Dstillery Audiences

FAMILY CHRISTMAS CELEBRATION RESEARCHERS

Audience Size: 4 Million Devices

Explore the Family Christmas Celebration Researchers Audience

Below you'll find more information about the Family Christmas Celebration Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Family Christmas Celebration Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Family Christmas Celebration Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Family Christmas Celebration Researchers audience is Christmas Enthusiasts.

Interest Composition Index
Christmas Enthusiasts 38.27% 16.62x
Sweet Tooths 32.64% 15.02x
Budget Grocery Shoppers 24.27% 14.68x
Kids Clothing Shoppers 26.26% 14.32x
Christmas Decorations Shoppers 31.58% 14.22x
Patriotic Party Decoration Shoppers 28.26% 13.93x
Candy Shoppers 26.06% 13.11x
Cookie Eaters 29.29% 13.05x
As Seen on TV Shoppers 27.18% 13.03x
Bargain Shopping Researchers 18.51% 13.00x
Composition Percentage: The overlap percentage between the Family Christmas Celebration Researchers audience and the Interest attribute.
Index: A comparison of the Family Christmas Celebration Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Family Christmas Celebration Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Family Christmas Celebration Researchers audience is Belk.

Location Composition Index
Belk 0.02% 1.35x
Carhartt 0.20% 1.20x
Lane Bryant 0.03% 1.06x
Aeropostale 0.02% 1.06x
Dressbarn 0.03% 1.01x
Old Navy 0.05% 0.97x
Gymboree 0.02% 0.97x
Chicos 0.03% 0.91x
Kate Spade 0.01% 0.86x
Eddie Bauer 0.01% 0.85x
Composition Percentage: The overlap percentage between the Family Christmas Celebration Researchers audience and the Location attribute.
Index: A comparison of the Family Christmas Celebration Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Family Christmas Celebration Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Family Christmas Celebration Researchers audience is elfontheshelf.com.

Website Composition Index
elfontheshelf.com 0.24% 85.09x
christmas.com 0.16% 72.06x
coloring-page.net 0.26% 63.95x
multiplication.com 0.10% 61.57x
waltlife.com 0.13% 60.80x
thecolor.com 0.21% 59.93x
packagefromsanta.com 1.12% 59.75x
thetoyshop.com 0.18% 59.43x
glamourpage.com 0.10% 59.36x
shopjustice.com 0.28% 57.68x
Composition Percentage: The overlap percentage between the Family Christmas Celebration Researchers audience and the Web attribute.
Index: A comparison of the Family Christmas Celebration Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Family Christmas Celebration Researchers audience is Toys Shopping.

Content Affinity Composition Index
Toys Shopping 8.98% 15.42x
Cheerleading 2.32% 14.33x
Custom Gifts 4.47% 12.46x
Home Printing 0.96% 12.34x
Natural & Healthy Living Researchers 1.19% 11.90x
Cub & Girl Scouts 1.71% 11.65x
As Seen On TV Products 0.13% 11.63x
Networking Marketing 3.65% 11.62x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.60% 11.55x
Low Budget Shoppers 3.00% 11.13x
Composition Percentage: The overlap percentage between the Family Christmas Celebration Researchers audience and the Content Affinity attribute.
Index: A comparison of the Family Christmas Celebration Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Family Christmas Celebration Researchers audience resonates most for the following age and income brackets.
Age
55-64
Income
Over $250,000