Dstillery Audiences

FURNITURE SHOPPERS

Audience Size: 555.6 Thousand Devices

Explore the Furniture Shoppers Audience

Below you'll find more information about the Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 555.6 thousand unique devices whose actions qualify for the Furniture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Furniture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Furniture Shoppers audience is School Supply Shoppers.

Interest Composition Index
School Supply Shoppers 80.26% 172.92x
Bed & Bath Shoppers 80.86% 170.91x
Office Supply Shoppers 82.97% 167.45x
Big Box Shoppers 85.56% 155.86x
Apartment Furniture Shoppers 30.97% 135.07x
Department Store Shoppers 34.48% 96.00x
Discount Big Box Shoppers 51.61% 88.78x
Big & Tall Men 52.81% 86.39x
Discount Womens Shoes Shoppers 28.04% 76.20x
Home Goods Supercenter Shoppers 32.40% 74.67x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Furniture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Furniture Shoppers audience is Maurices.

Location Composition Index
Maurices 0.01% 0.86x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Furniture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Furniture Shoppers audience is buybuybaby.com.

Website Composition Index
buybuybaby.com 6.07% 86.89x
orientaltrading.com 1.22% 66.34x
bedbathandbeyond.com 31.81% 52.00x
catofashions.com 1.22% 45.26x
shop411.com 2.26% 45.04x
themeasuredmom.com 1.13% 43.13x
consumersearch.com 1.85% 41.44x
momondo.com 2.56% 39.85x
symptomfind.com 1.30% 39.63x
samsclub.com 17.41% 39.54x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Furniture Shoppers audience is Furniture & Home Improvement.

Content Affinity Composition Index
Furniture & Home Improvement 0.36% 25.70x
Home Remodeling 0.38% 22.53x
Unique & Personalized Fashion 0.22% 21.96x
Party Planning & Invitations 1.91% 21.68x
Children's Health 0.19% 20.57x
Appliances & Reviews 2.11% 17.59x
Child Development 0.45% 16.83x
Children's Learning Tools 3.07% 16.32x
DIY Decoration & Furniture 1.93% 15.88x
Shopping Catalogs 0.27% 15.76x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female