Dstillery Audiences

FATHERS DAY CELEBRATORS

Audience Size: 1.7 Million Devices

Explore the Fathers Day Celebrators Audience

Below you'll find more information about the Fathers Day Celebrators audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Fathers Day Celebrators audience.

Dstillery Crafted Audiences

INTERESTS

The Fathers Day Celebrators audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fathers Day Celebrators audience is Holiday Gift Shoppers.

Interest Composition Index
Holiday Gift Shoppers 48.87% 55.10x
Hard Seltzer Aficionados 20.10% 37.18x
Mother's Day Celebrators 29.66% 36.24x
Parents with Kids 35.97% 35.64x
True Crime Podcast Listeners 26.75% 35.24x
Health Conscious Expecting Parents 46.00% 35.14x
Involved Parents 39.04% 34.56x
Trendy Shoe Shoppers 29.77% 32.71x
COVID Symptoms Researchers 25.28% 32.54x
Child Car Seat Researchers 46.97% 32.27x
Composition Percentage: The overlap percentage between the Fathers Day Celebrators audience and the Interest attribute.
Index: A comparison of the Fathers Day Celebrators audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fathers Day Celebrators audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fathers Day Celebrators audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.66x
H&M 0.02% 1.60x
Gap 0.03% 1.59x
Aeropostale 0.03% 1.54x
Express 0.03% 1.47x
Buckle 0.04% 1.46x
Old Navy 0.06% 1.44x
White House Black Market 0.03% 1.39x
Eddie Bauer 0.01% 1.37x
Gymboree 0.02% 1.36x
Composition Percentage: The overlap percentage between the Fathers Day Celebrators audience and the Location attribute.
Index: A comparison of the Fathers Day Celebrators audience to the internet population.
Dstillery Web Insights

WEBSITES

The Fathers Day Celebrators audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Fathers Day Celebrators audience is pumpingmamas.com.

Website Composition Index
pumpingmamas.com 1.40% 64.32x
exclusivepumping.com 5.20% 62.25x
kindredbravely.com 1.30% 61.34x
nestedbean.com 1.50% 58.27x
loveourlittles.com 1.27% 52.57x
babywisemom.com 1.34% 48.81x
thepostpartumparty.com 2.37% 48.70x
pregnancyfoodchecker.com 2.01% 48.20x
15minutebeauty.com 1.09% 45.71x
thebabyswag.com 1.84% 45.12x
Composition Percentage: The overlap percentage between the Fathers Day Celebrators audience and the Web attribute.
Index: A comparison of the Fathers Day Celebrators audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fathers Day Celebrators audience is Parenting & Children's Activities.

Content Affinity Composition Index
Parenting & Children's Activities 1.62% 33.42x
New Parents 3.95% 29.95x
Toys Shopping 0.40% 18.76x
Bridal Fashion 0.27% 17.25x
Party Planning & Invitations 7.31% 14.80x
Parenting & Pregnancy Resources 44.90% 14.04x
Parenting Blogs 0.72% 13.87x
Travel, Food, Fashion & Fitness 2.19% 13.42x
Assorted Topics (Television, Origami, Men's Health) 0.96% 12.95x
Family on a Budget 14.94% 12.03x
Composition Percentage: The overlap percentage between the Fathers Day Celebrators audience and the Content Affinity attribute.
Index: A comparison of the Fathers Day Celebrators audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fathers Day Celebrators audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female