Dstillery Audiences

FAMILY CHRISTMAS CELEBRATION RESEARCHERS

Audience Size: 3.4 Million Devices

Explore the Family Christmas Celebration Researchers Audience

Below you'll find more information about the Family Christmas Celebration Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Family Christmas Celebration Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Family Christmas Celebration Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Family Christmas Celebration Researchers audience is Christmas Enthusiasts.

Interest Composition Index
Christmas Enthusiasts 38.00% 17.31x
Sweet Tooths 32.32% 16.13x
Budget Grocery Shoppers 24.40% 15.62x
Kids Clothing Shoppers 26.52% 15.19x
Patriotic Party Decoration Shoppers 26.92% 15.00x
Homemade Gifts Crafters 21.03% 14.92x
Christmas Decorations Shoppers 30.34% 14.83x
Candy Shoppers 26.27% 14.08x
Cookie Eaters 27.16% 13.91x
Bargain Shopping Researchers 20.40% 13.83x
Composition Percentage: The overlap percentage between the Family Christmas Celebration Researchers audience and the Interest attribute.
Index: A comparison of the Family Christmas Celebration Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Family Christmas Celebration Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Family Christmas Celebration Researchers audience is Belk.

Location Composition Index
Belk 0.02% 1.26x
Carhartt 0.22% 1.22x
Lane Bryant 0.04% 1.10x
Dressbarn 0.04% 1.09x
LL Bean 0.01% 1.05x
Journeys 0.02% 0.99x
Old Navy 0.05% 0.96x
Express Outlets 0.00% 0.96x
Columbia 0.01% 0.95x
Gymboree 0.03% 0.94x
Composition Percentage: The overlap percentage between the Family Christmas Celebration Researchers audience and the Location attribute.
Index: A comparison of the Family Christmas Celebration Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Family Christmas Celebration Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Family Christmas Celebration Researchers audience is raisingourkids.com.

Website Composition Index
raisingourkids.com 1.43% 48.70x
highlights.com 1.45% 44.87x
empoweringparents.com 1.03% 43.93x
packagefromsanta.com 2.25% 43.26x
viralvo.com 1.38% 38.09x
spirithalloween.com 6.48% 37.30x
mccormick.com 1.32% 37.13x
mommypoppins.com 1.66% 36.76x
chex.com 1.37% 36.58x
belk.com 1.66% 36.44x
Composition Percentage: The overlap percentage between the Family Christmas Celebration Researchers audience and the Web attribute.
Index: A comparison of the Family Christmas Celebration Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Family Christmas Celebration Researchers audience is Toys Shopping.

Content Affinity Composition Index
Toys Shopping 9.42% 15.46x
Cheerleading 2.44% 15.11x
Home Printing 0.95% 12.99x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.59% 12.55x
Networking Marketing 3.51% 12.50x
Cub & Girl Scouts 1.74% 12.36x
As Seen On TV Products 0.14% 12.19x
Costumes 1.20% 11.91x
Low Budget Shoppers 2.85% 11.72x
Natural & Healthy Living Researchers 1.19% 11.63x
Composition Percentage: The overlap percentage between the Family Christmas Celebration Researchers audience and the Content Affinity attribute.
Index: A comparison of the Family Christmas Celebration Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Family Christmas Celebration Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female