Dstillery Audiences

F1 RACING ENTHUSIASTS

Audience Size: 3.3 Million Devices

Explore the F1 Racing Enthusiasts Audience

Below you'll find more information about the F1 Racing Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the F1 Racing Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The F1 Racing Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the F1 Racing Enthusiasts audience is Car Collector Enthusiasts.

Interest Composition Index
Car Collector Enthusiasts 24.14% 15.53x
Car Enthusiasts 19.80% 14.93x
Automotive News Readers 18.98% 14.26x
BMW Vehicle Shoppers 18.57% 13.62x
Tesla Enthusiasts 18.27% 12.86x
Car Buyers 16.49% 12.86x
Electric Vehicle Shoppers 18.67% 12.75x
Luxury Watch Shoppers 18.70% 12.02x
Corvette Enthusiasts 18.08% 11.86x
Land Rover Shoppers 19.22% 11.84x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Interest attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The F1 Racing Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the F1 Racing Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.07x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Location attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The F1 Racing Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the F1 Racing Enthusiasts audience is crash.net.

Website Composition Index
crash.net 1.68% 43.22x
imsa.com 2.09% 41.08x
motorsportmagazine.com 1.31% 39.14x
autosport.com 4.67% 38.39x
racer.com 4.17% 37.72x
planetf1.com 4.15% 37.36x
motorsport.com 10.76% 34.11x
racedepartment.com 1.06% 33.91x
f1i.com 1.68% 31.58x
racefans.net 2.85% 30.56x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Web attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the F1 Racing Enthusiasts audience is Motorcycle Racing Researchers.

Content Affinity Composition Index
Motorcycle Racing Researchers 1.69% 26.46x
Motorsports 1.09% 20.23x
Motorsport Equipment 2.57% 12.87x
General Interest 0.03% 12.64x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.10% 10.31x
Hobby Drones & Remote-Controlled Cars 0.11% 9.42x
Assorted Topics (Auto, Hobbies, Viral Media) 22.79% 9.20x
Recreational Motor Sport Enthusiasts 1.09% 7.99x
Auto Body Upkeep & Repair Researchers 0.33% 7.89x
Car Enthusiasts 4.07% 7.84x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The F1 Racing Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male