Dstillery Audiences

GETAWAYS RESEARCHERS

Audience Size: 2.4 Million Devices

Explore the Getaways Researchers Audience

Below you'll find more information about the Getaways Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Getaways Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Getaways Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Getaways Researchers audience is Flight and Hotel Shoppers.

Interest Composition Index
Flight and Hotel Shoppers 31.44% 22.36x
Home Goods Shoppers 33.72% 22.10x
Quarantine Planners 22.45% 21.97x
Retail Job Seekers 35.42% 21.18x
Holiday Gift Shoppers 21.46% 20.67x
Home Rug Shoppers 26.76% 19.59x
Home Goods Supercenter Shoppers 26.76% 19.59x
Family Adventures Travelers 21.74% 19.23x
Home Interior Design Enthusiasts 22.39% 18.97x
Home Lending Researchers 25.10% 18.62x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Interest attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Getaways Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Getaways Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.03% 0.71x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Location attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Getaways Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Getaways Researchers audience is streeteasy.com.

Website Composition Index
streeteasy.com 2.40% 46.92x
theinfatuation.com 1.36% 32.72x
shein.com 1.62% 32.62x
hotwire.com 8.55% 30.22x
vicicollection.com 1.00% 25.09x
seatguru.com 1.35% 23.04x
buybuybaby.com 5.27% 22.50x
overstock.com 3.64% 22.20x
crystalgolfresort.com 1.67% 21.50x
cheapoair.com 14.08% 21.35x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Web attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Getaways Researchers audience is Cosmetics Business.

Content Affinity Composition Index
Cosmetics Business 0.10% 14.22x
Caribbean Vacation 0.94% 12.67x
Psychology & Social Work 0.13% 12.40x
New York City Education & News Cluster 2.93% 11.87x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.05% 11.85x
NYC Tourist Attractions 2.41% 11.83x
Office Furniture Design 0.06% 11.61x
European Museums, Restaurants & Events 0.25% 11.58x
Meeting Planning & Hotels 0.16% 11.44x
Bridal Fashion 0.23% 11.34x
Composition Percentage: The overlap percentage between the Getaways Researchers audience and the Content Affinity attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Getaways Researchers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female