Dstillery Audiences

FORD VEHICLE SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Ford Vehicle Shoppers Audience

Below you'll find more information about the Ford Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Ford Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ford Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ford Vehicle Shoppers audience is Ford Mustang Enthusiasts.

Interest Composition Index
Ford Mustang Enthusiasts 40.49% 46.41x
Auto Repair Researchers 41.60% 45.98x
Car Buyers 37.29% 44.90x
Truck Shoppers 45.93% 43.71x
Corvette Enthusiasts 37.80% 41.57x
Jeep Vehicle Shoppers 38.73% 41.22x
Used Car Shoppers 36.81% 40.92x
Automotive Service Professionals 33.56% 40.47x
In-Market Car Shoppers 39.41% 39.78x
Competitive Car Brand Shoppers 50.28% 39.29x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ford Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ford Vehicle Shoppers audience is Buckle.

Location Composition Index
Buckle 0.10% 1.18x
Mens Wearhouse 0.41% 1.16x
Old Navy 0.05% 1.10x
Jos A. Bank Clothiers 0.24% 1.09x
Dressbarn 0.03% 1.09x
Journeys 0.03% 1.05x
Lane Bryant 0.04% 1.03x
Chicos 0.03% 1.03x
Johnston and Murphy 0.06% 1.00x
Tommy Bahama 0.02% 1.00x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ford Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ford Vehicle Shoppers audience is fullsizebronco.com.

Website Composition Index
fullsizebronco.com 2.03% 79.31x
fordforums.com 1.09% 76.98x
corral.net 3.29% 76.17x
moddedmustangs.com 1.23% 75.42x
vintage-mustang.com 2.59% 68.87x
stage3motorsports.com 5.09% 68.83x
allfordmustangs.com 4.13% 66.82x
mustangsunlimited.com 1.06% 65.68x
powerstrokenation.com 3.29% 65.17x
crownvic.net 1.12% 64.60x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ford Vehicle Shoppers audience is General Interest.

Content Affinity Composition Index
General Interest 0.74% 36.60x
Auto Body Upkeep & Repair Researchers 7.33% 25.00x
Motorcycles & Snowmobiles 8.45% 24.82x
Car Keys, Locks & Remotes 11.38% 22.78x
Rural Living 0.21% 22.72x
Trucking 14.55% 21.13x
Classic Car Enthusiasts 24.56% 20.75x
Motorsport Equipment 8.77% 20.51x
Auto Tires & Parts Repair Researchers 4.81% 20.39x
Auto Enthusiast Information Researchers 13.23% 19.39x
Composition Percentage: The overlap percentage between the Ford Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ford Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ford Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male