Dstillery Audiences

FEDERAL EMPLOYEE BENEFITS RESEARCHERS

Audience Size: 3.4 Million Devices

Explore the Federal Employee Benefits Researchers Audience

Below you'll find more information about the Federal Employee Benefits Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Federal Employee Benefits Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Federal Employee Benefits Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Federal Employee Benefits Researchers audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 92.45% 63.73x
Marines 40.40% 29.76x
Financial Business Intelligence Researchers 38.70% 29.34x
Personal Stock Portfolio Managers 37.49% 27.20x
Financial News Readers 34.24% 26.84x
Executive Travelers 37.52% 26.11x
Liberal News Readers 32.01% 25.40x
Social Conservatives 35.48% 25.27x
Pilots 35.55% 25.00x
Social Liberals 33.16% 24.97x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Interest attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Federal Employee Benefits Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Federal Employee Benefits Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.87x
White House Black Market 0.01% 1.79x
Chicos 0.01% 1.65x
Carhartt 0.11% 1.10x
Old Navy 0.01% 1.10x
Mens Wearhouse 0.01% 0.96x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Location attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Federal Employee Benefits Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Federal Employee Benefits Researchers audience is c4isrnet.com.

Website Composition Index
c4isrnet.com 1.51% 46.82x
fedsmith.com 14.40% 46.38x
fedweek.com 2.95% 45.92x
federaltimes.com 2.43% 42.10x
wolftrap.org 1.33% 41.89x
urbanturf.com 1.13% 40.61x
ntknetwork.com 1.55% 39.92x
weeklystandard.com 1.61% 39.39x
defenseone.com 4.04% 39.21x
cookpolitical.com 1.12% 36.78x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Web attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Federal Employee Benefits Researchers audience is Space & National Security.

Content Affinity Composition Index
Space & National Security 12.03% 28.88x
Washington & Northern Virginia 27.12% 20.87x
Cars, Travel & Food 0.06% 20.67x
US Military Cluster 21.34% 19.31x
Social & Demographic Trends 0.80% 18.25x
Public Policy Media 4.67% 17.99x
Personal Investment & Advisor Researchers 7.63% 17.66x
Rural Living 0.03% 16.80x
Institutional Investing 1.27% 16.64x
Middle East News 6.52% 16.29x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Content Affinity attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Federal Employee Benefits Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male