Dstillery Audiences

FURNITURE SHOPPERS

Audience Size: 5.4 Million Devices

Explore the Furniture Shoppers Audience

Below you'll find more information about the Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the Furniture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Furniture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Furniture Shoppers audience is Home Interior Design Enthusiasts.

Interest Composition Index
Home Interior Design Enthusiasts 48.92% 37.83x
Apartment Furniture Shoppers 49.56% 36.44x
Home Goods Shoppers 52.14% 36.21x
Luxury Retail Researchers 49.33% 35.03x
Home Custom Bedroom Decorators 40.06% 34.28x
Custom Home Lighting Shoppers 40.05% 34.27x
Home Decor Shoppers 45.17% 33.24x
Online Home Decor Shoppers 43.86% 32.07x
Trendy Shoe Shoppers 39.84% 31.52x
Country Home Decorators 41.93% 31.46x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Furniture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Furniture Shoppers audience is Supreme.

Location Composition Index
Supreme 0.02% 2.56x
Everlane 0.01% 2.18x
Bonobos 0.17% 2.11x
Topshop 0.04% 1.80x
Saint Laurent Paris 0.01% 1.66x
Jos A. Bank Clothiers 0.41% 1.66x
White House Black Market 0.50% 1.55x
Intermix 0.01% 1.54x
Armani 0.04% 1.50x
Patagonia 0.01% 1.49x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Furniture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Furniture Shoppers audience is rhbabyandchild.com.

Website Composition Index
rhbabyandchild.com 1.96% 46.10x
rhmodern.com 1.00% 38.18x
arhaus.com 1.23% 37.42x
katespade.com 1.48% 37.06x
jonathanadler.com 1.20% 36.93x
restorationhardware.com 10.45% 36.45x
uttermost.com 1.14% 34.63x
americansignaturefurniture.com 3.06% 34.01x
zgallerie.com 5.00% 33.85x
magnoliahomefurniture.com 1.14% 33.38x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Furniture Shoppers audience is Furniture & Home Improvement.

Content Affinity Composition Index
Furniture & Home Improvement 14.85% 21.89x
Home Office Products 0.39% 19.65x
Washington D.C. Hotels 0.01% 18.62x
Home Decoration - Crafts & Kids 1.89% 17.41x
Higher-End Fashion Brands 0.97% 16.97x
Painting & Renovation 2.83% 16.75x
Home Remodeling 3.02% 16.58x
South Carolina Travel 0.20% 16.48x
Holiday Gifts 0.70% 16.26x
Home Décor, Furniture, & Decorating 0.02% 15.86x
Composition Percentage: The overlap percentage between the Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Furniture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female