Explore the Getaways Researchers Audience
Below you'll find more information about the Getaways Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Getaways Researchers audience.
INTERESTS
The Getaways Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Getaways Researchers audience is Flight and Hotel Shoppers.
| Interest | Composition | Index |
| Flight and Hotel Shoppers | 31.44% | 22.36x |
| Home Goods Shoppers | 33.72% | 22.10x |
| Quarantine Planners | 22.45% | 21.97x |
| Retail Job Seekers | 35.42% | 21.18x |
| Holiday Gift Shoppers | 21.46% | 20.67x |
| Home Rug Shoppers | 26.76% | 19.59x |
| Home Goods Supercenter Shoppers | 26.76% | 19.59x |
| Family Adventures Travelers | 21.74% | 19.23x |
| Home Interior Design Enthusiasts | 22.39% | 18.97x |
| Home Lending Researchers | 25.10% | 18.62x |
Composition Percentage:
The overlap percentage between the Getaways Researchers audience and the Interest attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
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APPAREL RETAILERS
The Getaways Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Getaways Researchers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.03% | 0.71x |
Composition Percentage:
The overlap percentage between the Getaways Researchers audience and the Location attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
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WEBSITES
The Getaways Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Getaways Researchers audience is streeteasy.com.
| Website | Composition | Index |
| streeteasy.com | 2.40% | 46.92x |
| theinfatuation.com | 1.36% | 32.72x |
| shein.com | 1.62% | 32.62x |
| hotwire.com | 8.55% | 30.22x |
| vicicollection.com | 1.00% | 25.09x |
| seatguru.com | 1.35% | 23.04x |
| buybuybaby.com | 5.27% | 22.50x |
| overstock.com | 3.64% | 22.20x |
| crystalgolfresort.com | 1.67% | 21.50x |
| cheapoair.com | 14.08% | 21.35x |
Composition Percentage:
The overlap percentage between the Getaways Researchers audience and the Web attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Getaways Researchers audience is Cosmetics Business.
| Content Affinity | Composition | Index |
| Cosmetics Business | 0.10% | 14.22x |
| Caribbean Vacation | 0.94% | 12.67x |
| Psychology & Social Work | 0.13% | 12.40x |
| New York City Education & News Cluster | 2.93% | 11.87x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.05% | 11.85x |
| NYC Tourist Attractions | 2.41% | 11.83x |
| Office Furniture Design | 0.06% | 11.61x |
| European Museums, Restaurants & Events | 0.25% | 11.58x |
| Meeting Planning & Hotels | 0.16% | 11.44x |
| Bridal Fashion | 0.23% | 11.34x |
Composition Percentage:
The overlap percentage between the Getaways Researchers audience and the Content Affinity attribute.
Index: A comparison of the Getaways Researchers audience to the internet population.
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DEMOGRAPHICS
The Getaways Researchers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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