Dstillery Audiences

FEDERAL EMPLOYEE BENEFITS RESEARCHERS

Audience Size: 2.1 Million Devices

Explore the Federal Employee Benefits Researchers Audience

Below you'll find more information about the Federal Employee Benefits Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Federal Employee Benefits Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Federal Employee Benefits Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Federal Employee Benefits Researchers audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 90.70% 81.62x
Remdesivir Information Researchers 26.35% 40.89x
Telemedicine Content Readers 20.21% 37.27x
Marines 33.47% 36.83x
Post COVID-19 Restaurant Reopening Researchers 22.97% 36.19x
Financial Business Intelligence Researchers 28.04% 35.91x
Executive Travelers 24.22% 34.26x
Financial News Readers 24.84% 33.84x
Small Business COVID-19 Relief Researchers 20.71% 33.56x
Personal Stock Portfolio Managers 28.19% 32.37x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Interest attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Federal Employee Benefits Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Federal Employee Benefits Researchers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.27x
Dressbarn 0.02% 1.26x
Chicos 0.02% 1.17x
H&M 0.01% 1.14x
Michael Kors 0.01% 1.13x
Talbots 0.01% 1.11x
Gap 0.02% 1.10x
J. Crew 0.01% 1.08x
Hollister 0.02% 1.04x
LOFT 0.02% 1.03x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Location attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Federal Employee Benefits Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Federal Employee Benefits Researchers audience is federaltimes.com.

Website Composition Index
federaltimes.com 1.03% 66.55x
fedsmith.com 7.34% 57.98x
fedweek.com 3.24% 44.61x
restonnow.com 1.04% 40.88x
investmentnews.com 1.16% 40.74x
stripes.com 5.47% 40.16x
loudountimes.com 1.73% 39.62x
airforcetimes.com 4.83% 33.99x
asiatimes.com 1.65% 33.81x
myfederalretirement.com 3.78% 33.72x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Web attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Federal Employee Benefits Researchers audience is US Military Cluster.

Content Affinity Composition Index
US Military Cluster 6.46% 25.87x
Washington & Northern Virginia 20.26% 25.70x
Space & National Security 8.26% 25.51x
Clean Energy 0.17% 20.74x
Credit Unions & Consumer Protection 0.06% 20.41x
Assorted Topics (Power Trains, Drones, Web Design) 0.34% 19.46x
Public Policy Media 1.43% 18.85x
Virginia Athletics 0.17% 17.76x
Meeting Planning & Hotels 0.09% 17.36x
Personal Investment & Advisor Researchers 3.17% 17.27x
Composition Percentage: The overlap percentage between the Federal Employee Benefits Researchers audience and the Content Affinity attribute.
Index: A comparison of the Federal Employee Benefits Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Federal Employee Benefits Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male