Dstillery Audiences

FIRST AID RESEARCHERS

Audience Size: 2.3 Million Devices

Explore the First Aid Researchers Audience

Below you'll find more information about the First Aid Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the First Aid Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The First Aid Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Aid Researchers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 47.72% 44.11x
Hardware Shoppers 39.16% 42.30x
Online Directory Searchers 45.60% 40.91x
Online Health Researchers 33.71% 40.13x
Realtors & Real Estate Researchers 38.06% 39.41x
Auto Insurance Shoppers 37.24% 39.14x
Home Exterior Design Enthusiasts 38.54% 38.86x
Seasonal Allergy Sufferers 40.14% 37.86x
Texas Activity Researchers 32.85% 37.79x
Retired Budget Healthcare Shoppers 43.19% 37.36x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Interest attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Aid Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Aid Researchers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.55x
Mens Wearhouse 0.01% 1.35x
Maurices 0.02% 1.31x
Journeys 0.02% 1.26x
Zumiez 0.01% 1.26x
Carhartt 0.14% 1.24x
Buckle 0.01% 1.04x
Victoria's Secret 0.02% 1.02x
American Eagle Outfitters 0.01% 1.01x
The Childrens Place 0.01% 0.99x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Location attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The First Aid Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the First Aid Researchers audience is gunsinternational.com.

Website Composition Index
gunsinternational.com 1.28% 50.29x
grabagun.com 1.15% 50.25x
cheaperthandirt.com 1.52% 49.54x
gunmagwarehouse.com 1.10% 49.53x
americanrifleman.org 2.01% 49.13x
gunsandammo.com 1.48% 48.31x
galls.com 1.90% 47.74x
shootingillustrated.com 1.73% 47.24x
americanhunter.org 1.47% 45.80x
recoilweb.com 1.18% 44.15x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Web attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Aid Researchers audience is Holiday Gifts.

Content Affinity Composition Index
Holiday Gifts 0.16% 27.71x
Home Decoration - Crafts & Kids 0.29% 27.67x
Electronic Cabling 0.22% 26.97x
Franchising 0.06% 26.95x
Health & Safety Compliance 0.28% 26.87x
Police Gear 1.56% 26.64x
Yard Structures 0.65% 25.65x
Machines & Industrial Supplies 0.99% 24.22x
Computer Printers 0.07% 24.06x
Lighting & Power 0.60% 23.47x
Composition Percentage: The overlap percentage between the First Aid Researchers audience and the Content Affinity attribute.
Index: A comparison of the First Aid Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Aid Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male