Dstillery Audiences

FINANCIAL ADVISORS

Audience Size: 2 Million Devices

Explore the Financial Advisors Audience

Below you'll find more information about the Financial Advisors audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Financial Advisors audience.

Dstillery Crafted Audiences

INTERESTS

The Financial Advisors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Financial Advisors audience is Healthcare Discount Shoppers.

Interest Composition Index
Healthcare Discount Shoppers 10.43% 14.38x
Men's Shoe Shoppers 8.47% 13.98x
Moving Services Shoppers 4.25% 13.40x
Insurance Professionals 14.57% 12.44x
Car Rental Shoppers 12.55% 11.89x
Mortgage Researchers 7.49% 11.39x
Business Accounting Software Researchers 9.91% 11.38x
Investment Management Professionals 7.45% 11.27x
Affordable Hotel Bookers 10.28% 11.23x
Home Buyers 6.98% 11.17x
Composition Percentage: The overlap percentage between the Financial Advisors audience and the Interest attribute.
Index: A comparison of the Financial Advisors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Financial Advisors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Financial Advisors audience is Maurices.

Location Composition Index
Maurices 0.01% 0.96x
Composition Percentage: The overlap percentage between the Financial Advisors audience and the Location attribute.
Index: A comparison of the Financial Advisors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Financial Advisors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Financial Advisors audience is etf.com.

Website Composition Index
etf.com 1.20% 51.15x
ny.gov 3.80% 17.19x
moneycrashers.com 2.28% 14.15x
houseplans.com 1.44% 13.82x
chase.com 3.78% 13.13x
playjunkie.com 2.44% 11.56x
nadaguides.com 2.11% 10.60x
kubotausa.com 1.46% 9.98x
gotgravy.com 1.54% 9.81x
synacor.com 2.53% 9.56x
Composition Percentage: The overlap percentage between the Financial Advisors audience and the Web attribute.
Index: A comparison of the Financial Advisors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Financial Advisors audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 0.04% 13.27x
Personal Investment & Advisor Researchers 0.65% 12.97x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.03% 10.86x
Marketing Professionals 0.03% 10.37x
Mortgages & Insurance 0.10% 10.08x
Personal Finance Researchers 0.29% 9.93x
Philanthropy - Charities & Fundraising 0.14% 9.64x
International Development & Health 0.02% 9.58x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.03% 9.16x
Accounting 0.39% 8.72x
Composition Percentage: The overlap percentage between the Financial Advisors audience and the Content Affinity attribute.
Index: A comparison of the Financial Advisors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Financial Advisors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male