Dstillery Audiences

FREELANCERS

Audience Size: 1.4 Million Devices

Explore the Freelancers Audience

Below you'll find more information about the Freelancers audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Freelancers audience.

Dstillery Crafted Audiences

INTERESTS

The Freelancers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Freelancers audience is Women's Fitness Enthusiasts.

Interest Composition Index
Women's Fitness Enthusiasts 17.78% 32.54x
Cholesterol Researchers 12.99% 31.57x
Women's Health Researchers 18.45% 31.27x
Mens Fitness Publication Readers 17.64% 30.53x
Men's Health Researchers 16.77% 29.74x
Advertising Professionals 19.86% 28.86x
Wellness Enthusiasts 14.76% 27.91x
Running Enthusiasts 15.59% 27.84x
Home Design Enthusiasts 14.58% 27.74x
Executive and C-Suite 15.83% 27.71x
Composition Percentage: The overlap percentage between the Freelancers audience and the Interest attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Freelancers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Freelancers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.93x
Talbots 0.01% 1.59x
Gap 0.02% 1.42x
Banana Republic 0.02% 1.39x
White House Black Market 0.01% 1.28x
Old Navy 0.02% 1.19x
Chicos 0.01% 1.06x
Mens Wearhouse 0.01% 1.06x
Carhartt 0.12% 1.05x
American Eagle Outfitters 0.01% 0.98x
Composition Percentage: The overlap percentage between the Freelancers audience and the Location attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Freelancers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Freelancers audience is fitwirr.com.

Website Composition Index
fitwirr.com 2.90% 36.92x
luxurycolumnist.com 1.97% 34.95x
theboutiqueadventurer.com 1.61% 31.06x
thebeaverton.com 1.91% 28.24x
cityam.com 3.59% 27.60x
vegetariantimes.com 1.26% 23.93x
straight.com 1.97% 23.86x
nowtoronto.com 1.10% 23.65x
redfin.ca 1.37% 23.58x
algemeiner.com 1.52% 23.50x
Composition Percentage: The overlap percentage between the Freelancers audience and the Web attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Freelancers audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 1.01% 24.11x
Vegans & Animal Welfare 0.23% 20.21x
Canadian Universities 0.15% 19.79x
Mining & Natural Resources 0.10% 16.96x
Canada Shopping - Kitchenware 0.27% 16.59x
Feminism 0.24% 16.41x
Film Production 0.31% 16.12x
Writing & Publishing 0.35% 16.04x
Canada Consumer Product Cluster 0.97% 15.03x
Yoga & Meditation 0.13% 13.59x
Composition Percentage: The overlap percentage between the Freelancers audience and the Content Affinity attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Freelancers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male