Dstillery Audiences

FREELANCERS

Audience Size: 1.5 Million Devices

Explore the Freelancers Audience

Below you'll find more information about the Freelancers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Freelancers audience.

Dstillery Crafted Audiences

INTERESTS

The Freelancers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Freelancers audience is Women's Fitness Enthusiasts.

Interest Composition Index
Women's Fitness Enthusiasts 14.26% 40.12x
Mens Fitness Publication Readers 13.84% 39.62x
Cholesterol Researchers 8.05% 38.94x
Women's Health Researchers 14.62% 38.83x
Men's Health Researchers 12.87% 38.28x
Wellness Enthusiasts 12.19% 35.04x
Eco-Conscious Consumers 11.07% 34.97x
Advertising Professionals 17.37% 34.74x
Home Design Enthusiasts 12.55% 34.25x
Women’s Lifestyle Blogs Researchers 13.28% 33.61x
Composition Percentage: The overlap percentage between the Freelancers audience and the Interest attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Freelancers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Freelancers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.61x
Gap 0.01% 1.49x
Talbots 0.02% 1.48x
LOFT 0.01% 1.45x
White House Black Market 0.02% 1.41x
Mens Wearhouse 0.01% 1.35x
Buckle 0.02% 1.24x
Aeropostale 0.02% 1.21x
Victoria's Secret 0.01% 1.20x
J. Crew 0.01% 1.18x
Composition Percentage: The overlap percentage between the Freelancers audience and the Location attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Freelancers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Freelancers audience is fitwirr.com.

Website Composition Index
fitwirr.com 3.38% 50.09x
uexpress.com 3.70% 43.96x
luxurycolumnist.com 2.06% 41.58x
cityam.com 3.15% 41.09x
3quarksdaily.com 1.21% 39.90x
nationalkitty.com 1.03% 38.79x
algemeiner.com 1.62% 35.79x
newsandguts.com 2.19% 35.37x
theboutiqueadventurer.com 1.82% 35.36x
percolately.com 7.92% 34.25x
Composition Percentage: The overlap percentage between the Freelancers audience and the Web attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Freelancers audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 0.22% 29.95x
Assorted Topics (Television, Origami, Men's Health) 0.72% 23.06x
Feminism 0.21% 19.77x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.09% 18.82x
Mining & Natural Resources 0.08% 17.97x
Canada Shopping - Kitchenware 0.20% 17.83x
Film Production 0.26% 17.65x
Canada Consumer Product Cluster 0.88% 17.59x
Canadian Universities 0.13% 17.34x
Yoga & Meditation 0.20% 16.29x
Composition Percentage: The overlap percentage between the Freelancers audience and the Content Affinity attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Freelancers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male