Dstillery Audiences

FORD VEHICLE SHOPPERS

Audience Size: 2 Million Devices

Explore the Ford Vehicle Shoppers Audience

Below you'll find more information about the Ford Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Ford Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ford Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ford Vehicle Shoppers audience is Online Auto Shoppers.

Interest Composition Index
Online Auto Shoppers 34.85% 29.84x
Truck Shoppers 42.52% 28.56x
Ford Mustang Enthusiasts 32.32% 28.50x
Volkswagen Vehicle Shopper 25.33% 28.46x
Auto Show Enthusiasts 29.08% 28.31x
In-Market Car Shoppers 37.01% 27.73x
Auto Repair Researchers 29.71% 26.52x
Jeep Vehicle Shoppers 32.32% 25.97x
Automotive Safety Researchers 23.93% 25.23x
Audi Vehicle Shoppers 17.85% 24.84x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ford Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ford Vehicle Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 1.45x
Maurices 0.04% 1.25x
Talbots 0.01% 1.22x
Buckle 0.02% 1.18x
Dressbarn 0.01% 1.14x
American Eagle Outfitters 0.02% 1.13x
Old Navy 0.02% 1.11x
White House Black Market 0.01% 1.11x
Aeropostale 0.02% 1.10x
Chicos 0.01% 1.08x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ford Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ford Vehicle Shoppers audience is 460ford.com.

Website Composition Index
460ford.com 1.15% 62.04x
fordforumsonline.com 1.22% 60.60x
fullsizebronco.com 2.46% 58.17x
fordforums.com 1.81% 56.34x
moddedmustangs.com 1.41% 52.08x
crownvic.net 1.06% 50.80x
corral.net 4.27% 50.59x
fordforum.com 1.84% 48.59x
taurusclub.com 1.58% 48.39x
powerstrokenation.com 3.49% 47.81x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ford Vehicle Shoppers audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.12% 35.77x
Auto Body Upkeep & Repair Researchers 0.12% 21.63x
Trucking 1.50% 19.71x
Motorsport Equipment 2.35% 18.30x
Car Shopping 7.72% 17.38x
Classic Car Enthusiasts 17.16% 15.89x
Auto Enthusiast Information Researchers 5.59% 15.59x
Motorsports 0.28% 13.66x
Motorcycles & Snowmobiles 10.52% 13.52x
All-Terrain Vehicles 6.47% 13.48x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ford Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male