Dstillery Audiences

EXECUTIVE TRAVELERS

Audience Size: 4.3 Million Devices

Explore the Executive Travelers Audience

Below you'll find more information about the Executive Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Executive Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Executive Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Executive Travelers audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 48.25% 24.23x
Shared Work Space Researchers 44.43% 20.50x
Investment Banking Professionals 38.98% 19.81x
Enterprise Field Services Researchers 37.22% 19.79x
Finance Continuing Education Researchers 29.24% 18.13x
SEO Specialists 32.20% 17.90x
Market Intelligence Researchers 25.69% 17.27x
Cloud Storage Provider Researchers 34.70% 17.23x
Business Communication Product Researchers 31.32% 15.89x
Online Investors 24.69% 15.56x
Composition Percentage: The overlap percentage between the Executive Travelers audience and the Interest attribute.
Index: A comparison of the Executive Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Executive Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Executive Travelers audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 3.97x
Patagonia 0.02% 3.51x
Intermix 0.02% 3.24x
Calvin Klein 0.01% 2.99x
Zara 0.04% 2.89x
American Apparel 0.05% 2.78x
Uniqlo 0.02% 2.78x
Armani 0.03% 2.73x
Free People 0.02% 2.71x
Hugo Boss 0.02% 2.62x
Composition Percentage: The overlap percentage between the Executive Travelers audience and the Location attribute.
Index: A comparison of the Executive Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Executive Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Executive Travelers audience is perenews.com.

Website Composition Index
perenews.com 0.04% 68.77x
thetradenews.com 0.06% 64.41x
canaan.com 0.03% 63.86x
assettv.com 0.02% 61.71x
srz.com 0.02% 61.61x
swfinstitute.org 0.05% 60.06x
r2integrated.com 0.01% 59.19x
mailtester.com 0.03% 59.18x
finalternatives.com 0.67% 58.49x
saastr.com 0.01% 57.91x
Composition Percentage: The overlap percentage between the Executive Travelers audience and the Web attribute.
Index: A comparison of the Executive Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Executive Travelers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 5.24% 28.73x
Startup Investment 15.24% 20.15x
Retail Industry News 2.49% 19.92x
Real Estate Cluster 3.23% 19.38x
Business News & Information Readers 16.50% 18.30x
Data Centers 7.61% 17.53x
Philanthropy - Nonprofits 2.10% 17.46x
Work Productivity 6.08% 17.42x
Human Resources & Employee Management 2.56% 16.90x
Meeting Planning & Hotels 1.60% 15.94x
Composition Percentage: The overlap percentage between the Executive Travelers audience and the Content Affinity attribute.
Index: A comparison of the Executive Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Executive Travelers audience resonates most for the following age and income brackets.
Age
18-24
Income
Over $250,000