Dstillery Audiences

FIRST AID RESEARCHERS

Audience Size: 3.3 Million Devices

Explore the First Aid Researchers Audience

Below you'll find more information about the First Aid Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the First Aid Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The First Aid Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Aid Researchers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 48.89% 35.42x
Hardware Shoppers 46.28% 35.04x
Online Directory Searchers 45.85% 32.44x
Auto Insurance Shoppers 43.75% 32.20x
Home Exterior Design Enthusiasts 42.76% 31.93x
Realtors & Real Estate Researchers 42.85% 31.85x
Generic Prescription Drug Shoppers 45.82% 31.74x
Discount Big Box Shoppers 44.55% 31.25x
Seasonal Allergy Sufferers 43.05% 31.19x
Online Health Researchers 39.60% 31.01x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Interest attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Aid Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Aid Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.16% 1.21x
Chicos 0.01% 1.21x
Jos A. Bank Clothiers 0.01% 1.07x
Old Navy 0.02% 1.01x
Mens Wearhouse 0.05% 0.99x
American Eagle Outfitters 0.01% 0.86x
Express 0.01% 0.82x
Journeys 0.01% 0.80x
Zumiez 0.01% 0.78x
Victoria's Secret 0.02% 0.75x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Location attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The First Aid Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the First Aid Researchers audience is thegamer.tv.

Website Composition Index
thegamer.tv 1.58% 38.40x
weeklystandard.com 1.30% 35.84x
celebhour.com 1.71% 35.79x
carbonmediagroup.com 4.16% 35.65x
anywho.com 1.06% 34.55x
sportsmanswarehouse.com 2.50% 34.52x
weekly-ads.us 1.22% 34.26x
ntknetwork.com 1.23% 33.46x
goodrx.com 4.67% 33.40x
ripoffreport.com 1.48% 32.90x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Web attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Aid Researchers audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.18% 25.58x
Home Improvement Contractor 0.20% 22.95x
Discount Shopping 0.93% 22.81x
Rural Living 0.04% 21.45x
Health & Safety Compliance 0.81% 19.72x
Environmentally Friendly Cars 0.04% 19.50x
Holiday Gifts 0.57% 19.33x
Home Printing 0.20% 18.54x
Home Decoration - Crafts & Kids 1.15% 17.82x
England Tourism 0.03% 17.55x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Content Affinity attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Aid Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male