Dstillery Audiences

FEDERAL EMPLOYEE BENEFITS RESEARCHERS

Audience Size: 1.5 Million Devices

Explore the Federal Employee Benefits Researchers Audience

Below you'll find more information about the Federal Employee Benefits Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Federal Employee Benefits Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Federal Employee Benefits Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Federal Employee Benefits Researchers audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 89.52% 82.22x
Remdesivir Information Researchers 25.83% 40.14x
Telemedicine Content Readers 19.56% 37.53x
Federal Government Discount Researchers 40.47% 36.96x
Post COVID-19 Restaurant Reopening Researchers 20.46% 36.22x
Financial Business Intelligence Researchers 23.70% 33.98x
Marines 29.29% 32.96x
Small Business COVID-19 Relief Researchers 19.64% 32.65x
Market Intelligence Researchers 29.81% 31.99x
Executive Travelers 17.73% 31.01x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Interest attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Federal Employee Benefits Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Federal Employee Benefits Researchers audience is LOFT.

Location Composition Index
LOFT 0.02% 1.69x
H&M 0.02% 1.68x
Talbots 0.01% 1.58x
Jos A. Bank Clothiers 0.01% 1.45x
J. Crew 0.01% 1.43x
Dressbarn 0.01% 1.35x
Mens Wearhouse 0.02% 1.34x
Gap 0.02% 1.31x
White House Black Market 0.02% 1.28x
Banana Republic 0.02% 1.24x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Location attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Federal Employee Benefits Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Federal Employee Benefits Researchers audience is fedsmith.com.

Website Composition Index
fedsmith.com 6.80% 49.29x
fedweek.com 3.08% 48.10x
loudountimes.com 1.34% 41.84x
federalnewsnetwork.com 8.23% 41.41x
airforcetimes.com 2.75% 39.11x
militarytimes.com 10.38% 37.00x
stripes.com 2.53% 36.60x
armytimes.com 4.49% 35.01x
navytimes.com 4.03% 34.96x
marinecorpstimes.com 3.17% 34.22x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Web attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Federal Employee Benefits Researchers audience is US Military Cluster.

Content Affinity Composition Index
US Military Cluster 3.42% 27.22x
Washington & Northern Virginia 21.05% 25.15x
Space & National Security 8.58% 23.82x
Public Policy Media 1.42% 18.56x
Personal Investment & Advisor Researchers 2.16% 17.31x
Assorted Topics (Power Trains, Drones, Web Design) 0.15% 16.25x
Shipping & Logistics 0.17% 15.64x
Baltimore Cluster 37.27% 14.79x
Retail Industry News 0.06% 14.67x
Middle East News 2.99% 13.79x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Content Affinity attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Federal Employee Benefits Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male