Dstillery Audiences

EXERCISE AND GYM RESEARCHERS

Audience Size: 2.5 Million Devices

Explore the Exercise and Gym Researchers Audience

Below you'll find more information about the Exercise and Gym Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Exercise and Gym Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Exercise and Gym Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Exercise and Gym Researchers audience is Weight Lifting Enthusiasts.

Interest Composition Index
Weight Lifting Enthusiasts 76.97% 70.13x
Men's Health Researchers 64.66% 64.85x
Mens Fitness Publication Readers 50.13% 55.33x
Women's Fitness Enthusiasts 42.17% 47.11x
Running Enthusiasts 45.22% 46.45x
Bodybuilding Enthusiasts 53.10% 44.87x
Fitness Enthusiasts 39.20% 41.07x
Online Exercise Class Users 47.22% 38.18x
Luxury Fitness Shoppers 34.93% 35.11x
Healthy Eaters 34.17% 34.94x
Composition Percentage: The overlap percentage between the Exercise and Gym Researchers audience and the Interest attribute.
Index: A comparison of the Exercise and Gym Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Exercise and Gym Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Exercise and Gym Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.37% 1.42x
Mens Wearhouse 0.53% 1.27x
Composition Percentage: The overlap percentage between the Exercise and Gym Researchers audience and the Location attribute.
Index: A comparison of the Exercise and Gym Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Exercise and Gym Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Exercise and Gym Researchers audience is jtsstrength.com.

Website Composition Index
jtsstrength.com 1.36% 97.38x
tigerfitness.com 1.72% 96.45x
schwarzenegger.com 1.30% 83.38x
mensfitness.com 7.75% 82.02x
poliquingroup.com 1.55% 79.09x
building-muscle101.com 1.25% 73.93x
muscleandperformance.com 5.40% 73.04x
bpisports.com 1.08% 66.79x
kingofthegym.com 1.02% 65.84x
muscleandstrength.com 19.09% 64.14x
Composition Percentage: The overlap percentage between the Exercise and Gym Researchers audience and the Web attribute.
Index: A comparison of the Exercise and Gym Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Exercise and Gym Researchers audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 23.64% 42.29x
Men's Dress Shirt Shopping 3.06% 26.21x
Crossfit & Obstacle Race Enthusiasts 8.80% 26.16x
Weight Loss & Nutrition Assistance Researchers 28.22% 22.57x
Healthy Eating Researchers 5.66% 18.89x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 3.42% 18.80x
Assorted Topics (Viral Media, Paid Traffic) 9.37% 16.32x
Paleo & Keto Diet Enthusiasts 15.80% 16.16x
Dermatology 7.14% 16.00x
Reproductive Health 5.35% 15.97x
Composition Percentage: The overlap percentage between the Exercise and Gym Researchers audience and the Content Affinity attribute.
Index: A comparison of the Exercise and Gym Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Exercise and Gym Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male