Dstillery Audiences

FURNITURE SHOPPERS

Audience Size: 4.1 Million Devices

Explore the Furniture Shoppers Audience

Below you'll find more information about the Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Furniture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Furniture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Furniture Shoppers audience is Home Interior Design Enthusiasts.

Interest Composition Index
Home Interior Design Enthusiasts 41.65% 35.34x
Apartment Furniture Shoppers 34.83% 34.01x
Luxury Retail Researchers 33.78% 32.43x
Custom Home Lighting Shoppers 25.68% 31.59x
Home Custom Bedroom Decorators 25.68% 31.59x
Online Home Decor Shoppers 29.33% 30.20x
Home DIY Enthusiasts 29.81% 29.40x
Home Goods Shoppers 44.72% 29.29x
Trendy Shoe Shoppers 30.10% 29.16x
Country Home Decorators 36.43% 28.77x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Furniture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Furniture Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.91x
Talbots 0.01% 1.60x
White House Black Market 0.02% 1.34x
Chicos 0.02% 1.33x
Banana Republic 0.02% 1.30x
LOFT 0.02% 1.29x
Forever 21 0.01% 1.23x
Dressbarn 0.01% 1.17x
J. Crew 0.01% 1.10x
Gymboree 0.01% 1.08x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Furniture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Furniture Shoppers audience is nyandcompany.com.

Website Composition Index
nyandcompany.com 1.56% 31.63x
overstock.com 2.82% 31.20x
steinmart.com 1.79% 29.45x
burkedecor.com 3.08% 28.79x
apt2b.com 1.20% 28.50x
hammacher.com 1.03% 28.16x
carlaaston.com 2.59% 27.75x
remodelista.com 6.66% 27.47x
hellolovelystudio.com 1.32% 26.41x
laurelberninteriors.com 3.87% 25.97x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Furniture Shoppers audience is Furniture & Home Improvement.

Content Affinity Composition Index
Furniture & Home Improvement 2.62% 24.25x
Home Decoration - Crafts & Kids 0.06% 23.22x
Furniture Shopping 3.46% 22.20x
Custom Gifts 0.17% 20.39x
Home Remodeling 1.56% 19.51x
Office Furniture Design 0.04% 18.81x
Bathrooms & Plumbing 0.14% 18.60x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.08% 18.14x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.03% 17.74x
Home Remodeling 0.32% 16.96x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female