Dstillery Audiences

GIS USERS

Audience Size: 2.9 Million Devices

Explore the GIS Users Audience

Below you'll find more information about the GIS Users audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the GIS Users audience.

Dstillery Crafted Audiences

INTERESTS

The GIS Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GIS Users audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 37.33% 32.83x
IT Decision Makers 34.39% 27.62x
Coders & Developers 38.50% 27.17x
Ergonomic Office Supplies Shoppers 30.93% 25.20x
Camera Review Readers 29.80% 25.14x
Yale University Fans 28.42% 24.08x
Cybersecurity Researchers 30.25% 23.93x
Venture Capitalists 29.23% 23.87x
Civil Engineers 37.44% 23.76x
SEO Specialists 34.57% 23.69x
Composition Percentage: The overlap percentage between the GIS Users audience and the Interest attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GIS Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GIS Users audience is Everlane.

Location Composition Index
Everlane 0.01% 2.21x
Bonobos 0.10% 1.70x
REI 0.02% 1.67x
Jos A. Bank Clothiers 0.35% 1.50x
Armani 0.03% 1.33x
Johnston and Murphy 0.36% 1.31x
Patagonia 0.02% 1.29x
Madewell 0.04% 1.27x
White House Black Market 0.30% 1.26x
Mens Wearhouse 0.47% 1.22x
Composition Percentage: The overlap percentage between the GIS Users audience and the Location attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The GIS Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the GIS Users audience is pythoncentral.io.

Website Composition Index
pythoncentral.io 1.11% 112.26x
databasejournal.com 1.28% 108.19x
codeguru.com 1.73% 102.98x
sqlservercentral.com 1.53% 102.91x
vbforums.com 1.77% 101.83x
activestate.com 2.58% 96.79x
pobonline.com 1.15% 96.72x
pythontips.com 1.23% 95.31x
ascelibrary.org 1.42% 93.53x
dbader.org 1.65% 90.40x
Composition Percentage: The overlap percentage between the GIS Users audience and the Web attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GIS Users audience is Community Planning & Transportation.

Content Affinity Composition Index
Community Planning & Transportation 2.14% 25.22x
Data Analysis & Scripting 24.00% 22.65x
Robotics 2.41% 19.77x
Data Centers 5.64% 19.38x
Data, Analytics & Coding 16.76% 19.13x
Handyman Tools 0.04% 18.35x
Design Software 7.84% 17.68x
Engineering 7.13% 17.45x
Electronic Cabling 1.95% 17.28x
Assorted Topics (Business Support ToolsForm Templates) 1.04% 16.35x
Composition Percentage: The overlap percentage between the GIS Users audience and the Content Affinity attribute.
Index: A comparison of the GIS Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GIS Users audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male