Dstillery Audiences

GMC VEHICLE SHOPPER

Audience Size: 2.8 Million Devices

Explore the GMC Vehicle Shopper Audience

Below you'll find more information about the GMC Vehicle Shopper audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the GMC Vehicle Shopper audience.

Dstillery Crafted Audiences

INTERESTS

The GMC Vehicle Shopper audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GMC Vehicle Shopper audience is Car Buyers.

Interest Composition Index
Car Buyers 44.68% 26.84x
Auto Repair Researchers 44.41% 25.60x
Car Enthusiasts 36.00% 24.18x
Truck Shoppers 44.83% 23.65x
Power Tools Shoppers 36.42% 22.96x
In-Market Car Shoppers 43.04% 22.67x
Automotive News Readers 29.92% 22.15x
Jeep Vehicle Shoppers 38.38% 21.91x
Corvette Enthusiasts 38.13% 21.66x
Used Car Shoppers 37.69% 21.47x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Interest attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GMC Vehicle Shopper audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GMC Vehicle Shopper audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.35% 1.11x
Jos A. Bank Clothiers 0.22% 1.10x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Location attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Web Insights

WEBSITES

The GMC Vehicle Shopper audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the GMC Vehicle Shopper audience is duramaxhub.com.

Website Composition Index
duramaxhub.com 3.01% 81.02x
gmc.com 1.90% 79.93x
gm.com 5.81% 77.00x
dieselarmy.com 1.33% 69.64x
terrainforum.net 1.15% 69.28x
news.pickuptrucks.com 8.44% 67.70x
hardworkingtrucks.com 1.51% 65.74x
dieselplace.com 4.91% 62.72x
texas-speed.com 1.85% 62.49x
gminsidenews.com 4.04% 62.36x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Web attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GMC Vehicle Shopper audience is Trucking.

Content Affinity Composition Index
Trucking 17.58% 21.15x
Home Improvement Contractor 3.08% 21.13x
Car Keys, Locks & Remotes 11.27% 19.31x
Auto Body Upkeep & Repair Researchers 6.97% 19.25x
Auto Tires & Parts Repair Researchers 5.73% 19.01x
Motorcycles & Snowmobiles 6.81% 17.99x
Recreational Motor Sport Enthusiasts 5.05% 17.41x
Power Tools 6.53% 16.16x
All-Terrain Vehicles 12.93% 15.88x
Trucks 6.40% 15.59x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Content Affinity attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GMC Vehicle Shopper audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male