Dstillery Audiences

EXECUTIVE AND C-SUITE

Audience Size: 2.8 Million Devices

Explore the Executive and C-Suite Audience

Below you'll find more information about the Executive and C-Suite audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Executive and C-Suite audience.

Dstillery Crafted Audiences

INTERESTS

The Executive and C-Suite audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Executive and C-Suite audience is Financial Business Intelligence Researchers.

Interest Composition Index
Financial Business Intelligence Researchers 51.34% 79.45x
Liberal News Readers 46.94% 77.95x
Market Intelligence Researchers 51.10% 75.59x
Readers of Bengali Content 52.44% 73.91x
Financial News Readers 44.37% 73.91x
Readers of Japanese Content 48.92% 69.03x
Advertising Professionals 47.93% 68.97x
Tech News Enthusiasts 44.93% 67.13x
Readers of South Asian Content 47.73% 66.86x
Media Buying Professionals 46.84% 65.34x
Composition Percentage: The overlap percentage between the Executive and C-Suite audience and the Interest attribute.
Index: A comparison of the Executive and C-Suite audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Executive and C-Suite audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Executive and C-Suite audience is Everlane.

Location Composition Index
Everlane 0.02% 3.42x
Supreme 0.03% 2.61x
Bonobos 0.17% 2.39x
Armani 0.06% 2.00x
Patagonia 0.03% 1.95x
Calvin Klein 0.01% 1.90x
Uniqlo 0.03% 1.73x
Zara 0.05% 1.71x
Club Monaco 0.03% 1.69x
Intermix 0.02% 1.66x
Composition Percentage: The overlap percentage between the Executive and C-Suite audience and the Location attribute.
Index: A comparison of the Executive and C-Suite audience to the internet population.
Dstillery Web Insights

WEBSITES

The Executive and C-Suite audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Executive and C-Suite audience is stridenation.com.

Website Composition Index
stridenation.com 1.27% 54.40x
realclearmarkets.com 1.08% 49.13x
thyblackman.com 1.16% 48.76x
fastcodesign.com 1.75% 44.60x
gulfnews.com 1.45% 43.16x
morningticker.com 1.11% 42.73x
economist.com 18.88% 41.74x
thehindubusinessline.com 3.02% 40.53x
thenewsminute.com 3.31% 39.89x
harpers.org 3.29% 39.70x
Composition Percentage: The overlap percentage between the Executive and C-Suite audience and the Web attribute.
Index: A comparison of the Executive and C-Suite audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Executive and C-Suite audience is Middle East News.

Content Affinity Composition Index
Middle East News 11.75% 30.01x
Australia & New Zealand Media 11.72% 29.78x
Public Policy Media 9.62% 29.46x
Social & Demographic Trends 4.38% 28.35x
Institutional Investing 4.66% 28.30x
Feminism 2.50% 27.74x
Environmental Conservation 0.16% 27.55x
Local & Travel England - North Midlands 0.10% 26.90x
International Travel 1.56% 26.45x
Philanthropy - Nonprofits 2.07% 26.33x
Composition Percentage: The overlap percentage between the Executive and C-Suite audience and the Content Affinity attribute.
Index: A comparison of the Executive and C-Suite audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Executive and C-Suite audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male