Dstillery Audiences

FOOTBALL ENTHUSIASTS

Audience Size: 4.3 Million Devices

Explore the Football Enthusiasts Audience

Below you'll find more information about the Football Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Football Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Football Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Football Enthusiasts audience is Basketball Enthusiasts.

Interest Composition Index
Basketball Enthusiasts 57.26% 29.28x
ESPN Enthusiasts 41.62% 29.14x
Fantasy Football Enthusiasts 43.79% 28.79x
NFL Fans 40.33% 28.47x
Daily Fantasy Sports Enthusiasts 45.22% 26.85x
Tampa Bay Buccaneers Fans 40.67% 26.20x
Baseball Enthusiasts 48.14% 25.42x
Tennessee Titans Fans 39.03% 25.05x
Cincinnati Bengals Fans 35.17% 24.77x
MLB Fans 33.20% 24.49x
Composition Percentage: The overlap percentage between the Football Enthusiasts audience and the Interest attribute.
Index: A comparison of the Football Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Football Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Football Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.24x
Carhartt 0.16% 1.06x
Composition Percentage: The overlap percentage between the Football Enthusiasts audience and the Location attribute.
Index: A comparison of the Football Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Football Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Football Enthusiasts audience is playerprofiler.com.

Website Composition Index
playerprofiler.com 1.03% 48.88x
draftscout.com 1.20% 44.45x
footballoutsiders.com 2.95% 42.24x
drafttek.com 2.76% 42.19x
footballmaven.io 1.78% 40.22x
fantasysp.com 3.73% 40.20x
thedraftnetwork.com 6.61% 39.92x
fantasyfootballnerd.com 1.42% 39.83x
profootballweekly.com 1.63% 38.92x
fanspeak.com 1.43% 38.83x
Composition Percentage: The overlap percentage between the Football Enthusiasts audience and the Web attribute.
Index: A comparison of the Football Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Football Enthusiasts audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 30.39% 18.33x
Illinois College Sports 0.21% 14.25x
Florida College Athletics 2.50% 13.91x
Southeast College Athletics 0.88% 13.55x
Upstate New York State Athletics 0.11% 13.00x
College Sports 0.90% 12.74x
Pac 12 Sports 0.53% 12.54x
Sports Apparel 1.53% 12.23x
Virginia Athletics 0.27% 12.18x
New England & Ivy League Sports 1.32% 10.75x
Composition Percentage: The overlap percentage between the Football Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Football Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Football Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male