Dstillery Audiences

FAST FOOD LOVERS

Audience Size: 2.2 Million Devices

Explore the Fast Food Lovers Audience

Below you'll find more information about the Fast Food Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Fast Food Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Fast Food Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fast Food Lovers audience is Junk Food Lovers.

Interest Composition Index
Junk Food Lovers 38.81% 48.67x
Blu-ray & DVD Movie Shoppers 3.33% 38.49x
TV Junkies 24.65% 36.18x
Orlando Activities Researchers 28.61% 36.14x
Ice Cream Shoppers 28.96% 35.70x
Diner and Ice Cream Lovers 33.38% 35.60x
Mens Fitness Publication Readers 26.15% 35.11x
Nashville Activity Researchers 27.85% 34.88x
Cholesterol Researchers 27.23% 34.55x
TV Advertising Professionals 25.48% 34.41x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Interest attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fast Food Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fast Food Lovers audience is Uniqlo.

Location Composition Index
Uniqlo 0.03% 1.52x
Jos A. Bank Clothiers 0.45% 1.49x
Mens Wearhouse 0.72% 1.47x
Buckle 0.25% 1.37x
Supreme 0.02% 1.37x
Johnston and Murphy 0.20% 1.35x
Bonobos 0.08% 1.29x
Forever 21 0.07% 1.28x
Urban Outfitters 0.06% 1.25x
Madewell 0.04% 1.20x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Location attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Fast Food Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Fast Food Lovers audience is grubgrade.com.

Website Composition Index
grubgrade.com 1.26% 110.81x
secretmenus.com 1.97% 68.83x
theimpulsivebuy.com 2.08% 48.30x
brandeating.com 12.43% 48.02x
slice.seriouseats.com 1.53% 41.12x
neogaf.com 1.09% 40.76x
nrn.com 3.22% 38.30x
fastfoodnutrition.org 2.67% 37.72x
plannedparenthood.org 1.25% 37.46x
aht.seriouseats.com 1.44% 37.24x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Web attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fast Food Lovers audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).

Content Affinity Composition Index
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.33% 21.61x
Food Cluster 4.96% 17.76x
Assorted Topics (Television, Origami, Men's Health) 0.22% 17.63x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.44% 16.88x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.64% 16.86x
As Seen On TV Products 0.12% 16.72x
Content Streamers & Downloaders 0.11% 15.96x
Instagram Management 0.84% 15.41x
Assorted Topics (Insurance, Travel, Viral Media) 0.03% 15.36x
Celebrity Gossip 3.04% 15.30x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Content Affinity attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fast Food Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female