Explore the Freelancers Audience
Below you'll find more information about the Freelancers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Freelancers audience.
INTERESTS
The Freelancers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Freelancers audience is Online Grammar Tool Users.
| Interest | Composition | Index |
| Online Grammar Tool Users | 29.65% | 25.56x |
| Women's Fitness Enthusiasts | 28.13% | 25.01x |
| Executive and C-Suite | 23.64% | 24.35x |
| Ivy League College Researchers | 26.20% | 24.33x |
| Cholesterol Researchers | 24.28% | 24.29x |
| Wine Lovers | 26.27% | 23.93x |
| Women's Health Researchers | 26.46% | 23.89x |
| Wellness Enthusiasts | 27.52% | 23.88x |
| Men's Health Researchers | 26.22% | 23.72x |
| Tech-Savvy Moms | 26.23% | 23.66x |
Composition Percentage:
The overlap percentage between the Freelancers audience and the Interest attribute.
Index: A comparison of the Freelancers audience to the internet population.
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APPAREL RETAILERS
The Freelancers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Freelancers audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.02% | 2.29x |
| Forever 21 | 0.01% | 1.80x |
| J. Crew | 0.01% | 1.72x |
| LOFT | 0.02% | 1.56x |
| Banana Republic | 0.02% | 1.51x |
| Michael Kors | 0.01% | 1.49x |
| Jos A. Bank Clothiers | 0.01% | 1.42x |
| Gap | 0.01% | 1.40x |
| H&M | 0.01% | 1.39x |
| Hollister | 0.01% | 1.37x |
Composition Percentage:
The overlap percentage between the Freelancers audience and the Location attribute.
Index: A comparison of the Freelancers audience to the internet population.
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WEBSITES
The Freelancers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Freelancers audience is manrepeller.com.
| Website | Composition | Index |
| manrepeller.com | 1.89% | 25.69x |
| nationalmemo.com | 1.22% | 23.48x |
| betches.com | 1.47% | 22.67x |
| onlinelibrary.wiley.com | 1.24% | 21.26x |
| finecooking.com | 1.31% | 21.19x |
| kidshealth.org | 1.64% | 20.96x |
| marthastewartweddings.com | 1.11% | 20.38x |
| geek.com | 1.40% | 20.18x |
| odditycentral.com | 1.48% | 19.62x |
| myfonts.com | 1.60% | 19.54x |
Composition Percentage:
The overlap percentage between the Freelancers audience and the Web attribute.
Index: A comparison of the Freelancers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Freelancers audience is London Tourism & Events.
| Content Affinity | Composition | Index |
| London Tourism & Events | 0.06% | 20.85x |
| Institutional Investing | 0.12% | 19.46x |
| Writing & Publishing | 0.49% | 19.31x |
| Tattoos & Costumes | 0.04% | 18.13x |
| Website Launchers | 0.14% | 17.47x |
| Marketing Professionals | 0.52% | 17.23x |
| Canada Job Seekers Cluster | 0.11% | 17.21x |
| Robotics | 0.08% | 17.06x |
| International Development & Health | 0.11% | 16.29x |
| Retail Industry News | 0.17% | 15.85x |
Composition Percentage:
The overlap percentage between the Freelancers audience and the Content Affinity attribute.
Index: A comparison of the Freelancers audience to the internet population.
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DEMOGRAPHICS
The Freelancers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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