Dstillery Audiences

GMC VEHICLE SHOPPER

Audience Size: 2.9 Million Devices

Explore the GMC Vehicle Shopper Audience

Below you'll find more information about the GMC Vehicle Shopper audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the GMC Vehicle Shopper audience.

Dstillery Crafted Audiences

INTERESTS

The GMC Vehicle Shopper audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GMC Vehicle Shopper audience is Car Buyers.

Interest Composition Index
Car Buyers 41.84% 32.94x
In-Market Car Shoppers 51.04% 32.44x
Auto Repair Researchers 46.43% 31.67x
Automotive News Readers 32.63% 26.67x
Cadillac Vehicle Shoppers 41.10% 26.00x
Classic Car Shoppers 39.39% 25.92x
Nissan Vehicle Shoppers 37.77% 25.47x
Truck Shoppers 40.50% 25.43x
Xtreme Sports Fans 38.70% 25.19x
Car Enthusiasts 32.00% 25.00x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Interest attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GMC Vehicle Shopper audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GMC Vehicle Shopper audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.12x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Location attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Web Insights

WEBSITES

The GMC Vehicle Shopper audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the GMC Vehicle Shopper audience is duramaxhub.com.

Website Composition Index
duramaxhub.com 1.34% 45.58x
terrainforum.net 2.04% 41.07x
news.pickuptrucks.com 4.01% 38.63x
acadiaforum.net 2.14% 37.38x
tahoeyukonforum.com 2.61% 35.78x
truckpaper.com 1.36% 35.38x
gminsidenews.com 1.84% 35.31x
machinerytrader.com 1.28% 35.30x
stage3motorsports.com 1.12% 34.22x
auctiontime.com 1.08% 33.95x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Web attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GMC Vehicle Shopper audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.86% 23.44x
Trucking 5.47% 20.51x
Auto Body Upkeep & Repair Researchers 0.69% 20.47x
Auctions & Repossessions 0.16% 20.18x
Trucks 0.69% 19.77x
Yard Structures 0.23% 18.79x
Hobby Drones & Remote-Controlled Cars 0.17% 17.58x
Auto Tires & Parts Repair Researchers 0.43% 16.20x
Rural Living 0.05% 16.06x
Auto Enthusiast Information Researchers 5.49% 15.99x
Composition Percentage: The overlap percentage between the GMC Vehicle Shopper audience and the Content Affinity attribute.
Index: A comparison of the GMC Vehicle Shopper audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GMC Vehicle Shopper audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male