Dstillery Audiences

FORD VEHICLE SHOPPERS

Audience Size: 3.3 Million Devices

Explore the Ford Vehicle Shoppers Audience

Below you'll find more information about the Ford Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Ford Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ford Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ford Vehicle Shoppers audience is Ford Mustang Enthusiasts.

Interest Composition Index
Ford Mustang Enthusiasts 39.28% 25.06x
Auto Repair Researchers 40.31% 25.06x
Truck Shoppers 45.40% 24.21x
Car Buyers 36.78% 24.13x
Corvette Enthusiasts 36.68% 22.69x
Jeep Vehicle Shoppers 36.80% 22.57x
In-Market Car Shoppers 39.11% 21.69x
Used Car Shoppers 39.65% 21.49x
Quads and ATV Enthusiasts 40.34% 20.70x
Automotive Service Professionals 37.68% 20.46x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ford Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ford Vehicle Shoppers audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.88x
Carhartt 0.16% 1.21x
Chicos 0.05% 1.18x
Brooks Brothers 0.04% 1.18x
Mens Wearhouse 0.25% 1.09x
Lane Bryant 0.05% 1.09x
Madewell 0.02% 1.08x
Dressbarn 0.04% 1.06x
Aeropostale 0.02% 1.05x
Old Navy 0.06% 1.01x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ford Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ford Vehicle Shoppers audience is fullsizebronco.com.

Website Composition Index
fullsizebronco.com 1.83% 50.93x
corral.net 2.96% 49.53x
fordforums.com 1.02% 48.60x
moddedmustangs.com 1.12% 48.01x
vintage-mustang.com 2.40% 44.04x
allfordmustangs.com 3.82% 43.35x
powerstrokenation.com 3.01% 42.65x
crownvic.net 1.00% 42.23x
steeda.com 1.14% 42.07x
stevesnovasite.com 1.14% 41.56x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ford Vehicle Shoppers audience is General Interest.

Content Affinity Composition Index
General Interest 0.80% 31.03x
Motorcycles & Snowmobiles 7.65% 21.92x
Auto Body Upkeep & Repair Researchers 8.07% 21.04x
Rural Living 0.26% 19.90x
Car Keys, Locks & Remotes 11.03% 19.53x
Classic Car Enthusiasts 24.42% 18.13x
Trucking 15.13% 17.86x
Motorsport Equipment 8.24% 17.74x
Auto Enthusiast Information Researchers 12.36% 17.01x
Auto Tires & Parts Repair Researchers 5.16% 16.46x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ford Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male