Dstillery Audiences

FURNITURE SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Furniture Shoppers Audience

Below you'll find more information about the Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Furniture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Furniture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Furniture Shoppers audience is Home Interior Design Enthusiasts.

Interest Composition Index
Home Interior Design Enthusiasts 36.63% 41.34x
Apartment Furniture Shoppers 30.46% 39.02x
Home Custom Bedroom Decorators 19.66% 38.32x
Custom Home Lighting Shoppers 19.66% 38.32x
Luxury Retail Researchers 28.45% 37.33x
Online Home Decor Shoppers 23.30% 36.17x
Home Goods Shoppers 42.11% 34.66x
Trendy Shoe Shoppers 23.67% 34.28x
Country Home Decorators 33.17% 33.48x
Home DIY Enthusiasts 25.74% 32.89x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Furniture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Furniture Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.69x
LOFT 0.02% 1.52x
Chicos 0.02% 1.48x
Gap 0.02% 1.44x
Mens Wearhouse 0.03% 1.31x
White House Black Market 0.02% 1.30x
Old Navy 0.03% 1.23x
Zumiez 0.01% 1.20x
Banana Republic 0.01% 1.19x
Dressbarn 0.01% 1.09x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Furniture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Furniture Shoppers audience is burkedecor.com.

Website Composition Index
burkedecor.com 1.32% 38.34x
remodelista.com 4.70% 35.81x
hgtv.ca 2.81% 33.50x
carlaaston.com 1.79% 32.79x
hellolovelystudio.com 1.02% 31.54x
knockoffdecor.com 1.19% 30.43x
laurelberninteriors.com 2.55% 29.78x
mariakillam.com 1.45% 29.46x
oldhouseonline.com 1.10% 29.16x
wayfair.com 53.90% 28.31x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Furniture Shoppers audience is Furniture & Home Improvement.

Content Affinity Composition Index
Furniture & Home Improvement 1.76% 24.56x
Bathrooms & Plumbing 0.06% 23.84x
Furniture Shopping 0.67% 22.06x
Home Remodeling 1.12% 21.05x
Fashion & Retail 0.07% 16.31x
DIY Decoration & Furniture 2.77% 16.04x
Home Remodeling 0.18% 15.23x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.09% 15.19x
Pre-Built Home Researchers 0.03% 15.03x
Illinois 0.03% 14.76x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female