Dstillery Audiences

FLORIDA TRIP PLANNERS

Audience Size: 2.8 Million Devices

Explore the Florida Trip Planners Audience

Below you'll find more information about the Florida Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Florida Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Florida Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Florida Trip Planners audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 36.65% 24.79x
Palm Beach Trip Planners 38.66% 22.08x
Orlando Activities Researchers 31.51% 20.93x
South Atlantic State Fair Visitors 41.98% 20.29x
Beach House Second Home Owners 26.80% 18.52x
Theme Park Researchers 29.06% 18.33x
Vacation Rental Accommodation Researchers 27.00% 18.24x
Florida Gators Fans 32.73% 17.41x
Nashville Activity Researchers 24.90% 17.04x
Florida State Seminoles Fans 33.32% 16.97x
Composition Percentage: The overlap percentage between the Florida Trip Planners audience and the Interest attribute.
Index: A comparison of the Florida Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Florida Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Florida Trip Planners audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.66x
Chicos 0.02% 1.44x
Talbots 0.01% 1.32x
Jos A. Bank Clothiers 0.01% 1.25x
Victoria's Secret 0.02% 1.10x
Aeropostale 0.01% 1.08x
White House Black Market 0.01% 1.07x
Lane Bryant 0.01% 1.01x
Mens Wearhouse 0.02% 0.99x
LOFT 0.01% 0.99x
Composition Percentage: The overlap percentage between the Florida Trip Planners audience and the Location attribute.
Index: A comparison of the Florida Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Florida Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Florida Trip Planners audience is pinellascounty.org.

Website Composition Index
pinellascounty.org 1.56% 49.70x
visitstaugustine.com 1.77% 48.71x
daytonabeach.com 2.00% 46.86x
floridastateparks.org 5.83% 45.92x
tampaelectric.com 1.06% 45.28x
myflorida.com 1.25% 43.68x
daytonainternationalspeedway.com 1.67% 43.39x
strazcenter.org 1.12% 41.30x
tecoenergy.com 1.09% 40.83x
sarasotamagazine.com 1.22% 38.76x
Composition Percentage: The overlap percentage between the Florida Trip Planners audience and the Web attribute.
Index: A comparison of the Florida Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Florida Trip Planners audience is Motorsports.

Content Affinity Composition Index
Motorsports 2.45% 24.18x
Beach Vacations 2.37% 18.05x
Florida Naples News Cluster 17.06% 17.29x
South Carolina Travel 0.11% 15.92x
Weather Information 0.86% 14.58x
Florida Jacksonville & Orlando Cluster 52.16% 13.23x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 11.70x
National Parks 1.08% 11.63x
Motorcycle Racing Researchers 1.01% 11.62x
South Carolina Beach Travel 0.75% 11.39x
Composition Percentage: The overlap percentage between the Florida Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Florida Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Florida Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female