Dstillery Audiences

GETAWAYS RESEARCHERS

Audience Size: 2.3 Million Devices

Explore the Getaways Researchers Audience

Below you'll find more information about the Getaways Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Getaways Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Getaways Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Getaways Researchers audience is Flight and Hotel Shoppers.

Interest Composition Index
Flight and Hotel Shoppers 35.95% 20.04x
Quarantine Planners 23.63% 19.22x
European Trip Planners 36.72% 17.87x
Major Airline Customers 35.56% 17.54x
Home Goods Shoppers 34.25% 17.48x
Retail Job Seekers 36.50% 17.31x
Family Adventures Travelers 27.49% 17.11x
Last Minute Travelers 31.88% 16.95x
Home Goods Supercenter Shoppers 28.82% 16.41x
Home Rug Shoppers 28.82% 16.41x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Interest attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Getaways Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Getaways Researchers audience is H&M.

Location Composition Index
H&M 0.01% 2.81x
LOFT 0.01% 1.87x
Gap 0.01% 1.72x
American Eagle Outfitters 0.01% 1.71x
Express 0.01% 1.67x
The Childrens Place 0.01% 1.65x
Old Navy 0.02% 1.38x
Chicos 0.01% 1.35x
Victoria's Secret 0.01% 1.28x
Mens Wearhouse 0.01% 1.23x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Location attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Getaways Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Getaways Researchers audience is streeteasy.com.

Website Composition Index
streeteasy.com 4.47% 33.60x
telecharge.com 1.16% 27.47x
edreams.net 1.17% 25.75x
shein.com 4.20% 25.06x
momondo.com 2.02% 24.02x
coned.com 1.79% 20.93x
jetblue.com 1.30% 20.54x
mlsli.com 1.36% 20.32x
seatguru.com 2.26% 19.51x
hotwire.com 15.16% 19.50x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Web attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Getaways Researchers audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 0.05% 13.72x
Meeting Planning & Hotels 0.26% 11.13x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.09% 10.69x
Teaching Abroad 0.03% 10.55x
Home Office Products 0.03% 10.41x
European Museums, Restaurants & Events 0.59% 10.39x
New York City Education & News Cluster 3.62% 10.32x
Cosmetics Business 0.15% 10.12x
Caribbean Vacation 1.93% 10.08x
NYC Tourist Attractions 3.92% 10.06x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Content Affinity attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Getaways Researchers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female