Dstillery Audiences

FIRST AID RESEARCHERS

Audience Size: 3.1 Million Devices

Explore the First Aid Researchers Audience

Below you'll find more information about the First Aid Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the First Aid Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The First Aid Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Aid Researchers audience is Hardware Shoppers.

Interest Composition Index
Hardware Shoppers 37.41% 36.93x
Retired Health Insurance Researchers 44.75% 36.40x
Online Health Researchers 32.32% 34.58x
Online Directory Searchers 43.35% 34.30x
Home Exterior Design Enthusiasts 35.62% 33.34x
Realtors & Real Estate Researchers 34.98% 32.68x
Heart Surgery Researchers 33.24% 32.44x
Texas Activity Researchers 31.36% 32.36x
Mailing & Shipping Shoppers 34.70% 32.11x
Auto Insurance Shoppers 34.77% 31.63x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Interest attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Aid Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Aid Researchers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.28x
J. Crew 0.01% 1.25x
Maurices 0.04% 1.19x
Dressbarn 0.02% 1.16x
Jos A. Bank Clothiers 0.02% 1.16x
Carhartt 0.22% 1.13x
Aeropostale 0.02% 1.13x
White House Black Market 0.02% 1.11x
American Eagle Outfitters 0.02% 1.10x
Michael Kors 0.01% 1.08x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Location attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The First Aid Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the First Aid Researchers audience is rehold.com.

Website Composition Index
rehold.com 1.02% 40.68x
radaris.com 1.64% 37.12x
buzzfile.com 2.96% 36.55x
hilton.com 6.37% 35.64x
hammacher.com 1.29% 35.42x
uhaul.com 1.47% 35.27x
okcaller.com 1.65% 35.27x
guidestar.org 1.19% 35.26x
tractorhouse.com 1.20% 34.91x
legalzoom.com 1.11% 34.47x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Web attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Aid Researchers audience is Electronic Cabling.

Content Affinity Composition Index
Electronic Cabling 0.07% 31.38x
Home Decoration - Crafts & Kids 0.06% 26.36x
Health & Safety Compliance 0.14% 25.22x
Police Gear 0.79% 23.68x
Amateur Radios 0.28% 23.54x
Bathrooms & Plumbing 0.18% 23.54x
Yard Structures 0.17% 23.22x
Party Suppliers 0.32% 22.73x
Custom Gifts 0.18% 21.64x
Auctions & Repossessions 0.10% 21.58x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Content Affinity attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Aid Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male