Dstillery Audiences

FREELANCERS

Audience Size: 3.4 Million Devices

Explore the Freelancers Audience

Below you'll find more information about the Freelancers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Freelancers audience.

Dstillery Crafted Audiences

INTERESTS

The Freelancers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Freelancers audience is Business Decision Makers.

Interest Composition Index
Business Decision Makers 39.56% 46.96x
Career Focused Individuals 35.26% 44.66x
Web Design Researchers 40.68% 44.27x
Media Buying Professionals 31.83% 43.85x
SEO Specialists 40.47% 42.06x
Advertising Professionals 29.61% 41.84x
Executive and C-Suite 32.55% 41.18x
Videographers 32.75% 39.88x
Business News Readers 30.95% 39.65x
Personal Investment Researchers 32.33% 38.79x
Composition Percentage: The overlap percentage between the Freelancers audience and the Interest attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Freelancers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Freelancers audience is Everlane.

Location Composition Index
Everlane 0.02% 3.55x
Supreme 0.03% 2.44x
Levi Strauss 0.02% 2.09x
Intermix 0.02% 2.05x
Topshop 0.02% 1.99x
Bonobos 0.09% 1.97x
Patagonia 0.03% 1.84x
American Apparel 0.07% 1.84x
Gap 0.09% 1.76x
Urban Outfitters 0.07% 1.76x
Composition Percentage: The overlap percentage between the Freelancers audience and the Location attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Freelancers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Freelancers audience is howdesign.com.

Website Composition Index
howdesign.com 1.49% 57.11x
graphicburger.com 1.00% 51.29x
makealivingwriting.com 1.05% 50.97x
capterra.com 1.01% 48.51x
webflow.com 1.01% 47.59x
careerfoundry.com 1.39% 46.89x
istockphoto.com 1.26% 46.73x
speckyboy.com 2.27% 45.77x
wordstream.com 4.57% 45.01x
warriorforum.com 1.86% 44.99x
Composition Percentage: The overlap percentage between the Freelancers audience and the Web attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Freelancers audience is Writing Resources.

Content Affinity Composition Index
Writing Resources 5.59% 30.06x
Work Productivity 5.77% 26.41x
Drawing & Animation 0.32% 22.85x
Job Interview Process 3.74% 22.35x
Assorted Topics (Business Support ToolsForm Templates) 1.36% 22.25x
Marketing Professionals 7.34% 20.77x
Human Resources & Employee Management 1.99% 20.48x
Film Production 3.17% 19.16x
Home Décor, Furniture, & Decorating 0.04% 19.02x
Website Launchers 2.59% 18.81x
Composition Percentage: The overlap percentage between the Freelancers audience and the Content Affinity attribute.
Index: A comparison of the Freelancers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Freelancers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male