Dstillery Audiences

FREELANCERS

Audience Size: 1.6 Million Devices

Explore the Freelancers Audience

Below you'll find more information about the Freelancers audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Freelancers audience.

Dstillery Crafted Audiences

INTERESTS

The Freelancers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Freelancers audience is United Kingdom News Readers.

Interest Composition Index
United Kingdom News Readers 31.22% 63.64x
Retired Government Employees 16.32% 59.87x
Women’s Lifestyle Blogs Researchers 12.74% 54.56x
Advertising Professionals 36.12% 53.26x
TV Advertising Professionals 29.37% 52.68x
Mens Fitness Publication Readers 22.92% 49.31x
Women’s Fashion Blogs Readers 19.24% 44.47x
Women's Health Researchers 22.13% 43.29x
Nature and Outdoors Book Readers 18.06% 43.17x
Women's Fitness Enthusiasts 20.73% 43.01x
Composition Percentage: The overlap percentage between the Freelancers audience and the Interest attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Freelancers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Freelancers audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.51x
Mens Wearhouse 0.01% 1.42x
Journeys 0.01% 1.31x
Maurices 0.02% 1.07x
Gymboree 0.01% 0.99x
Composition Percentage: The overlap percentage between the Freelancers audience and the Location attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Freelancers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Freelancers audience is fitwirr.com.

Website Composition Index
fitwirr.com 2.67% 63.31x
newsandguts.com 1.19% 52.83x
nationalkitty.com 1.73% 51.28x
cityam.com 2.60% 47.39x
gossipcop.com 1.89% 43.52x
lovemeow.com 9.80% 42.60x
showbiz411.com 1.08% 40.27x
twistedsifter.com 17.02% 39.91x
3quarksdaily.com 1.19% 39.80x
coleandmarmalade.com 10.28% 37.70x
Composition Percentage: The overlap percentage between the Freelancers audience and the Web attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Freelancers audience is Assorted Topics (Art, Photography, Fashion, Paranormal Activity).

Content Affinity Composition Index
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 10.94% 31.96x
Australia & New Zealand Media 3.25% 24.76x
Local & Travel England - North Midlands 0.11% 21.25x
Small Business Resources 12.32% 20.55x
Nature & Wildlife 2.01% 19.67x
Assorted Topics (Television, Origami, Men's Health) 0.44% 17.53x
Parenting Blogs 1.18% 17.31x
Asia Travel 7.36% 15.60x
Quebec Vacations 0.72% 15.30x
Photography 4.81% 14.66x
Composition Percentage: The overlap percentage between the Freelancers audience and the Content Affinity attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Freelancers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male