Dstillery Audiences

FRANCHISE OPPORTUNITY RESEARCHERS

Audience Size: 1.5 Million Devices

Explore the Franchise Opportunity Researchers Audience

Below you'll find more information about the Franchise Opportunity Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Franchise Opportunity Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Franchise Opportunity Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Franchise Opportunity Researchers audience is Executive Travelers.

Interest Composition Index
Executive Travelers 16.96% 31.50x
Small Business Opportunity Researchers 20.82% 26.00x
Market Intelligence Researchers 22.72% 25.05x
Food Industry Professionals 20.97% 24.09x
Career Focused Individuals 12.55% 23.05x
Work Comes First Travelers 10.78% 22.66x
Lawyers 23.45% 21.94x
Realtors & Real Estate Researchers 12.93% 21.87x
Finance Continuing Education Researchers 18.37% 20.80x
Investment Management Professionals 22.13% 20.60x
Composition Percentage: The overlap percentage between the Franchise Opportunity Researchers audience and the Interest attribute.
Index: A comparison of the Franchise Opportunity Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Franchise Opportunity Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Franchise Opportunity Researchers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.56x
Buckle 0.01% 1.21x
Mens Wearhouse 0.02% 1.20x
LOFT 0.01% 1.18x
Gap 0.01% 1.08x
Urban Outfitters 0.01% 1.04x
Carhartt 0.13% 1.03x
Journeys 0.02% 1.03x
White House Black Market 0.01% 0.95x
Banana Republic 0.01% 0.94x
Composition Percentage: The overlap percentage between the Franchise Opportunity Researchers audience and the Location attribute.
Index: A comparison of the Franchise Opportunity Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Franchise Opportunity Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Franchise Opportunity Researchers audience is qsrmagazine.com.

Website Composition Index
qsrmagazine.com 4.21% 52.77x
idaily.com 1.45% 48.32x
taphaps.com 1.96% 42.40x
wonderfeed.com 4.18% 41.80x
petrescuereport.com 1.00% 41.44x
gopdailybrief.com 1.98% 41.00x
ilovemydogsomuch.tv 2.53% 40.43x
nickadamsusa.com 1.81% 39.77x
billoreilly.com 1.97% 39.30x
1851franchise.com 2.14% 38.70x
Composition Percentage: The overlap percentage between the Franchise Opportunity Researchers audience and the Web attribute.
Index: A comparison of the Franchise Opportunity Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Franchise Opportunity Researchers audience is Retail Industry News.

Content Affinity Composition Index
Retail Industry News 0.13% 36.49x
Natural & Healthy Living Researchers 0.17% 33.88x
Human Resources & Employee Management 0.24% 27.00x
Learning & Development Products 0.17% 26.31x
Marketing Professionals 0.22% 26.18x
Real Estate Cluster 0.38% 26.00x
Grocery & Food Service 0.32% 21.71x
Work Productivity 0.40% 21.68x
Mining & Natural Resources 0.13% 20.80x
Assorted Topics (Car News, Animals, Viral Media) 1.20% 20.58x
Composition Percentage: The overlap percentage between the Franchise Opportunity Researchers audience and the Content Affinity attribute.
Index: A comparison of the Franchise Opportunity Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Franchise Opportunity Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male