Dstillery Audiences

FEDERAL EMPLOYEE BENEFITS RESEARCHERS

Audience Size: 2.5 Million Devices

Explore the Federal Employee Benefits Researchers Audience

Below you'll find more information about the Federal Employee Benefits Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Federal Employee Benefits Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Federal Employee Benefits Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Federal Employee Benefits Researchers audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 92.88% 86.22x
Marines 45.95% 40.47x
Financial Business Intelligence Researchers 45.30% 39.91x
Liberal News Readers 37.45% 35.67x
Financial News Readers 40.64% 34.80x
Market Intelligence Researchers 41.92% 34.03x
Personal Stock Portfolio Managers 40.15% 33.91x
Social Liberals 39.64% 33.22x
Social Conservatives 40.61% 32.59x
Pilots 41.07% 31.68x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Interest attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Federal Employee Benefits Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Federal Employee Benefits Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.50% 1.89x
Bonobos 0.11% 1.67x
Uniqlo 0.03% 1.42x
Johnston and Murphy 0.42% 1.36x
Mens Wearhouse 0.59% 1.34x
REI 0.02% 1.32x
White House Black Market 0.34% 1.30x
Urban Outfitters 0.06% 1.21x
J. Crew 0.07% 1.19x
Brooks Brothers 0.04% 1.17x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Location attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Federal Employee Benefits Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Federal Employee Benefits Researchers audience is federalnewsradio.com.

Website Composition Index
federalnewsradio.com 4.39% 91.62x
fcw.com 1.83% 85.11x
bethesdamagazine.com 2.29% 83.30x
washingtontechnology.com 1.37% 80.20x
fedsmith.com 17.67% 74.38x
federaltimes.com 3.83% 74.26x
fifthdomain.com 1.59% 73.58x
fedweek.com 6.46% 69.78x
govexec.com 1.94% 67.76x
politicopro.com 1.90% 65.31x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Web attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Federal Employee Benefits Researchers audience is Space & National Security.

Content Affinity Composition Index
Space & National Security 17.09% 29.08x
Washington D.C. Hotels 0.03% 27.82x
Middle East News 8.08% 19.64x
Cars, Travel & Food 0.72% 19.44x
Washington & Northern Virginia 29.04% 19.03x
Public Policy Media 6.54% 18.67x
Social & Demographic Trends 2.91% 18.54x
Liberal Media - Political Activism 6.54% 17.81x
Law School Research Cluster 0.69% 16.65x
Community Planning & Transportation 1.41% 16.63x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Content Affinity attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Federal Employee Benefits Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male