Dstillery Audiences

FLOWER & GIFT BASKET SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Flower & Gift Basket Shoppers Audience

Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 42.16% 36.99x
Home Decor Shoppers 44.59% 35.28x
Online Directory Searchers 42.70% 35.20x
Generic Prescription Drug Shoppers 43.92% 35.19x
First Aid Researchers 43.50% 34.79x
Retired Health Insurance Researchers 40.14% 34.65x
Hardware Shoppers 38.82% 34.13x
Department Store Shoppers 41.79% 33.75x
Retired Assisted Living Shoppers 39.12% 33.73x
Home Buyers 41.94% 33.38x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Belk.

Location Composition Index
Belk 0.01% 1.48x
Madewell 0.01% 1.37x
Talbots 0.03% 1.24x
Chicos 0.04% 1.21x
Brooks Brothers 0.02% 1.20x
Carhartt 0.05% 1.20x
Tommy Bahama 0.02% 1.19x
White House Black Market 0.07% 1.15x
Jos A. Bank Clothiers 0.05% 1.12x
Johnston and Murphy 0.12% 1.08x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is ediblearrangements.com.

Website Composition Index
ediblearrangements.com 1.00% 75.68x
teleflora.com 1.07% 75.62x
greatbigcanvas.com 1.17% 55.85x
hyatt.com 6.16% 55.30x
olivegarden.com 1.24% 54.86x
ucomparehealthcare.com 2.85% 52.11x
findthecompany.com 2.39% 50.86x
flowershopping.com 2.87% 50.79x
bbb.org 3.29% 50.14x
menupages.com 1.08% 49.90x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.06% 26.88x
Flower Shopping 0.98% 24.37x
Discount Shopping 3.53% 22.83x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.55% 20.91x
Shopping Catalogs 2.53% 20.34x
Mail Order Food 1.84% 19.79x
Home Printing 0.46% 19.53x
South Carolina Travel 0.20% 19.06x
Humor & Entertainment 1.37% 18.67x
Cars, Travel & Food 0.40% 18.66x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower & Gift Basket Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female