Dstillery Audiences

GETAWAYS RESEARCHERS

Audience Size: 400.6 Thousand Devices

Explore the Getaways Researchers Audience

Below you'll find more information about the Getaways Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 400.6 thousand unique devices whose actions qualify for the Getaways Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Getaways Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Getaways Researchers audience is Quarantine Planners.

Interest Composition Index
Quarantine Planners 21.60% 23.62x
Flight and Hotel Shoppers 30.99% 23.19x
Home Goods Shoppers 32.48% 22.64x
Holiday Gift Shoppers 21.80% 22.44x
Retail Job Seekers 36.65% 22.43x
Home Goods Supercenter Shoppers 25.44% 20.44x
Home Rug Shoppers 25.44% 20.44x
Family Adventures Travelers 19.99% 20.08x
Home Lending Researchers 25.14% 19.75x
Vacation Planners 24.65% 19.52x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Interest attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Getaways Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Getaways Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.02% 0.68x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Location attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Getaways Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Getaways Researchers audience is streeteasy.com.

Website Composition Index
streeteasy.com 2.33% 40.06x
shein.com 1.01% 35.09x
showmeyourmumu.com 1.05% 32.92x
hotwire.com 5.26% 31.65x
venuereport.com 1.12% 25.91x
girlfriend.com 1.32% 24.17x
buybuybaby.com 5.06% 23.93x
hotels.com 19.90% 23.31x
hudsonyardsnewyork.com 1.27% 23.05x
apt2b.com 1.00% 22.80x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Web attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Getaways Researchers audience is Promo Codes.

Content Affinity Composition Index
Promo Codes 0.69% 13.40x
NYC Tourist Attractions 2.25% 12.80x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.08% 12.62x
Bridal Fashion 0.20% 12.51x
European Museums, Restaurants & Events 0.20% 12.46x
New York City Education & News Cluster 3.18% 12.34x
Caribbean Vacation 0.74% 12.29x
Psychology & Social Work 0.08% 12.29x
Office Furniture Design 0.05% 11.93x
Chemicals 0.03% 11.78x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Content Affinity attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Getaways Researchers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female