Dstillery Audiences

FLOWER & GIFT BASKET SHOPPERS

Audience Size: 3.6 Million Devices

Explore the Flower & Gift Basket Shoppers Audience

Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 44.52% 37.05x
Online Directory Searchers 45.96% 34.89x
Home Decor Shoppers 48.46% 34.46x
Retired Health Insurance Researchers 41.06% 34.22x
Hardware Shoppers 43.36% 34.05x
First Aid Researchers 47.97% 33.95x
Department Store Shoppers 44.13% 33.76x
Retired Assisted Living Shoppers 41.34% 32.63x
Casual Dining Restaurant Researchers 43.75% 32.45x
Home Buyers 44.97% 32.34x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.32% 1.54x
White House Black Market 0.36% 1.41x
Bonobos 0.08% 1.37x
Mens Wearhouse 0.46% 1.30x
Belk 0.01% 1.27x
Johnston and Murphy 0.46% 1.26x
Buckle 0.25% 1.24x
Talbots 0.04% 1.13x
Club Monaco 0.01% 1.10x
Topshop 0.02% 1.07x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is teleflora.com.

Website Composition Index
teleflora.com 1.24% 67.73x
ediblearrangements.com 1.15% 59.59x
avasflowers.net 3.55% 54.61x
detonate.com 1.28% 49.58x
findthecompany.com 3.11% 48.14x
olivegarden.com 1.52% 47.83x
bizrate.com 1.07% 47.39x
dignitymemorial.com 6.68% 47.24x
ucomparehealthcare.com 3.61% 47.13x
greatbigcanvas.com 1.39% 46.38x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.09% 25.31x
Flower Shopping 1.08% 22.95x
Discount Shopping 4.58% 20.78x
Mail Order Food 2.40% 19.14x
Shopping Catalogs 3.22% 19.06x
Home Printing 0.61% 18.92x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.72% 18.75x
Washington D.C. Hotels 0.01% 18.36x
Home Decoration - Crafts & Kids 2.23% 17.71x
South Carolina Travel 0.26% 17.65x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower & Gift Basket Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female