Dstillery Audiences

FITNESS INSTRUCTORS

Audience Size: 1.7 Million Devices

Explore the Fitness Instructors Audience

Below you'll find more information about the Fitness Instructors audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Fitness Instructors audience.

Dstillery Crafted Audiences

INTERESTS

The Fitness Instructors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fitness Instructors audience is Weight Lifting Enthusiasts.

Interest Composition Index
Weight Lifting Enthusiasts 27.76% 29.06x
Men's Health Researchers 16.38% 28.77x
Online Exercise Class Users 24.78% 27.03x
Diet & Workout Supplements Researchers 34.57% 26.45x
Wellness Enthusiasts 14.03% 26.45x
Exercise and Gym Researchers 18.26% 24.49x
Body Detox Enthusiasts 22.94% 23.60x
Kitchen & Bathroom Remodelers 13.53% 21.50x
Weight Loss Researchers 12.07% 20.95x
Beard Care Researchers 16.99% 20.72x
Composition Percentage: The overlap percentage between the Fitness Instructors audience and the Interest attribute.
Index: A comparison of the Fitness Instructors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fitness Instructors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fitness Instructors audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.67x
Mens Wearhouse 0.02% 1.23x
Zumiez 0.03% 1.21x
Buckle 0.01% 1.16x
White House Black Market 0.01% 1.11x
Maurices 0.03% 1.10x
Express 0.01% 1.09x
American Eagle Outfitters 0.01% 1.09x
The Childrens Place 0.02% 1.06x
Carhartt 0.12% 1.05x
Composition Percentage: The overlap percentage between the Fitness Instructors audience and the Location attribute.
Index: A comparison of the Fitness Instructors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Fitness Instructors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Fitness Instructors audience is broscience.com.

Website Composition Index
broscience.com 6.35% 75.23x
t-nation.com 6.30% 73.69x
whitecoattrainer.com 1.31% 54.99x
fitnessandpower.com 2.54% 54.73x
theworkoutdigest.com 2.77% 49.31x
upgradedhealth.net 1.26% 48.71x
afamuche.com 2.39% 46.99x
themindsjournal.com 1.14% 46.17x
straightastyleblog.com 1.41% 45.94x
boxrox.com 3.05% 45.78x
Composition Percentage: The overlap percentage between the Fitness Instructors audience and the Web attribute.
Index: A comparison of the Fitness Instructors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fitness Instructors audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 3.93% 39.73x
Crossfit & Obstacle Race Enthusiasts 0.11% 32.93x
Teen Hair 1.40% 23.92x
Survival Guides 0.19% 23.40x
Comedy Content 0.41% 22.61x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.19% 20.14x
DIY Decoration & Furniture 2.97% 17.55x
Female Lifestyle Content Readers 2.17% 16.96x
Natural & Healthy Living Researchers 0.08% 15.60x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 5.88% 14.77x
Composition Percentage: The overlap percentage between the Fitness Instructors audience and the Content Affinity attribute.
Index: A comparison of the Fitness Instructors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fitness Instructors audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female