Explore the Financial Advisors Audience
Below you'll find more information about the Financial Advisors audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Financial Advisors audience.
INTERESTS
The Financial Advisors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Financial Advisors audience is Healthcare Discount Shoppers.
| Interest | Composition | Index |
| Healthcare Discount Shoppers | 10.43% | 14.38x |
| Men's Shoe Shoppers | 8.47% | 13.98x |
| Moving Services Shoppers | 4.25% | 13.40x |
| Insurance Professionals | 14.57% | 12.44x |
| Car Rental Shoppers | 12.55% | 11.89x |
| Mortgage Researchers | 7.49% | 11.39x |
| Business Accounting Software Researchers | 9.91% | 11.38x |
| Investment Management Professionals | 7.45% | 11.27x |
| Affordable Hotel Bookers | 10.28% | 11.23x |
| Home Buyers | 6.98% | 11.17x |
Composition Percentage:
The overlap percentage between the Financial Advisors audience and the Interest attribute.
Index: A comparison of the Financial Advisors audience to the internet population.
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APPAREL RETAILERS
The Financial Advisors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Financial Advisors audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.01% | 0.96x |
Composition Percentage:
The overlap percentage between the Financial Advisors audience and the Location attribute.
Index: A comparison of the Financial Advisors audience to the internet population.
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WEBSITES
The Financial Advisors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Financial Advisors audience is etf.com.
| Website | Composition | Index |
| etf.com | 1.20% | 51.15x |
| ny.gov | 3.80% | 17.19x |
| moneycrashers.com | 2.28% | 14.15x |
| houseplans.com | 1.44% | 13.82x |
| chase.com | 3.78% | 13.13x |
| playjunkie.com | 2.44% | 11.56x |
| nadaguides.com | 2.11% | 10.60x |
| kubotausa.com | 1.46% | 9.98x |
| gotgravy.com | 1.54% | 9.81x |
| synacor.com | 2.53% | 9.56x |
Composition Percentage:
The overlap percentage between the Financial Advisors audience and the Web attribute.
Index: A comparison of the Financial Advisors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Financial Advisors audience is Philanthropy - Nonprofits.
| Content Affinity | Composition | Index |
| Philanthropy - Nonprofits | 0.04% | 13.27x |
| Personal Investment & Advisor Researchers | 0.65% | 12.97x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.03% | 10.86x |
| Marketing Professionals | 0.03% | 10.37x |
| Mortgages & Insurance | 0.10% | 10.08x |
| Personal Finance Researchers | 0.29% | 9.93x |
| Philanthropy - Charities & Fundraising | 0.14% | 9.64x |
| International Development & Health | 0.02% | 9.58x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.03% | 9.16x |
| Accounting | 0.39% | 8.72x |
Composition Percentage:
The overlap percentage between the Financial Advisors audience and the Content Affinity attribute.
Index: A comparison of the Financial Advisors audience to the internet population.
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DEMOGRAPHICS
The Financial Advisors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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