Dstillery Audiences

FAST FOOD LOVERS

Audience Size: 1.7 Million Devices

Explore the Fast Food Lovers Audience

Below you'll find more information about the Fast Food Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Fast Food Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Fast Food Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fast Food Lovers audience is Junk Food Lovers.

Interest Composition Index
Junk Food Lovers 21.60% 31.78x
Nashville Activity Researchers 12.87% 28.58x
Food Industry Professionals 18.06% 26.46x
Cholesterol Researchers 12.08% 25.80x
Beer Aficionados 19.35% 25.70x
Orlando Activities Researchers 8.04% 25.17x
TV Junkies 16.57% 24.90x
Weight Loss Researchers 15.27% 24.69x
Restaurant Researchers 15.49% 24.35x
Texas Activity Researchers 11.12% 23.82x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Interest attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fast Food Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fast Food Lovers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.02% 1.65x
Talbots 0.01% 1.33x
Express 0.02% 1.22x
Gymboree 0.01% 1.21x
Victoria's Secret 0.03% 1.20x
Old Navy 0.03% 1.17x
White House Black Market 0.02% 1.17x
H&M 0.01% 1.17x
Aeropostale 0.02% 1.14x
Gap 0.01% 1.12x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Location attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Fast Food Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Fast Food Lovers audience is theimpulsivebuy.com.

Website Composition Index
theimpulsivebuy.com 1.22% 42.90x
brandeating.com 5.93% 40.74x
prowrestlingsheet.com 1.03% 38.64x
heelbynature.com 1.01% 24.83x
venatusmedia.com 1.66% 23.93x
sportdfw.com 1.28% 23.37x
f4wonline.com 5.67% 22.32x
profootballrumors.com 3.26% 21.83x
streamable.com 3.14% 21.46x
battleredblog.com 2.52% 21.26x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Web attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fast Food Lovers audience is Chain Restaurants.

Content Affinity Composition Index
Chain Restaurants 6.77% 16.27x
Diabetes Research 0.04% 13.53x
Weight Loss & Nutrition Assistance Researchers 7.96% 13.21x
Grilling 0.31% 11.89x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.10% 11.74x
Celebrity Gossip 0.29% 10.63x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.36% 10.54x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 0.10% 10.04x
Video Content Sites 0.26% 9.95x
Beauty & Cosmetics 0.17% 9.87x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Content Affinity attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fast Food Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male