Dstillery Audiences

FAST FOOD LOVERS

Audience Size: 939.5 Thousand Devices

Explore the Fast Food Lovers Audience

Below you'll find more information about the Fast Food Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 939.5 thousand unique devices whose actions qualify for the Fast Food Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Fast Food Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fast Food Lovers audience is Restaurant News Readers.

Interest Composition Index
Restaurant News Readers 71.89% 97.34x
Restaurant Menu Researchers 28.80% 71.05x
Food Delivery Service Users 15.82% 44.19x
Food Industry Professionals 16.41% 43.94x
Cold and Flu Prevention Researchers 17.65% 43.57x
Gas Discount Researchers 10.36% 41.68x
Flower Delivery Shoppers 11.84% 36.47x
TV Junkies 25.54% 31.63x
Unemployment Benefit Researchers 12.10% 31.15x
Wellness Enthusiasts 5.51% 30.18x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Interest attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fast Food Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fast Food Lovers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.86x
Gymboree 0.02% 1.51x
Maurices 0.03% 1.13x
Zumiez 0.01% 1.05x
Urban Outfitters 0.01% 1.01x
Old Navy 0.01% 0.86x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Location attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Fast Food Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Fast Food Lovers audience is realmenuprices.com.

Website Composition Index
realmenuprices.com 14.15% 91.94x
brandeating.com 5.61% 49.59x
fastfoodmenuprices.com 30.22% 48.68x
eatdrinkdeals.com 5.46% 46.86x
nutrition-charts.com 1.85% 38.26x
menupix.com 9.50% 36.73x
hotcouponworld.com 2.74% 36.17x
livingonthecheap.com 2.04% 35.00x
menuism.com 3.35% 34.84x
milehighonthecheap.com 1.62% 33.11x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Web attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fast Food Lovers audience is Chain Restaurants.

Content Affinity Composition Index
Chain Restaurants 8.00% 36.09x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.68% 27.14x
Weight Loss & Nutrition Assistance Researchers 3.78% 19.38x
Dental Health 0.10% 14.43x
Apartment Hunting 3.41% 12.36x
Canada Consumer Product Cluster 0.50% 12.26x
Beauty & Cosmetics 0.10% 12.13x
Consumer Packaged Goods 11.61% 11.00x
Spam Call Number Searchers 0.07% 10.73x
Finance & Accounting Cluster 1.86% 10.57x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Content Affinity attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fast Food Lovers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female