Dstillery Audiences

F1 RACING ENTHUSIASTS

Audience Size: 2.7 Million Devices

Explore the F1 Racing Enthusiasts Audience

Below you'll find more information about the F1 Racing Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the F1 Racing Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The F1 Racing Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the F1 Racing Enthusiasts audience is Car Enthusiasts.

Interest Composition Index
Car Enthusiasts 29.93% 33.54x
BMW Vehicle Shoppers 25.80% 30.26x
Car Collector Enthusiasts 29.76% 28.06x
Automotive News Readers 23.46% 27.55x
Car Buyers 27.19% 27.32x
Electric Vehicle Shoppers 22.54% 26.29x
Tesla Enthusiasts 21.90% 25.57x
Land Rover Shoppers 25.01% 24.25x
Ducati Motorcycle Shoppers 28.72% 23.61x
Audi Vehicle Shoppers 21.88% 22.99x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Interest attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The F1 Racing Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the F1 Racing Enthusiasts audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.31% 1.36x
Mens Wearhouse 0.41% 1.09x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Location attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The F1 Racing Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the F1 Racing Enthusiasts audience is autosport.com.

Website Composition Index
autosport.com 8.96% 100.09x
planetf1.com 1.72% 87.49x
crash.net 2.15% 85.17x
racer.com 5.28% 82.70x
motorsportmagazine.com 1.38% 80.01x
racefans.net 2.09% 71.87x
motorsport.com 10.10% 62.15x
indycar.com 2.10% 59.93x
motorsportreg.com 2.18% 56.86x
beyondtheflag.com 5.00% 54.93x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Web attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the F1 Racing Enthusiasts audience is Motorcycle Racing Researchers.

Content Affinity Composition Index
Motorcycle Racing Researchers 2.16% 42.01x
Motorsports 3.03% 27.27x
Assorted Topics (Auto, Hobbies, Viral Media) 24.26% 17.60x
Motorsport Equipment 7.21% 16.57x
Car Enthusiasts 8.91% 13.80x
Motorcycles & Snowmobiles 4.71% 13.72x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.26% 13.38x
Private Aviation 4.93% 11.65x
Auto Body Upkeep & Repair Researchers 3.45% 11.49x
Watches Retail 2.97% 11.36x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The F1 Racing Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male