Dstillery Audiences

F1 RACING ENTHUSIASTS

Audience Size: 584.7 Thousand Devices

Explore the F1 Racing Enthusiasts Audience

Below you'll find more information about the F1 Racing Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 584.7 thousand unique devices whose actions qualify for the F1 Racing Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The F1 Racing Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the F1 Racing Enthusiasts audience is Car Collector Enthusiasts.

Interest Composition Index
Car Collector Enthusiasts 23.82% 19.66x
Car Enthusiasts 18.99% 19.36x
Automotive News Readers 17.85% 18.22x
BMW Vehicle Shoppers 17.28% 17.23x
Electric Vehicle Shoppers 16.54% 16.03x
Car Buyers 15.62% 16.03x
Tesla Enthusiasts 16.88% 16.01x
Automotive Racing Enthusiasts 14.38% 14.81x
Luxury Watch Shoppers 16.43% 14.76x
Land Rover Shoppers 18.32% 14.54x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Interest attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The F1 Racing Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the F1 Racing Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.14x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Location attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The F1 Racing Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the F1 Racing Enthusiasts audience is imsa.com.

Website Composition Index
imsa.com 2.07% 43.55x
crash.net 1.81% 43.09x
autosport.com 5.07% 40.49x
racer.com 4.73% 37.78x
motorsportmagazine.com 1.78% 35.40x
motorsport.com 11.83% 34.46x
planetf1.com 3.69% 32.43x
frontstretch.com 1.06% 31.86x
racedepartment.com 1.04% 31.02x
indycar.com 1.21% 30.26x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Web attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the F1 Racing Enthusiasts audience is Motorcycle Racing Researchers.

Content Affinity Composition Index
Motorcycle Racing Researchers 1.89% 27.62x
Motorsports 0.98% 21.28x
Motorsport Equipment 2.47% 13.51x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.96% 11.28x
Hobby Drones & Remote-Controlled Cars 0.07% 10.42x
Assorted Topics (Auto, Hobbies, Viral Media) 23.94% 10.22x
Assorted Topics (Power Trains, Drones, Web Design) 0.17% 9.66x
Local & Travel England - North Midlands 0.05% 9.47x
Recreational Motor Sport Enthusiasts 1.08% 7.95x
Car Enthusiasts 4.06% 7.77x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The F1 Racing Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male