Dstillery Audiences

FAST FOOD LOVERS

Audience Size: 2.7 Million Devices

Explore the Fast Food Lovers Audience

Below you'll find more information about the Fast Food Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Fast Food Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Fast Food Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fast Food Lovers audience is Junk Food Lovers.

Interest Composition Index
Junk Food Lovers 38.69% 40.35x
Orlando Activities Researchers 27.79% 30.29x
Ice Cream Shoppers 29.80% 30.19x
TV Junkies 23.72% 30.13x
Nashville Activity Researchers 27.66% 29.20x
Cholesterol Researchers 26.38% 28.87x
Joint Pain Health Care Professionals 30.86% 28.79x
Pizza Lovers 27.14% 28.74x
Mens Fitness Publication Readers 25.93% 28.62x
Coffee Lovers 31.48% 28.51x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Interest attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fast Food Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fast Food Lovers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.31% 1.29x
Mens Wearhouse 0.50% 1.26x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Location attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Fast Food Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Fast Food Lovers audience is secretmenus.com.

Website Composition Index
secretmenus.com 2.18% 69.54x
theimpulsivebuy.com 1.70% 63.26x
brandeating.com 10.59% 50.64x
braums.com 1.15% 42.42x
elfcosmetics.com 1.05% 42.10x
slice.seriouseats.com 1.36% 41.84x
neogaf.com 1.19% 39.93x
aht.seriouseats.com 1.20% 38.82x
plannedparenthood.org 1.43% 38.02x
gamenguide.com 1.71% 37.51x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Web attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fast Food Lovers audience is Food Cluster.

Content Affinity Composition Index
Food Cluster 4.98% 17.25x
Reproductive Health 4.78% 14.26x
Celebrity Gossip 3.22% 14.25x
Weight Loss & Nutrition Assistance Researchers 17.07% 13.65x
Low Budget Shoppers 1.93% 13.60x
Beauty & Cosmetics 3.36% 13.58x
Chain Restaurants 34.54% 13.31x
Healthy Eating Researchers 3.81% 12.71x
Dermatology 5.62% 12.60x
Movie Reviews 10.66% 12.29x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Content Affinity attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fast Food Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female