Explore the Flower & Gift Basket Shoppers Audience
Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.
INTERESTS
The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Budget Grocery Shoppers.
| Interest | Composition | Index |
| Budget Grocery Shoppers | 47.34% | 28.63x |
| Home Decor Shoppers | 43.55% | 27.36x |
| Hardware Shoppers | 39.70% | 27.21x |
| Online Directory Searchers | 41.82% | 26.91x |
| First Aid Researchers | 44.19% | 26.01x |
| Realtors & Real Estate Researchers | 35.91% | 25.80x |
| Retirees | 41.80% | 25.58x |
| Retired Health Insurance Researchers | 39.77% | 24.81x |
| Discount Big Box Shoppers | 35.58% | 24.56x |
| Retired Assisted Living Shoppers | 41.54% | 24.55x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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APPAREL RETAILERS
The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 1.55x |
| Chicos | 0.04% | 1.36x |
| Kate Spade | 0.01% | 1.17x |
| J. Crew | 0.02% | 1.16x |
| Brooks Brothers | 0.02% | 1.13x |
| Talbots | 0.03% | 1.11x |
| REI | 0.01% | 1.08x |
| Dressbarn | 0.03% | 1.07x |
| Madewell | 0.01% | 1.05x |
| Carhartt | 0.13% | 1.04x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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WEBSITES
The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is bloomstoday.com.
| Website | Composition | Index |
| bloomstoday.com | 1.44% | 110.84x |
| teleflora.com | 3.50% | 109.34x |
| figis.com | 0.20% | 93.95x |
| balsamhill.com | 0.26% | 91.16x |
| izito.com | 0.20% | 87.95x |
| medicaresolutions.com | 0.15% | 83.58x |
| agingcare.com | 0.76% | 81.28x |
| findsmarter.com | 0.15% | 78.86x |
| jessicalondon.com | 0.14% | 77.95x |
| findsimilar.com | 0.38% | 77.87x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is Flower Shopping.
| Content Affinity | Composition | Index |
| Flower Shopping | 2.46% | 31.04x |
| Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 1.50% | 21.96x |
| ISPs & Local Services | 0.31% | 21.26x |
| Mail Order Food | 4.27% | 18.83x |
| Home Decoration - Crafts & Kids | 3.73% | 18.50x |
| Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) | 0.32% | 18.37x |
| Shopping Catalogs | 5.95% | 18.00x |
| Home Printing | 1.39% | 17.81x |
| Holiday Gifts | 1.72% | 16.91x |
| Discount Shopping | 10.73% | 15.83x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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DEMOGRAPHICS
The Flower & Gift Basket Shoppers audience resonates most for the following age and income brackets.
Age
45-54
Income
$150,000-$249,999
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