Dstillery Audiences

FEDERAL EMPLOYEE BENEFITS RESEARCHERS

Audience Size: 1.5 Million Devices

Explore the Federal Employee Benefits Researchers Audience

Below you'll find more information about the Federal Employee Benefits Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Federal Employee Benefits Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Federal Employee Benefits Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Federal Employee Benefits Researchers audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 89.53% 94.18x
Financial Business Intelligence Researchers 32.21% 48.48x
Federal Government Discount Researchers 31.76% 45.96x
Federal Employees 36.94% 43.35x
Market Intelligence Researchers 20.35% 43.08x
Retirement Financial Account Researchers 14.60% 42.00x
Remdesivir Information Researchers 43.71% 40.86x
Executive and C-Suite 30.22% 39.08x
Marines 24.73% 38.23x
Financial News Readers 31.47% 38.07x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Interest attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Federal Employee Benefits Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Federal Employee Benefits Researchers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 2.45x
Talbots 0.01% 2.13x
H&M 0.01% 1.45x
Chicos 0.01% 1.40x
Zumiez 0.01% 1.03x
Gymboree 0.01% 0.99x
Maurices 0.02% 0.80x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Location attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Federal Employee Benefits Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Federal Employee Benefits Researchers audience is fedsmith.com.

Website Composition Index
fedsmith.com 6.57% 53.84x
fedweek.com 2.56% 51.88x
bloombergquint.com 1.87% 47.54x
militarytimes.com 3.54% 44.51x
wtop.com 44.10% 44.33x
localdvm.com 3.21% 41.71x
armytimes.com 1.46% 41.35x
ffxnow.com 1.54% 41.10x
marinecorpstimes.com 1.09% 40.92x
navytimes.com 1.43% 40.91x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Web attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Federal Employee Benefits Researchers audience is Washington & Northern Virginia.

Content Affinity Composition Index
Washington & Northern Virginia 14.96% 28.32x
Space & National Security 6.68% 25.84x
US Military Cluster 0.91% 24.97x
Public Policy Media 0.87% 19.42x
Farming & Agriculture 0.21% 18.49x
Baltimore Cluster 26.22% 17.01x
Personal Investment & Advisor Researchers 1.00% 15.75x
Oil & Energy 0.06% 14.96x
Middle East News 2.72% 14.82x
Clean Energy 0.10% 14.49x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Content Affinity attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Federal Employee Benefits Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male