Dstillery Audiences

FORD VEHICLE SHOPPERS

Audience Size: 4 Million Devices

Explore the Ford Vehicle Shoppers Audience

Below you'll find more information about the Ford Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Ford Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ford Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ford Vehicle Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 49.79% 31.29x
Competitive Car Brand Shoppers 51.11% 31.00x
Truck Shoppers 51.03% 30.20x
Car Buyers 45.55% 29.88x
Ford Mustang Enthusiasts 46.30% 29.51x
Used Car Shoppers 44.51% 28.48x
Jeep Vehicle Shoppers 45.83% 28.38x
In-Market Car Shoppers 45.80% 28.29x
Corvette Enthusiasts 44.34% 27.83x
Nissan Vehicle Shoppers 38.49% 27.81x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ford Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ford Vehicle Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.22% 1.48x
Eddie Bauer 0.02% 1.31x
The North Face 0.01% 1.11x
Chicos 0.04% 1.10x
Charlotte Russe 0.02% 1.08x
Lane Bryant 0.04% 1.07x
Dressbarn 0.03% 1.04x
Buckle 0.04% 1.02x
Jos A. Bank Clothiers 0.04% 0.99x
Madewell 0.01% 0.99x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ford Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ford Vehicle Shoppers audience is fullsizebronco.com.

Website Composition Index
fullsizebronco.com 1.80% 57.36x
fordforums.com 1.02% 54.75x
corral.net 3.02% 53.28x
moddedmustangs.com 1.16% 53.28x
cartechbooks.com 1.65% 51.11x
stage3motorsports.com 2.61% 50.51x
steeda.com 1.07% 49.72x
vintage-mustang.com 2.39% 49.31x
powerstrokenation.com 2.90% 49.14x
tascaparts.com 1.20% 48.53x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ford Vehicle Shoppers audience is General Interest.

Content Affinity Composition Index
General Interest 0.42% 27.64x
Auto Body Upkeep & Repair Researchers 5.11% 21.36x
Car Keys, Locks & Remotes 9.79% 21.14x
Trucking 11.46% 19.93x
Rural Living 0.12% 19.74x
Auto Tires & Parts Repair Researchers 2.96% 19.00x
Motorsport Equipment 7.95% 18.69x
Motorcycles & Snowmobiles 10.11% 18.63x
Environmentally Friendly Cars 0.08% 17.81x
Auto Enthusiast Information Researchers 12.07% 17.78x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ford Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male