Explore the Freelancers Audience
Below you'll find more information about the Freelancers audience, broken down in different categories based on their digital and physical behaviors. These are 7 million unique devices whose actions qualify for the Freelancers audience.
INTERESTS
The Freelancers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Freelancers audience is Business Decision Makers.
| Interest | Composition | Index |
| Business Decision Makers | 27.51% | 15.55x |
| SEO Specialists | 28.13% | 15.26x |
| Career Focused Individuals | 24.79% | 15.23x |
| Media Buying Professionals | 22.10% | 14.50x |
| Executive and C-Suite | 21.35% | 14.28x |
| Advertising Professionals | 20.42% | 13.95x |
| Mens Business Clothes Shoppers | 21.31% | 13.86x |
| Videographers | 23.14% | 13.63x |
| Tutoring Resources Researchers | 23.20% | 13.58x |
| Job Seekers | 24.58% | 13.54x |
Composition Percentage:
The overlap percentage between the Freelancers audience and the Interest attribute.
Index: A comparison of the Freelancers audience to the internet population.
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APPAREL RETAILERS
The Freelancers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Freelancers audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.26% | 1.28x |
| Mens Wearhouse | 0.38% | 1.15x |
Composition Percentage:
The overlap percentage between the Freelancers audience and the Location attribute.
Index: A comparison of the Freelancers audience to the internet population.
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WEBSITES
The Freelancers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Freelancers audience is howdesign.com.
| Website | Composition | Index |
| howdesign.com | 1.13% | 33.06x |
| warriorforum.com | 1.27% | 29.46x |
| speckyboy.com | 1.45% | 28.71x |
| contentmarketinginstitute.com | 1.44% | 27.79x |
| fastcodesign.com | 1.24% | 27.71x |
| wordstream.com | 3.61% | 27.68x |
| mediabistro.com | 1.32% | 27.64x |
| lipsum.com | 1.75% | 26.16x |
| livecareer.com | 1.19% | 24.33x |
| apastyle.org | 1.33% | 24.13x |
Composition Percentage:
The overlap percentage between the Freelancers audience and the Web attribute.
Index: A comparison of the Freelancers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Freelancers audience is Writing Resources.
| Content Affinity | Composition | Index |
| Writing Resources | 3.54% | 15.31x |
| Work Productivity | 3.92% | 13.92x |
| Job Interview Process | 2.67% | 12.35x |
| Marketing Professionals | 5.07% | 11.75x |
| Film Production | 2.10% | 10.95x |
| Website Launchers | 1.77% | 10.64x |
| Graphic Design | 14.33% | 10.55x |
| Corporate Employment Pages | 7.81% | 10.43x |
| Writing & Publishing | 3.60% | 10.43x |
| Startup Investment | 8.09% | 10.19x |
Composition Percentage:
The overlap percentage between the Freelancers audience and the Content Affinity attribute.
Index: A comparison of the Freelancers audience to the internet population.
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DEMOGRAPHICS
The Freelancers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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