Explore the Flower & Gift Basket Shoppers Audience
Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.
INTERESTS
The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Budget Grocery Shoppers.
| Interest | Composition | Index |
| Budget Grocery Shoppers | 42.16% | 36.99x |
| Home Decor Shoppers | 44.59% | 35.28x |
| Online Directory Searchers | 42.70% | 35.20x |
| Generic Prescription Drug Shoppers | 43.92% | 35.19x |
| First Aid Researchers | 43.50% | 34.79x |
| Retired Health Insurance Researchers | 40.14% | 34.65x |
| Hardware Shoppers | 38.82% | 34.13x |
| Department Store Shoppers | 41.79% | 33.75x |
| Retired Assisted Living Shoppers | 39.12% | 33.73x |
| Home Buyers | 41.94% | 33.38x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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APPAREL RETAILERS
The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 1.48x |
| Madewell | 0.01% | 1.37x |
| Talbots | 0.03% | 1.24x |
| Chicos | 0.04% | 1.21x |
| Brooks Brothers | 0.02% | 1.20x |
| Carhartt | 0.05% | 1.20x |
| Tommy Bahama | 0.02% | 1.19x |
| White House Black Market | 0.07% | 1.15x |
| Jos A. Bank Clothiers | 0.05% | 1.12x |
| Johnston and Murphy | 0.12% | 1.08x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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WEBSITES
The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is ediblearrangements.com.
| Website | Composition | Index |
| ediblearrangements.com | 1.00% | 75.68x |
| teleflora.com | 1.07% | 75.62x |
| greatbigcanvas.com | 1.17% | 55.85x |
| hyatt.com | 6.16% | 55.30x |
| olivegarden.com | 1.24% | 54.86x |
| ucomparehealthcare.com | 2.85% | 52.11x |
| findthecompany.com | 2.39% | 50.86x |
| flowershopping.com | 2.87% | 50.79x |
| bbb.org | 3.29% | 50.14x |
| menupages.com | 1.08% | 49.90x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is ISPs & Local Services.
| Content Affinity | Composition | Index |
| ISPs & Local Services | 0.06% | 26.88x |
| Flower Shopping | 0.98% | 24.37x |
| Discount Shopping | 3.53% | 22.83x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.55% | 20.91x |
| Shopping Catalogs | 2.53% | 20.34x |
| Mail Order Food | 1.84% | 19.79x |
| Home Printing | 0.46% | 19.53x |
| South Carolina Travel | 0.20% | 19.06x |
| Humor & Entertainment | 1.37% | 18.67x |
| Cars, Travel & Food | 0.40% | 18.66x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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DEMOGRAPHICS
The Flower & Gift Basket Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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