Explore the Flower & Gift Basket Shoppers Audience
Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.
INTERESTS
The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Budget Grocery Shoppers.
| Interest | Composition | Index |
| Budget Grocery Shoppers | 40.50% | 46.69x |
| Online Directory Searchers | 41.82% | 42.75x |
| Home Decor Shoppers | 45.09% | 42.52x |
| Hardware Shoppers | 41.42% | 41.53x |
| Retirees | 38.90% | 41.45x |
| Retired Health Insurance Researchers | 35.35% | 41.03x |
| Casual Dining Restaurant Researchers | 40.51% | 40.50x |
| First Aid Researchers | 44.24% | 40.07x |
| Retired Assisted Living Shoppers | 36.44% | 38.96x |
| Realtors & Real Estate Researchers | 39.50% | 38.38x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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APPAREL RETAILERS
The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.28% | 1.49x |
| Mens Wearhouse | 0.37% | 1.17x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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WEBSITES
The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is teleflora.com.
| Website | Composition | Index |
| teleflora.com | 2.44% | 93.90x |
| whatscheaper.com | 1.67% | 81.18x |
| ediblearrangements.com | 2.37% | 80.70x |
| cooks.com | 1.39% | 67.06x |
| newhomesource.com | 1.77% | 65.28x |
| olivegarden.com | 2.77% | 63.47x |
| detonate.com | 2.17% | 63.42x |
| dignitymemorial.com | 11.72% | 62.79x |
| belk.com | 1.97% | 62.39x |
| ehealthscores.com | 1.25% | 61.06x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is Flower Shopping.
| Content Affinity | Composition | Index |
| Flower Shopping | 2.05% | 34.11x |
| Discount Shopping | 7.80% | 23.99x |
| Shopping Catalogs | 5.45% | 23.41x |
| Mail Order Food | 4.20% | 22.69x |
| Home Decoration - Crafts & Kids | 3.37% | 22.55x |
| Holiday Gifts | 1.52% | 21.97x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 1.73% | 21.20x |
| Humor & Entertainment | 2.22% | 20.62x |
| Ancestry & Memorial Researchers | 9.09% | 18.57x |
| Custom Gifts | 5.18% | 17.90x |
Composition Percentage:
The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
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DEMOGRAPHICS
The Flower & Gift Basket Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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