Dstillery Audiences

FOOD SAFETY DECISION MAKERS

Audience Size: 2.5 Million Devices

Explore the Food Safety Decision Makers Audience

Below you'll find more information about the Food Safety Decision Makers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Food Safety Decision Makers audience.

Dstillery Crafted Audiences

INTERESTS

The Food Safety Decision Makers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Food Safety Decision Makers audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 36.01% 45.68x
Retired Health Insurance Researchers 33.55% 45.19x
Heart Surgery Researchers 33.44% 44.01x
Eco-Conscious Consumers 33.85% 43.47x
Online Health Researchers 34.22% 43.18x
Home Custom Bedroom Decorators 33.34% 42.83x
Custom Home Lighting Shoppers 33.40% 42.56x
Texas Activity Researchers 30.35% 41.97x
Seasonal Allergy Sufferers 38.52% 41.61x
Headache and Migraine Sufferers 35.07% 41.21x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Interest attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Food Safety Decision Makers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Food Safety Decision Makers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.34% 1.35x
Bonobos 0.07% 1.33x
Ralph Lauren 0.02% 1.23x
Mens Wearhouse 0.50% 1.22x
White House Black Market 0.22% 1.15x
Club Monaco 0.02% 1.14x
Chicos 0.06% 1.12x
Free People 0.02% 1.11x
Buckle 0.16% 1.08x
Ann Taylor 0.03% 1.08x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Location attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Food Safety Decision Makers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Food Safety Decision Makers audience is foodsafetymagazine.com.

Website Composition Index
foodsafetymagazine.com 1.52% 92.94x
wattagnet.com 1.10% 57.17x
poetryfoundation.org 1.44% 56.25x
doctorshealthpress.com 2.61% 50.33x
news-medical.net 1.12% 49.73x
foodsafetynews.com 3.65% 49.17x
umm.edu 3.04% 48.46x
dairyfoods.com 1.13% 48.34x
motherearthnews.com 1.44% 48.03x
capitalpress.com 1.27% 47.47x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Web attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Food Safety Decision Makers audience is Grocery & Food Service.

Content Affinity Composition Index
Grocery & Food Service 6.51% 31.48x
Healthy Eating Researchers 5.74% 22.57x
Paper & Packaging 1.19% 22.26x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.32% 21.21x
Assorted Topics (Animals, Clothing, Events, Education) 0.08% 20.56x
Cosmetics Business 0.82% 20.35x
Farming & Agriculture 3.77% 19.28x
Natural Diet & Supplement Researchers 8.65% 19.27x
Bird Watching 1.91% 19.16x
Food Cluster 5.31% 19.01x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Content Affinity attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Food Safety Decision Makers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female