Dstillery Audiences

FOOD SAFETY DECISION MAKERS

Audience Size: 3.2 Million Devices

Explore the Food Safety Decision Makers Audience

Below you'll find more information about the Food Safety Decision Makers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Food Safety Decision Makers audience.

Dstillery Crafted Audiences

INTERESTS

The Food Safety Decision Makers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Food Safety Decision Makers audience is Online Directory Searchers.

Interest Composition Index
Online Directory Searchers 33.38% 20.87x
Retired Health Insurance Researchers 31.31% 20.08x
First Aid Researchers 29.33% 19.79x
Online Health Researchers 26.28% 19.74x
Heart Surgery Researchers 29.11% 19.55x
Retired Budget Healthcare Shoppers 31.66% 19.40x
Medical Science Researchers 29.32% 19.30x
Professional Medical Journal Readers 29.06% 18.89x
Dermatologists 29.11% 18.88x
Pharmacy Shoppers 29.15% 18.72x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Interest attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Food Safety Decision Makers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Food Safety Decision Makers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.61x
Lane Bryant 0.01% 1.32x
Victoria's Secret 0.02% 1.29x
Maurices 0.02% 1.26x
Carhartt 0.18% 1.24x
Chicos 0.01% 1.24x
Mens Wearhouse 0.01% 1.12x
White House Black Market 0.01% 1.06x
Old Navy 0.02% 0.99x
The Childrens Place 0.01% 0.96x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Location attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Food Safety Decision Makers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Food Safety Decision Makers audience is foodsafetynews.com.

Website Composition Index
foodsafetynews.com 1.80% 30.32x
agweb.com 1.06% 29.51x
seafoodsource.com 1.01% 23.19x
meredith.com 1.90% 21.96x
thelancet.com 1.12% 21.53x
ewg.org 2.87% 21.32x
acs.org 1.03% 21.20x
jamanetwork.com 3.28% 20.85x
ahajournals.org 1.15% 20.83x
frontiersin.org 1.37% 20.71x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Web attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Food Safety Decision Makers audience is Grocery & Food Service.

Content Affinity Composition Index
Grocery & Food Service 1.28% 21.63x
Farming & Agriculture 0.84% 16.77x
Paper & Packaging 0.13% 15.86x
International Development & Health 0.45% 15.22x
Holistic Medicine 0.16% 14.67x
Home Office Products 0.04% 13.05x
Social & Demographic Trends 0.20% 12.77x
Natural Diet & Supplement Researchers 1.00% 12.76x
Cardiac & Other Health Research 0.69% 12.21x
Nature & Wildlife 1.84% 12.06x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Content Affinity attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Food Safety Decision Makers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female