Explore the Getaways Researchers Audience
Below you'll find more information about the Getaways Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 400.6 thousand unique devices whose actions qualify for the Getaways Researchers audience.
INTERESTS
The Getaways Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Getaways Researchers audience is Quarantine Planners.
| Interest | Composition | Index |
| Quarantine Planners | 21.60% | 23.62x |
| Flight and Hotel Shoppers | 30.99% | 23.19x |
| Home Goods Shoppers | 32.48% | 22.64x |
| Holiday Gift Shoppers | 21.80% | 22.44x |
| Retail Job Seekers | 36.65% | 22.43x |
| Home Goods Supercenter Shoppers | 25.44% | 20.44x |
| Home Rug Shoppers | 25.44% | 20.44x |
| Family Adventures Travelers | 19.99% | 20.08x |
| Home Lending Researchers | 25.14% | 19.75x |
| Vacation Planners | 24.65% | 19.52x |
Composition Percentage:
The overlap percentage between the Getaways Researchers audience and the Interest attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
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APPAREL RETAILERS
The Getaways Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Getaways Researchers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.02% | 0.68x |
Composition Percentage:
The overlap percentage between the Getaways Researchers audience and the Location attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
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WEBSITES
The Getaways Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Getaways Researchers audience is streeteasy.com.
| Website | Composition | Index |
| streeteasy.com | 2.33% | 40.06x |
| shein.com | 1.01% | 35.09x |
| showmeyourmumu.com | 1.05% | 32.92x |
| hotwire.com | 5.26% | 31.65x |
| venuereport.com | 1.12% | 25.91x |
| girlfriend.com | 1.32% | 24.17x |
| buybuybaby.com | 5.06% | 23.93x |
| hotels.com | 19.90% | 23.31x |
| hudsonyardsnewyork.com | 1.27% | 23.05x |
| apt2b.com | 1.00% | 22.80x |
Composition Percentage:
The overlap percentage between the Getaways Researchers audience and the Web attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Getaways Researchers audience is Promo Codes.
| Content Affinity | Composition | Index |
| Promo Codes | 0.69% | 13.40x |
| NYC Tourist Attractions | 2.25% | 12.80x |
| Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) | 0.08% | 12.62x |
| Bridal Fashion | 0.20% | 12.51x |
| European Museums, Restaurants & Events | 0.20% | 12.46x |
| New York City Education & News Cluster | 3.18% | 12.34x |
| Caribbean Vacation | 0.74% | 12.29x |
| Psychology & Social Work | 0.08% | 12.29x |
| Office Furniture Design | 0.05% | 11.93x |
| Chemicals | 0.03% | 11.78x |
Composition Percentage:
The overlap percentage between the Getaways Researchers audience and the Content Affinity attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
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DEMOGRAPHICS
The Getaways Researchers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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