Dstillery Audiences

FOOD SAFETY DECISION MAKERS

Audience Size: 5.4 Million Devices

Explore the Food Safety Decision Makers Audience

Below you'll find more information about the Food Safety Decision Makers audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the Food Safety Decision Makers audience.

Dstillery Crafted Audiences

INTERESTS

The Food Safety Decision Makers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Food Safety Decision Makers audience is Heart Surgery Researchers.

Interest Composition Index
Heart Surgery Researchers 32.75% 23.73x
Retired Health Insurance Researchers 36.32% 23.43x
Retired Assisted Living Shoppers 34.41% 22.39x
Online Directory Searchers 36.94% 22.30x
Retired Budget Healthcare Shoppers 35.35% 22.19x
Online Health Researchers 35.05% 22.17x
Medical Science Researchers 35.52% 21.79x
First Aid Researchers 39.63% 21.59x
Headache and Migraine Sufferers 33.80% 21.58x
Cardio Health Researchers 40.92% 21.41x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Interest attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Food Safety Decision Makers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Food Safety Decision Makers audience is REI.

Location Composition Index
REI 0.01% 1.39x
Madewell 0.02% 1.16x
Tommy Bahama 0.01% 1.13x
Lululemon 0.03% 1.13x
Dressbarn 0.03% 1.12x
American Apparel 0.02% 1.12x
Urban Outfitters 0.03% 1.10x
Ann Taylor 0.01% 1.09x
Chicos 0.04% 1.08x
Carhartt 0.26% 1.08x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Location attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Food Safety Decision Makers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Food Safety Decision Makers audience is ucomparehealthcare.com.

Website Composition Index
ucomparehealthcare.com 1.10% 26.24x
dingit.tv 1.41% 25.34x
foodsafetynews.com 2.42% 25.18x
bbb.org 1.14% 25.06x
calculator.net 1.04% 23.29x
agweb.com 2.82% 23.28x
weeklystandard.com 1.83% 23.20x
homemetry.com 1.77% 22.45x
weekly-ads.us 1.03% 22.39x
toysrus.com 1.66% 22.33x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Web attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Food Safety Decision Makers audience is Grocery & Food Service.

Content Affinity Composition Index
Grocery & Food Service 3.42% 21.79x
ISPs & Local Services 0.03% 17.90x
Farming & Agriculture 2.11% 17.16x
Paper & Packaging 0.53% 16.36x
Healthy Eating Researchers 2.20% 16.28x
Cars, Travel & Food 0.28% 16.04x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 15.98x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.10% 15.45x
Natural Diet & Supplement Researchers 3.29% 15.05x
Home Improvement Contractor 0.64% 14.69x
Composition Percentage: The overlap percentage between the Food Safety Decision Makers audience and the Content Affinity attribute.
Index: A comparison of the Food Safety Decision Makers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Food Safety Decision Makers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female