Dstillery Audiences

FURNITURE SHOPPERS

Audience Size: 5.9 Million Devices

Explore the Furniture Shoppers Audience

Below you'll find more information about the Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.9 million unique devices whose actions qualify for the Furniture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Furniture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Furniture Shoppers audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 35.07% 41.65x
Home Goods Shoppers 38.34% 41.16x
Home Interior Design Enthusiasts 36.62% 40.61x
Luxury Retail Researchers 38.00% 40.51x
Home Custom Bedroom Decorators 27.93% 39.01x
Home Decor Shoppers 33.22% 38.55x
Custom Home Lighting Shoppers 29.12% 37.83x
Online Home Decor Shoppers 29.64% 36.74x
Trendy Shoe Shoppers 29.24% 36.13x
Country Home Decorators 28.86% 35.77x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Furniture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Furniture Shoppers audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.02% 2.05x
Intermix 0.01% 1.91x
Club Monaco 0.01% 1.87x
Bonobos 0.06% 1.86x
Calvin Klein 0.01% 1.80x
Supreme 0.02% 1.73x
Patagonia 0.03% 1.66x
Madewell 0.03% 1.65x
Jos A. Bank Clothiers 0.39% 1.61x
Kate Spade 0.02% 1.60x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Furniture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Furniture Shoppers audience is rhbabyandchild.com.

Website Composition Index
rhbabyandchild.com 2.52% 42.68x
pier1.com 1.52% 40.62x
worldmarket.com 3.51% 39.16x
cb2.com 1.36% 38.51x
rhteen.com 1.22% 36.21x
rhmodern.com 1.21% 36.12x
arhaus.com 2.25% 35.28x
restorationhardware.com 12.79% 34.63x
gilt.com 1.02% 34.43x
armstrong.com 1.13% 34.29x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Furniture Shoppers audience is Furniture & Home Improvement.

Content Affinity Composition Index
Furniture & Home Improvement 18.92% 20.07x
Home Office Products 0.60% 18.18x
Higher-End Fashion Brands 2.06% 17.52x
Washington D.C. Hotels 0.02% 16.64x
Home Decoration - Crafts & Kids 2.34% 16.45x
South Carolina Travel 0.35% 15.99x
Holiday Gifts 1.04% 15.92x
Home Remodeling 3.43% 15.67x
Painting & Renovation 3.93% 15.40x
Home Remodeling 8.55% 14.76x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female