Dstillery Audiences

FLOWER & GIFT BASKET SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Flower & Gift Basket Shoppers Audience

Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 31.87% 28.02x
Retired Assisted Living Shoppers 30.68% 27.57x
Home Buyers 30.95% 26.88x
Online Directory Searchers 33.11% 26.61x
Budget Grocery Shoppers 30.46% 26.25x
Home Decor Shoppers 32.00% 25.14x
First Aid Researchers 30.08% 25.08x
Realtors & Real Estate Researchers 25.73% 24.81x
Heart Surgery Researchers 24.56% 24.69x
Retired Budget Healthcare Shoppers 29.58% 24.27x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.02x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is avasflowers.net.

Website Composition Index
avasflowers.net 15.34% 41.65x
answersite.com 1.28% 36.25x
blair.com 1.73% 34.87x
theweb.com 1.23% 33.66x
shopping.net 2.20% 31.26x
meredith.com 1.03% 31.23x
rehold.com 1.01% 30.81x
radaris.com 1.56% 30.17x
choicehotels.com 1.15% 29.99x
steinmart.com 1.91% 28.89x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is Flower Shopping.

Content Affinity Composition Index
Flower Shopping 0.31% 33.72x
Home Decoration - Crafts & Kids 0.12% 22.77x
Holiday Gifts 0.06% 19.57x
Party Suppliers 0.52% 17.91x
South Carolina Beach Travel 0.24% 17.81x
Senior Care 0.05% 17.39x
Custom Gifts 0.25% 16.16x
Furniture Shopping 4.13% 15.96x
People Search 5.62% 15.02x
Mid-Atlantic Beaches 0.10% 14.96x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower & Gift Basket Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female