Dstillery Audiences

FOOD SAFETY DECISION MAKERS

Audience Size: 1.4 Million Devices

Explore the Food Safety Decision Makers Audience

Below you'll find more information about the Food Safety Decision Makers audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Food Safety Decision Makers audience.

Dstillery Crafted Audiences

INTERESTS

The Food Safety Decision Makers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Food Safety Decision Makers audience is Online Directory Searchers.

Interest Composition Index
Online Directory Searchers 30.27% 27.37x
Retired Health Insurance Researchers 27.33% 25.64x
Online Health Researchers 21.76% 25.56x
Heart Surgery Researchers 23.76% 25.47x
Medical Science Researchers 24.49% 25.06x
First Aid Researchers 26.68% 24.79x
Pharmacy Shoppers 24.51% 24.66x
Retired Budget Healthcare Shoppers 28.78% 24.44x
Retired Assisted Living Shoppers 25.53% 24.01x
Medical Advice Researchers 22.28% 23.97x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Interest attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Food Safety Decision Makers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Food Safety Decision Makers audience is Carhartt.

Location Composition Index
Carhartt 0.11% 1.16x
Maurices 0.01% 1.05x
Old Navy 0.01% 1.01x
Journeys 0.01% 0.98x
Victoria's Secret 0.01% 0.87x
The Childrens Place 0.01% 0.81x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Location attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Food Safety Decision Makers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Food Safety Decision Makers audience is foodsafetynews.com.

Website Composition Index
foodsafetynews.com 1.31% 42.05x
morningagclips.com 1.03% 30.49x
ewg.org 1.96% 29.26x
jamanetwork.com 2.18% 29.06x
extension.org 1.88% 29.01x
seafoodsource.com 1.06% 28.62x
nejm.org 1.02% 28.44x
slideplayer.com 1.08% 28.42x
labtestsonline.org 2.11% 28.02x
cancer.org 3.33% 27.81x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Web attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Food Safety Decision Makers audience is Grocery & Food Service.

Content Affinity Composition Index
Grocery & Food Service 0.99% 30.87x
Farming & Agriculture 0.61% 22.17x
Holistic Medicine 0.10% 21.67x
International Development & Health 0.28% 19.08x
Paper & Packaging 0.07% 18.07x
Chemicals 0.09% 16.75x
Vitamin Shoppers 0.51% 16.64x
Nature & Wildlife 1.21% 15.91x
Natural Diet & Supplement Researchers 0.65% 15.62x
Arthritis & Bones 0.68% 15.60x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Content Affinity attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Food Safety Decision Makers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female