Explore the Foreman and Construction Managers Audience
Below you'll find more information about the Foreman and Construction Managers audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Foreman and Construction Managers audience.
INTERESTS
The Foreman and Construction Managers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Foreman and Construction Managers audience is Tractor Shoppers.
| Interest | Composition | Index |
| Tractor Shoppers | 21.92% | 12.86x |
| Welding Tools and Supplies Shoppers | 19.69% | 11.58x |
| Power Tools Shoppers | 17.60% | 11.28x |
| Truck Drivers | 19.45% | 11.08x |
| Diesel Vehicle Shoppers | 19.45% | 11.00x |
| Mowing Equipment Shoppers | 18.00% | 10.96x |
| Product Manuals Researchers | 15.73% | 10.94x |
| Small Business COVID-19 Relief Researchers | 0.29% | 10.68x |
| Xtreme Sports Fans | 18.62% | 10.65x |
| Automotive Service Professionals | 17.86% | 10.53x |
Composition Percentage:
The overlap percentage between the Foreman and Construction Managers audience and the Interest attribute.
Index: A comparison of the Foreman and Construction Managers audience to the internet population.
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APPAREL RETAILERS
The Foreman and Construction Managers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Foreman and Construction Managers audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.02% | 1.37x |
| Carhartt | 0.16% | 1.16x |
| Mens Wearhouse | 0.01% | 0.96x |
| Old Navy | 0.01% | 0.85x |
Composition Percentage:
The overlap percentage between the Foreman and Construction Managers audience and the Location attribute.
Index: A comparison of the Foreman and Construction Managers audience to the internet population.
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WEBSITES
The Foreman and Construction Managers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Foreman and Construction Managers audience is constructionequipmentguide.com.
| Website | Composition | Index |
| constructionequipmentguide.com | 1.53% | 35.54x |
| tractorpartsasap.com | 1.11% | 29.92x |
| bigiron.com | 1.04% | 29.16x |
| thoroughbreddiesel.com | 1.20% | 27.89x |
| rbauction.com | 1.13% | 27.42x |
| machinerytrader.com | 3.68% | 24.86x |
| enr.com | 1.22% | 24.71x |
| auctiontime.com | 3.01% | 24.02x |
| thedieselgarage.com | 1.18% | 23.55x |
| deere.com | 1.79% | 22.08x |
Composition Percentage:
The overlap percentage between the Foreman and Construction Managers audience and the Web attribute.
Index: A comparison of the Foreman and Construction Managers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Foreman and Construction Managers audience is Trucks.
| Content Affinity | Composition | Index |
| Trucks | 2.39% | 17.18x |
| Auctions & Repossessions | 0.63% | 16.34x |
| Health & Safety Compliance | 0.42% | 14.10x |
| Rural Living | 0.02% | 14.08x |
| Lighting & Power | 0.96% | 13.81x |
| Machines & Industrial Supplies | 1.54% | 13.70x |
| Farming & Agriculture | 0.95% | 13.46x |
| Garden Power Equipment | 5.48% | 12.78x |
| Real Estate Cluster | 0.66% | 11.79x |
| Power Tools | 2.31% | 11.56x |
Composition Percentage:
The overlap percentage between the Foreman and Construction Managers audience and the Content Affinity attribute.
Index: A comparison of the Foreman and Construction Managers audience to the internet population.
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DEMOGRAPHICS
The Foreman and Construction Managers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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