Dstillery Audiences

FLOWER & GIFT BASKET SHOPPERS

Audience Size: 2.4 Million Devices

Explore the Flower & Gift Basket Shoppers Audience

Below you'll find more information about the Flower & Gift Basket Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Flower & Gift Basket Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Flower & Gift Basket Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower & Gift Basket Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 45.78% 30.79x
Home Decor Shoppers 46.35% 29.72x
Hardware Shoppers 41.89% 29.45x
First Aid Researchers 44.92% 28.81x
Online Directory Searchers 44.84% 28.51x
Retired Health Insurance Researchers 37.11% 28.43x
Retirees 41.25% 28.30x
Realtors & Real Estate Researchers 38.84% 27.88x
Home Buyers 38.68% 27.52x
Casual Dining Restaurant Researchers 43.23% 27.21x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Interest attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower & Gift Basket Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower & Gift Basket Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.22% 1.40x
Mens Wearhouse 0.27% 1.08x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Location attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower & Gift Basket Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower & Gift Basket Shoppers audience is teleflora.com.

Website Composition Index
teleflora.com 2.63% 111.82x
whatscheaper.com 1.89% 84.34x
ediblearrangements.com 2.68% 83.40x
healthgrades.com 1.00% 69.67x
cooks.com 1.51% 68.62x
newhomesource.com 1.98% 66.96x
flowershopping.com 3.55% 66.86x
detonate.com 2.38% 65.28x
dignitymemorial.com 12.88% 65.11x
olivegarden.com 3.04% 65.07x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Web attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower & Gift Basket Shoppers audience is Flower Shopping.

Content Affinity Composition Index
Flower Shopping 2.31% 32.77x
Discount Shopping 8.41% 21.22x
Shopping Catalogs 5.71% 21.03x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.65% 21.01x
Home Decoration - Crafts & Kids 3.57% 20.69x
Holiday Gifts 1.66% 20.15x
Mail Order Food 4.63% 19.99x
Humor & Entertainment 2.31% 18.60x
Ancestry & Memorial Researchers 9.50% 17.12x
Custom Gifts 5.48% 16.13x
Composition Percentage: The overlap percentage between the Flower & Gift Basket Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Flower & Gift Basket Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower & Gift Basket Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female