Dstillery Audiences

GMC VEHICLE SHOPPER

Audience Size: 2 Million Devices

Explore the GMC Vehicle Shopper Audience

Below you'll find more information about the GMC Vehicle Shopper audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the GMC Vehicle Shopper audience.

Dstillery Crafted Audiences

INTERESTS

The GMC Vehicle Shopper audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GMC Vehicle Shopper audience is Auto Show Enthusiasts.

Interest Composition Index
Auto Show Enthusiasts 18.02% 27.48x
In-Market Car Shoppers 37.21% 25.09x
Online Auto Shoppers 37.85% 24.84x
Automotive Safety Researchers 25.14% 24.59x
Aftermarket Accessories Shoppers 23.47% 23.89x
Volkswagen Vehicle Shopper 12.12% 22.16x
Classic Car Shoppers 28.79% 22.15x
Mercedes-Benz Vehicle Shoppers 17.03% 22.13x
Car Collector Enthusiasts 15.53% 21.66x
Corvette Enthusiasts 21.81% 21.11x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Interest attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GMC Vehicle Shopper audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GMC Vehicle Shopper audience is Maurices.

Location Composition Index
Maurices 0.02% 1.24x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Location attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Web Insights

WEBSITES

The GMC Vehicle Shopper audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the GMC Vehicle Shopper audience is terrainforum.net.

Website Composition Index
terrainforum.net 2.18% 45.56x
acadiaforum.net 1.69% 43.84x
tahoeyukonforum.com 2.85% 37.70x
dieselplace.com 2.99% 30.68x
silveradosierra.com 6.04% 30.17x
gmfullsize.com 1.64% 26.73x
nadaguides.com 4.99% 24.72x
iseecars.com 1.47% 24.45x
gmtruckclub.com 1.97% 24.34x
chevytrucks.org 1.35% 23.26x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Web attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GMC Vehicle Shopper audience is Car Shopping.

Content Affinity Composition Index
Car Shopping 4.73% 15.50x
Car Keys, Locks & Remotes 0.03% 12.67x
Auto Body Upkeep & Repair Researchers 0.05% 12.67x
Trucking 0.60% 11.83x
Auto Enthusiast Information Researchers 3.03% 11.73x
Farming & Agriculture 0.12% 11.26x
Classic Car Purchase Researchers 11.14% 10.50x
Car Information 37.55% 10.17x
Recreational Motor Sport Enthusiasts 0.61% 9.98x
Fishing 1.13% 9.66x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Content Affinity attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GMC Vehicle Shopper audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male