Dstillery Audiences

F1 RACING ENTHUSIASTS

Audience Size: 2.3 Million Devices

Explore the F1 Racing Enthusiasts Audience

Below you'll find more information about the F1 Racing Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the F1 Racing Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The F1 Racing Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the F1 Racing Enthusiasts audience is Car Collector Enthusiasts.

Interest Composition Index
Car Collector Enthusiasts 25.38% 13.81x
Automotive News Readers 18.93% 13.71x
Car Enthusiasts 21.54% 13.22x
BMW Vehicle Shoppers 20.65% 12.48x
Electric Vehicle Shoppers 20.42% 11.85x
Tesla Enthusiasts 20.00% 11.84x
Car Buyers 18.83% 11.31x
Land Rover Shoppers 20.34% 11.19x
Luxury Watch Shoppers 19.30% 10.81x
Space Travel Enthusiasts 18.09% 10.18x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Interest attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The F1 Racing Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the F1 Racing Enthusiasts audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.76x
Talbots 0.01% 1.66x
LOFT 0.01% 1.55x
Mens Wearhouse 0.02% 1.32x
Old Navy 0.02% 1.32x
Express 0.01% 1.24x
Journeys 0.01% 1.19x
Chicos 0.01% 1.16x
Carhartt 0.16% 1.08x
Victoria's Secret 0.01% 0.88x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Location attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The F1 Racing Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the F1 Racing Enthusiasts audience is crash.net.

Website Composition Index
crash.net 2.39% 36.43x
autosport.com 8.79% 32.23x
wtf1.com 1.29% 30.84x
racer.com 4.61% 30.25x
motorsportmagazine.com 1.29% 30.13x
planetf1.com 3.36% 30.08x
racedepartment.com 1.20% 27.48x
motorsport.com 10.95% 26.62x
racefans.net 3.26% 24.94x
indycar.com 1.75% 23.19x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Web attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the F1 Racing Enthusiasts audience is Motorcycle Racing Researchers.

Content Affinity Composition Index
Motorcycle Racing Researchers 2.03% 23.40x
Motorsports 1.63% 16.19x
Texas Off-Roading 0.03% 11.07x
Motorsport Equipment 3.53% 10.54x
Hobby Drones & Remote-Controlled Cars 0.31% 10.22x
General Interest 0.04% 8.79x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.82% 8.68x
Assorted Topics (Auto, Hobbies, Viral Media) 28.30% 7.75x
Robotics 0.22% 7.31x
Recreational Motor Sport Enthusiasts 1.43% 7.24x
Composition Percentage: The overlap percentage between the F1 Racing Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the F1 Racing Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The F1 Racing Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male