Explore the Fast Fashion Shoppers Audience
Below you'll find more information about the Fast Fashion Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Fast Fashion Shoppers audience.
INTERESTS
The Fast Fashion Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Fast Fashion Shoppers audience is Trendy Shoe Shoppers.
| Interest | Composition | Index |
| Trendy Shoe Shoppers | 21.99% | 23.18x |
| Thrift Store Shoppers | 31.09% | 22.26x |
| Women's Fashion Magazine Readers | 20.35% | 21.91x |
| Curly Hair Care Shoppers | 25.49% | 21.56x |
| Tutoring Resources Researchers | 26.42% | 21.53x |
| Teen Content Readers | 26.09% | 21.32x |
| Social Workers | 23.15% | 20.84x |
| Job Seekers | 20.56% | 20.48x |
| College Students | 23.27% | 20.38x |
| Adult Acne Sufferers | 23.74% | 20.28x |
Composition Percentage:
The overlap percentage between the Fast Fashion Shoppers audience and the Interest attribute.
Index: A comparison of the Fast Fashion Shoppers audience to the internet population.
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APPAREL RETAILERS
The Fast Fashion Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Fast Fashion Shoppers audience is Forever 21.
| Location | Composition | Index |
| Forever 21 | 0.02% | 2.13x |
| J. Crew | 0.02% | 1.85x |
| H&M | 0.02% | 1.81x |
| Coach | 0.01% | 1.74x |
| Lululemon | 0.01% | 1.70x |
| LOFT | 0.02% | 1.58x |
| Chicos | 0.03% | 1.49x |
| Banana Republic | 0.02% | 1.44x |
| Gap | 0.02% | 1.44x |
| The Childrens Place | 0.04% | 1.43x |
Composition Percentage:
The overlap percentage between the Fast Fashion Shoppers audience and the Location attribute.
Index: A comparison of the Fast Fashion Shoppers audience to the internet population.
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WEBSITES
The Fast Fashion Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Fast Fashion Shoppers audience is cuny.edu.
| Website | Composition | Index |
| cuny.edu | 1.41% | 31.71x |
| litcharts.com | 1.59% | 31.52x |
| quizplus.com | 1.19% | 25.18x |
| wwd.com | 17.29% | 24.81x |
| mejuri.com | 1.72% | 23.57x |
| farfetch.com | 1.21% | 23.31x |
| manrepeller.com | 1.08% | 23.11x |
| icims.com | 2.17% | 21.90x |
| streeteasy.com | 1.03% | 20.98x |
| theodysseyonline.com | 1.76% | 19.95x |
Composition Percentage:
The overlap percentage between the Fast Fashion Shoppers audience and the Web attribute.
Index: A comparison of the Fast Fashion Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Fast Fashion Shoppers audience is Retail Industry News.
| Content Affinity | Composition | Index |
| Retail Industry News | 0.14% | 20.89x |
| Institutional Investing | 0.09% | 20.09x |
| Career Cluster A | 2.00% | 19.70x |
| Cosmetics Business | 0.11% | 19.12x |
| University Press | 0.28% | 18.83x |
| Law School Research Cluster | 0.03% | 18.51x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.21% | 18.32x |
| Canada Shopping - General Commerce | 0.23% | 18.11x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.03% | 17.58x |
| Mysticism | 0.09% | 17.58x |
Composition Percentage:
The overlap percentage between the Fast Fashion Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Fast Fashion Shoppers audience to the internet population.
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DEMOGRAPHICS
The Fast Fashion Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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