | 9.16% | 23.50x |
| Institutional Investing | 2.71% | 22.53x |
| Personal Investment & Advisor Researchers | 11.16% | 19.38x |
| Retail Industry News | 1.49% | 17.81x |
| Law School Research Cluster | 0.39% | 16.97x |
| Accounting | 6.39% | 16.48x |
| Environmentally Friendly Cars | 0.06% | 16.42x |
| Business News & Information Readers | 10.28% | 16.40x |
| Cars, Travel & Food | 0.28% | 16.31x |
| Startup Investment | 7.08% | 16.15x |
Composition Percentage:
The overlap percentage between the Executive Travelers audience and the Content Affinity attribute.
Index: A comparison of the Executive Travelers audience to the internet population.
Want to see more of the Content Affinities the Executive Travelers audience visits?
Sign Up
DEMOGRAPHICS
The Executive Travelers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other characteristics of the Executive Travelers audience?
Sign Up