Dstillery Audiences

GIS USERS

Audience Size: 3.2 Million Devices

Explore the GIS Users Audience

Below you'll find more information about the GIS Users audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the GIS Users audience.

Dstillery Crafted Audiences

INTERESTS

The GIS Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GIS Users audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 34.47% 25.78x
Web Conferences and Remote Workers 37.19% 25.70x
Executive Travelers 26.09% 22.48x
Online Grammar Tool Users 26.45% 22.16x
Yale University Fans 30.45% 21.96x
IT Decision Makers 27.65% 21.73x
Nature and Outdoors Book Readers 24.87% 20.88x
Finance Continuing Education Researchers 27.42% 20.87x
Home Brewing Enthusiasts 28.17% 20.84x
Chess Enthusiasts 32.17% 20.76x
Composition Percentage: The overlap percentage between the GIS Users audience and the Interest attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GIS Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GIS Users audience is LOFT.

Location Composition Index
LOFT 0.01% 1.58x
Maurices 0.02% 1.48x
Chicos 0.01% 1.43x
Mens Wearhouse 0.01% 1.15x
Victoria's Secret 0.01% 1.13x
Carhartt 0.11% 1.06x
Old Navy 0.01% 0.87x
Composition Percentage: The overlap percentage between the GIS Users audience and the Location attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The GIS Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the GIS Users audience is bytes.com.

Website Composition Index
bytes.com 1.83% 56.19x
pythonforbeginners.com 2.86% 56.13x
dbader.org 1.01% 48.01x
cmdlinetips.com 1.75% 47.66x
programcreek.com 4.70% 45.35x
pythoncentral.io 1.85% 44.10x
esri.com 2.38% 43.83x
appdividend.com 1.16% 42.82x
acm.org 1.00% 42.76x
oracle.com 1.10% 42.33x
Composition Percentage: The overlap percentage between the GIS Users audience and the Web attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GIS Users audience is Assorted Topics (Business Support ToolsForm Templates).

Content Affinity Composition Index
Assorted Topics (Business Support ToolsForm Templates) 0.13% 20.73x
Data, Analytics & Coding 5.39% 20.60x
Robotics 0.33% 20.46x
Drawing & Animation 0.04% 20.33x
Engineering 1.33% 19.75x
Clean Energy 0.72% 18.80x
Electronic Cabling 0.22% 17.43x
Electrical Engineering 1.03% 17.42x
Data Analysis & Scripting 11.27% 17.40x
Computer Printers 0.07% 17.04x
Composition Percentage: The overlap percentage between the GIS Users audience and the Content Affinity attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GIS Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male