Dstillery Audiences

FLOWER & GIFT BASKET SHOPPERS

Audience Size: 2.9 Million Devices

Explore the Flower & Gift Basket Shoppers Audience

Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 33.60% 31.06x
Online Directory Searchers 33.66% 30.20x
Retired Assisted Living Shoppers 32.84% 30.04x
Home Buyers 33.67% 29.81x
Budget Grocery Shoppers 31.71% 29.20x
First Aid Researchers 32.25% 28.85x
Home Decor Shoppers 34.68% 28.15x
Realtors & Real Estate Researchers 26.99% 27.95x
Work Hard, Play Hard Travelers 30.84% 27.22x
Retired Budget Healthcare Shoppers 31.28% 27.05x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Maurices.

Location Composition Index
Maurices 0.02% 1.16x
Old Navy 0.02% 1.09x
Carhartt 0.12% 1.07x
Express 0.01% 0.97x
The Childrens Place 0.01% 0.95x
Victoria's Secret 0.02% 0.93x
Journeys 0.01% 0.80x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is avasflowers.net.

Website Composition Index
avasflowers.net 12.72% 41.35x
rotita.com 1.24% 37.72x
answersite.com 1.75% 35.99x
blair.com 2.59% 35.11x
southwest.com 1.24% 34.51x
360daily.com 1.09% 34.11x
meredith.com 1.61% 33.12x
theweb.com 1.64% 32.80x
wellness.com 1.60% 32.30x
choicehotels.com 1.98% 31.84x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is Flower Shopping.

Content Affinity Composition Index
Flower Shopping 0.32% 29.07x
Home Decoration - Crafts & Kids 0.22% 20.50x
South Carolina Beach Travel 0.43% 19.53x
Holiday Gifts 0.11% 19.50x
Custom Gifts 0.47% 17.96x
Beach Vacations 0.64% 17.34x
Senior Care 0.09% 17.32x
Texas Sporting & Outdoors Cluster 0.04% 16.82x
Party Suppliers 0.97% 16.25x
Men's Fashion Shopping 0.03% 16.22x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower & Gift Basket Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female