Dstillery Audiences

FIRST AID RESEARCHERS

Audience Size: 3.1 Million Devices

Explore the First Aid Researchers Audience

Below you'll find more information about the First Aid Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the First Aid Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The First Aid Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Aid Researchers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 47.84% 36.13x
Hardware Shoppers 44.76% 35.71x
Auto Insurance Shoppers 41.95% 32.48x
Realtors & Real Estate Researchers 42.92% 32.38x
Online Directory Searchers 45.77% 32.31x
Home Exterior Design Enthusiasts 41.47% 31.89x
Online Health Researchers 38.09% 31.79x
Generic Prescription Drug Shoppers 44.59% 31.71x
Discount Big Box Shoppers 43.82% 31.49x
Mailing & Shipping Shoppers 40.95% 31.45x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Interest attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Aid Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Aid Researchers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.27x
Carhartt 0.16% 1.16x
Maurices 0.01% 1.04x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Location attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The First Aid Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the First Aid Researchers audience is carbonmediagroup.com.

Website Composition Index
carbonmediagroup.com 3.26% 38.29x
celebhour.com 1.36% 37.57x
sportsmanswarehouse.com 1.97% 37.35x
goodrx.com 3.63% 36.02x
pewpewtactical.com 1.35% 34.61x
armslist.com 1.41% 33.47x
hotelguides.com 1.53% 32.63x
lifed.com 1.57% 32.17x
africareview.com 1.42% 32.08x
techfrag.com 1.46% 32.07x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Web attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Aid Researchers audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.12% 29.17x
Rural Living 0.05% 28.29x
Home Improvement Contractor 0.12% 23.41x
Discount Shopping 0.66% 23.16x
Holiday Gifts 0.50% 21.44x
Home Printing 0.16% 20.51x
Health & Safety Compliance 0.64% 20.35x
Texas Sporting & Outdoors Cluster 0.17% 20.08x
Environmentally Friendly Cars 0.03% 19.88x
Home Decoration - Crafts & Kids 0.99% 19.33x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Content Affinity attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Aid Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male