Dstillery Audiences

GIS USERS

Audience Size: 3.3 Million Devices

Explore the GIS Users Audience

Below you'll find more information about the GIS Users audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the GIS Users audience.

Dstillery Crafted Audiences

INTERESTS

The GIS Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GIS Users audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 32.84% 23.67x
Web Conferences and Remote Workers 39.85% 22.14x
Yale University Fans 30.27% 19.65x
IT Decision Makers 26.05% 19.28x
Civil Engineers 34.91% 19.20x
Executive Travelers 25.71% 18.77x
Online Grammar Tool Users 25.06% 18.75x
Nature and Outdoors Book Readers 22.20% 18.40x
Chess Enthusiasts 28.15% 18.29x
Tutoring Resources Researchers 27.90% 17.86x
Composition Percentage: The overlap percentage between the GIS Users audience and the Interest attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GIS Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GIS Users audience is Maurices.

Location Composition Index
Maurices 0.01% 1.37x
Old Navy 0.01% 1.22x
Carhartt 0.13% 1.12x
Composition Percentage: The overlap percentage between the GIS Users audience and the Location attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The GIS Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the GIS Users audience is sqlshack.com.

Website Composition Index
sqlshack.com 1.22% 47.82x
bentley.com 1.42% 46.36x
pythonforbeginners.com 3.71% 45.64x
communities.vmware.com 1.00% 40.58x
dbader.org 1.04% 40.32x
bytes.com 2.66% 40.31x
pythoncentral.io 1.94% 38.88x
codementor.io 1.50% 38.17x
programcreek.com 4.82% 37.56x
kdnuggets.com 1.33% 37.48x
Composition Percentage: The overlap percentage between the GIS Users audience and the Web attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GIS Users audience is Data, Analytics & Coding.

Content Affinity Composition Index
Data, Analytics & Coding 8.31% 22.42x
Drawing & Animation 0.06% 21.82x
Robotics 0.75% 21.64x
Engineering 2.59% 20.93x
Data Analysis & Scripting 14.33% 19.88x
Electronic Cabling 0.48% 19.29x
Electrical Engineering 1.97% 19.28x
Assorted Topics (Business Support ToolsForm Templates) 0.25% 19.07x
Community Planning & Transportation 0.98% 18.89x
Data Centers 1.75% 18.49x
Composition Percentage: The overlap percentage between the GIS Users audience and the Content Affinity attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GIS Users audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male