Dstillery Audiences

FOOD SAFETY DECISION MAKERS

Audience Size: 2.7 Million Devices

Explore the Food Safety Decision Makers Audience

Below you'll find more information about the Food Safety Decision Makers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Food Safety Decision Makers audience.

Dstillery Crafted Audiences

INTERESTS

The Food Safety Decision Makers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Food Safety Decision Makers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 36.88% 31.84x
Heart Surgery Researchers 35.00% 31.03x
Online Health Researchers 33.80% 30.71x
First Aid Researchers 37.97% 30.37x
Retired Assisted Living Shoppers 34.95% 30.13x
Retired Budget Healthcare Shoppers 35.45% 29.91x
Medical Science Researchers 36.38% 29.87x
Cholesterol Researchers 32.58% 29.78x
Seasonal Allergy Sufferers 35.72% 29.75x
Online Directory Searchers 35.97% 29.65x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Interest attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Food Safety Decision Makers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Food Safety Decision Makers audience is Madewell.

Location Composition Index
Madewell 0.01% 1.35x
Carhartt 0.06% 1.28x
Chicos 0.04% 1.24x
Free People 0.02% 1.21x
Eddie Bauer 0.02% 1.17x
Lululemon 0.03% 1.13x
Johnston and Murphy 0.12% 1.10x
Ann Taylor 0.01% 1.08x
Jos A. Bank Clothiers 0.05% 1.08x
Talbots 0.02% 1.07x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Location attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Food Safety Decision Makers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Food Safety Decision Makers audience is foodsafetymagazine.com.

Website Composition Index
foodsafetymagazine.com 1.39% 100.37x
doctorshealthpress.com 1.13% 47.50x
umm.edu 1.28% 46.35x
americanbar.org 1.64% 45.34x
familydoctor.org 1.54% 44.97x
pewresearch.org 2.20% 44.08x
extension.umn.edu 1.92% 43.64x
hyatt.com 4.83% 43.40x
sched.com 1.02% 42.92x
bbb.org 2.81% 42.87x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Web attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Food Safety Decision Makers audience is Grocery & Food Service.

Content Affinity Composition Index
Grocery & Food Service 4.21% 24.97x
ISPs & Local Services 0.05% 19.46x
Paper & Packaging 0.74% 19.04x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.15% 18.93x
Healthy Eating Researchers 2.81% 18.62x
Farming & Agriculture 2.56% 18.44x
Cars, Travel & Food 0.39% 18.24x
Natural Diet & Supplement Researchers 4.29% 17.43x
Assorted Topics (Animals, Clothing, Events, Education) 0.04% 17.12x
Cardiac & Other Health Research 3.78% 17.10x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Content Affinity attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Food Safety Decision Makers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female