Explore the Fantasy Football Enthusiasts Audience
Below you'll find more information about the Fantasy Football Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Fantasy Football Enthusiasts audience.
INTERESTS
The Fantasy Football Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Fantasy Football Enthusiasts audience is Daily Fantasy Sports Enthusiasts.
| Interest | Composition | Index |
| Daily Fantasy Sports Enthusiasts | 65.90% | 42.01x |
| NFL Fans | 44.68% | 37.59x |
| ESPN Enthusiasts | 32.67% | 34.37x |
| Baltimore Ravens Fans | 41.79% | 32.71x |
| Super Bowl Bracket Projection Enthusiasts | 49.17% | 31.82x |
| Football Enthusiasts | 57.92% | 31.81x |
| New York Jets Fans | 34.84% | 31.73x |
| Houston Texans Fans | 37.69% | 31.68x |
| Olympic Sports Enthusiasts | 45.86% | 31.54x |
| Mens Business Clothes Shoppers | 9.07% | 30.65x |
Composition Percentage:
The overlap percentage between the Fantasy Football Enthusiasts audience and the Interest attribute.
Index: A comparison of the Fantasy Football Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Fantasy Football Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Fantasy Football Enthusiasts audience is Gap.
| Location | Composition | Index |
| Gap | 0.01% | 1.98x |
| LOFT | 0.01% | 1.43x |
| Lululemon | 0.01% | 1.40x |
| White House Black Market | 0.02% | 1.37x |
| Old Navy | 0.03% | 1.37x |
| Mens Wearhouse | 0.01% | 1.26x |
| Chicos | 0.02% | 1.23x |
| Dressbarn | 0.01% | 1.17x |
| Zumiez | 0.02% | 1.14x |
| H&M | 0.01% | 1.12x |
Composition Percentage:
The overlap percentage between the Fantasy Football Enthusiasts audience and the Location attribute.
Index: A comparison of the Fantasy Football Enthusiasts audience to the internet population.
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WEBSITES
The Fantasy Football Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Fantasy Football Enthusiasts audience is rotoballer.com.
| Website | Composition | Index |
| rotoballer.com | 18.72% | 63.93x |
| fantasydata.com | 4.92% | 62.28x |
| hashtagbasketball.com | 1.16% | 61.60x |
| fantasysp.com | 5.87% | 61.06x |
| draftsharks.com | 1.09% | 60.77x |
| razzball.com | 2.74% | 59.91x |
| rotoworld.com | 1.03% | 59.76x |
| thehuddle.com | 4.59% | 57.66x |
| rotowire.com | 14.92% | 51.42x |
| drafttek.com | 1.42% | 51.09x |
Composition Percentage:
The overlap percentage between the Fantasy Football Enthusiasts audience and the Web attribute.
Index: A comparison of the Fantasy Football Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Fantasy Football Enthusiasts audience is Fantasy Sports.
| Content Affinity | Composition | Index |
| Fantasy Sports | 46.30% | 26.84x |
| Illinois College Sports | 0.46% | 13.35x |
| College Sports | 0.19% | 12.57x |
| Florida College Athletics | 0.73% | 12.27x |
| Pac 12 Sports | 1.13% | 11.39x |
| New England & Ivy League Sports | 0.54% | 11.35x |
| Southeast College Athletics | 1.09% | 10.92x |
| Virginia Athletics | 0.09% | 10.86x |
| Golf Travel & Gear | 4.29% | 10.79x |
| Hockey | 7.89% | 9.26x |
Composition Percentage:
The overlap percentage between the Fantasy Football Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Fantasy Football Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Fantasy Football Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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