Dstillery Audiences

FAST FOOD LOVERS

Audience Size: 2.2 Million Devices

Explore the Fast Food Lovers Audience

Below you'll find more information about the Fast Food Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Fast Food Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Fast Food Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fast Food Lovers audience is Junk Food Lovers.

Interest Composition Index
Junk Food Lovers 28.05% 32.41x
Nashville Activity Researchers 20.16% 29.03x
Cholesterol Researchers 20.02% 28.09x
TV Junkies 23.95% 27.75x
Heartburn Sufferers 21.82% 27.10x
Orlando Activities Researchers 16.70% 27.03x
Beer Aficionados 25.03% 26.59x
TV Advertising Professionals 21.56% 26.52x
Mailing & Shipping Shoppers 23.47% 25.89x
Movie and Game Review Readers 25.65% 25.86x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Interest attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fast Food Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fast Food Lovers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.27x
J. Crew 0.01% 1.24x
Zumiez 0.02% 1.21x
Dressbarn 0.02% 1.18x
Forever 21 0.01% 1.13x
Old Navy 0.03% 1.13x
Lane Bryant 0.02% 1.11x
Jos A. Bank Clothiers 0.01% 1.11x
Aeropostale 0.02% 1.10x
Buckle 0.02% 1.10x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Location attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Fast Food Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Fast Food Lovers audience is theimpulsivebuy.com.

Website Composition Index
theimpulsivebuy.com 1.24% 53.14x
brandeating.com 6.17% 41.80x
prowrestlingsheet.com 2.00% 35.60x
fark.com 1.93% 28.22x
lineups.com 1.35% 26.43x
alternativenation.net 2.86% 26.19x
1010tires.com 1.78% 25.45x
talkbasket.net 1.84% 24.86x
heelbynature.com 1.22% 24.44x
f4wonline.com 4.32% 24.10x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Web attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fast Food Lovers audience is Chain Restaurants.

Content Affinity Composition Index
Chain Restaurants 9.78% 15.57x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.19% 15.11x
Vaping 0.04% 13.09x
Weight Loss & Nutrition Assistance Researchers 8.78% 13.01x
Diamonds & Precious Metals 0.03% 12.73x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.54% 12.53x
Audio Clips & Sound Effects 0.03% 12.47x
Grilling 0.41% 11.80x
Video Content Sites 0.52% 11.37x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.06% 11.29x
Composition Percentage: The overlap percentage between the Fast Food Lovers audience and the Content Affinity attribute.
Index: A comparison of the Fast Food Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fast Food Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male