Dstillery Audiences

FORD VEHICLE SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Ford Vehicle Shoppers Audience

Below you'll find more information about the Ford Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Ford Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ford Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ford Vehicle Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 46.18% 32.74x
Truck Shoppers 49.22% 31.10x
Car Buyers 39.21% 30.55x
Ford Mustang Enthusiasts 41.49% 30.39x
In-Market Car Shoppers 46.00% 29.28x
Competitive Car Brand Shoppers 44.62% 28.10x
Jeep Vehicle Shoppers 39.34% 27.62x
Corvette Enthusiasts 39.27% 27.57x
Mazda Vehicle Shoppers 31.76% 25.91x
Nissan Vehicle Shoppers 39.34% 25.74x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ford Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ford Vehicle Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.23x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ford Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ford Vehicle Shoppers audience is 460ford.com.

Website Composition Index
460ford.com 1.12% 56.79x
fordforumsonline.com 1.08% 54.78x
stage3motorsports.com 1.40% 54.28x
fullsizebronco.com 2.48% 52.86x
fordforums.com 1.70% 51.07x
mustangandfords.com 3.33% 50.21x
fordforum.com 1.33% 49.56x
moddedmustangs.com 1.46% 48.66x
corral.net 4.19% 48.20x
f150hub.com 1.21% 47.95x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ford Vehicle Shoppers audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.98% 28.50x
Auto Body Upkeep & Repair Researchers 0.83% 26.05x
Motorsport Equipment 4.71% 22.58x
Hobby Drones & Remote-Controlled Cars 0.20% 22.47x
Trucking 5.76% 21.65x
Assorted Topics (Toys, T-Shirts, Volvos) 0.06% 21.61x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.02% 20.19x
Auctions & Repossessions 0.15% 19.94x
Trucks 0.61% 19.09x
Classic Car Enthusiasts 21.08% 18.21x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ford Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male