Dstillery Audiences

FLOWER & GIFT BASKET SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Flower & Gift Basket Shoppers Audience

Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 40.50% 46.69x
Online Directory Searchers 41.82% 42.75x
Home Decor Shoppers 45.09% 42.52x
Hardware Shoppers 41.42% 41.53x
Retirees 38.90% 41.45x
Retired Health Insurance Researchers 35.35% 41.03x
Casual Dining Restaurant Researchers 40.51% 40.50x
First Aid Researchers 44.24% 40.07x
Retired Assisted Living Shoppers 36.44% 38.96x
Realtors & Real Estate Researchers 39.50% 38.38x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.28% 1.49x
Mens Wearhouse 0.37% 1.17x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is teleflora.com.

Website Composition Index
teleflora.com 2.44% 93.90x
whatscheaper.com 1.67% 81.18x
ediblearrangements.com 2.37% 80.70x
cooks.com 1.39% 67.06x
newhomesource.com 1.77% 65.28x
olivegarden.com 2.77% 63.47x
detonate.com 2.17% 63.42x
dignitymemorial.com 11.72% 62.79x
belk.com 1.97% 62.39x
ehealthscores.com 1.25% 61.06x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is Flower Shopping.

Content Affinity Composition Index
Flower Shopping 2.05% 34.11x
Discount Shopping 7.80% 23.99x
Shopping Catalogs 5.45% 23.41x
Mail Order Food 4.20% 22.69x
Home Decoration - Crafts & Kids 3.37% 22.55x
Holiday Gifts 1.52% 21.97x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.73% 21.20x
Humor & Entertainment 2.22% 20.62x
Ancestry & Memorial Researchers 9.09% 18.57x
Custom Gifts 5.18% 17.90x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower & Gift Basket Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female