Dstillery Audiences

FEDERAL EMPLOYEE BENEFITS RESEARCHERS

Audience Size: 3 Million Devices

Explore the Federal Employee Benefits Researchers Audience

Below you'll find more information about the Federal Employee Benefits Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Federal Employee Benefits Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Federal Employee Benefits Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Federal Employee Benefits Researchers audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 92.84% 67.15x
Marines 38.11% 28.35x
Financial Business Intelligence Researchers 35.24% 27.67x
Personal Stock Portfolio Managers 33.85% 26.40x
Executive Travelers 33.05% 26.23x
Financial News Readers 32.20% 25.82x
US Judiciary System Researchers 33.45% 25.32x
Lawyers 31.48% 24.23x
Liberal News Readers 30.55% 24.07x
Pilots 33.27% 23.97x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Interest attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Federal Employee Benefits Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Federal Employee Benefits Researchers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.60x
Old Navy 0.02% 1.42x
Carhartt 0.13% 0.96x
Maurices 0.01% 0.92x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Location attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Federal Employee Benefits Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Federal Employee Benefits Researchers audience is fedweek.com.

Website Composition Index
fedweek.com 2.28% 54.39x
fedsmith.com 17.17% 49.34x
federaltimes.com 3.35% 49.24x
wolftrap.org 1.03% 47.08x
wmata.com 6.47% 42.98x
defenseone.com 2.92% 41.94x
janes.com 1.86% 40.70x
fairfaxtimes.com 1.01% 40.23x
wamu.org 3.61% 40.02x
dcist.com 4.32% 38.09x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Web attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Federal Employee Benefits Researchers audience is Space & National Security.

Content Affinity Composition Index
Space & National Security 12.54% 29.81x
Washington & Northern Virginia 29.89% 21.23x
US Military Cluster 19.79% 20.02x
Social & Demographic Trends 0.51% 18.88x
Virginia Athletics 0.39% 18.09x
Public Policy Media 4.10% 16.56x
Personal Investment & Advisor Researchers 6.74% 16.44x
Institutional Investing 0.88% 16.37x
Shipping & Logistics 0.39% 16.28x
Cars, Travel & Food 0.03% 15.99x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Content Affinity attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Federal Employee Benefits Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male