
Explore the Furniture Shoppers Audience
Below you'll find more information about the Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Furniture Shoppers audience.

INTERESTS
The Furniture Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Furniture Shoppers audience is Home Custom Bedroom Decorators.
Interest | Composition | Index |
Home Custom Bedroom Decorators | 12.16% | 40.62x |
Custom Home Lighting Shoppers | 12.16% | 40.62x |
Luxury Retail Researchers | 20.81% | 37.19x |
Online Home Decor Shoppers | 14.06% | 35.83x |
Home Goods Supercenter Shoppers | 23.32% | 35.31x |
Home Goods Shoppers | 33.89% | 33.77x |
Trendy Shoe Shoppers | 16.89% | 32.64x |
Home Decor Shoppers | 26.21% | 32.32x |
Home Remodelers | 17.08% | 31.43x |
Home DIY Enthusiasts | 18.86% | 31.10x |
Composition Percentage:
The overlap percentage between the Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
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APPAREL RETAILERS
The Furniture Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Furniture Shoppers audience is Gap.
Location | Composition | Index |
Gap | 0.02% | 1.79x |
Chicos | 0.01% | 1.35x |
Express | 0.01% | 1.32x |
Old Navy | 0.02% | 1.32x |
Mens Wearhouse | 0.02% | 1.17x |
Victoria's Secret | 0.02% | 1.14x |
American Eagle Outfitters | 0.01% | 1.10x |
Maurices | 0.02% | 1.00x |
Carhartt | 0.11% | 0.97x |
Buckle | 0.01% | 0.89x |
Composition Percentage:
The overlap percentage between the Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
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WEBSITES
The Furniture Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Furniture Shoppers audience is hgtv.ca.
Website | Composition | Index |
hgtv.ca | 1.21% | 36.98x |
remodelista.com | 4.31% | 35.01x |
wayfair.com | 29.06% | 34.66x |
carlaaston.com | 1.83% | 31.45x |
hellolovelystudio.com | 1.03% | 31.16x |
knockoffdecor.com | 1.50% | 29.69x |
mariakillam.com | 1.76% | 28.13x |
laurelberninteriors.com | 2.24% | 27.85x |
arhaus.com | 1.76% | 26.21x |
loveremodeled.com | 1.84% | 25.56x |
Composition Percentage:
The overlap percentage between the Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Furniture Shoppers audience is Furniture & Home Improvement.
Content Affinity | Composition | Index |
Furniture & Home Improvement | 1.15% | 31.35x |
Furniture Shopping | 0.23% | 28.16x |
Home Remodeling | 0.99% | 25.19x |
Shoes & Accessories | 0.05% | 19.59x |
Home Remodeling | 0.16% | 18.13x |
DIY Decoration & Furniture | 2.66% | 16.96x |
Assorted Topics (Elderly, Europe, Viral Media) | 0.06% | 15.02x |
Nutrition & Diabetic Living | 0.08% | 14.19x |
Mail Order Food | 0.29% | 14.04x |
Canada Shopping - Kitchenware | 0.22% | 13.87x |
Composition Percentage:
The overlap percentage between the Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
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DEMOGRAPHICS
The Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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