Explore the Getting Off the Grid Travelers Audience
Below you'll find more information about the Getting Off the Grid Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 14.9 thousand unique devices whose actions qualify for the Getting Off the Grid Travelers audience.
INTERESTS
The Getting Off the Grid Travelers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Getting Off the Grid Travelers audience is Family Adventures Travelers.
| Interest | Composition | Index |
| Family Adventures Travelers | 61.03% | 1682.40x |
| Work Hard, Play Hard Travelers | 48.61% | 1600.38x |
| Work Comes First Travelers | 51.95% | 448.15x |
| Executive Travelers | 6.99% | 259.64x |
| Countdown to the Beach Travelers | 3.06% | 210.23x |
| Xtreme Sports Fans | 21.54% | 11.74x |
| Fishing Equipment Shoppers | 22.28% | 11.35x |
| In-Market Car Shoppers | 19.69% | 10.92x |
| Online Auto Shoppers | 19.86% | 10.78x |
| Quads and ATV Enthusiasts | 20.84% | 10.69x |
Composition Percentage:
The overlap percentage between the Getting Off the Grid Travelers audience and the Interest attribute.
Index: A comparison of the Getting Off the Grid Travelers audience to the internet population.
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APPAREL RETAILERS
The Getting Off the Grid Travelers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Getting Off the Grid Travelers audience is Columbia.
| Location | Composition | Index |
| Columbia | 0.02% | 2.65x |
| The Childrens Place | 0.09% | 2.03x |
| Dressbarn | 0.07% | 2.02x |
| Ralph Lauren | 0.01% | 1.66x |
| Victoria's Secret | 0.11% | 1.59x |
| Free People | 0.03% | 1.51x |
| Hugo Boss | 0.02% | 1.34x |
| LL Bean | 0.01% | 1.33x |
| Talbots | 0.05% | 1.33x |
| Brooks Brothers | 0.04% | 1.25x |
Composition Percentage:
The overlap percentage between the Getting Off the Grid Travelers audience and the Location attribute.
Index: A comparison of the Getting Off the Grid Travelers audience to the internet population.
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WEBSITES
The Getting Off the Grid Travelers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Getting Off the Grid Travelers audience is mamasabe.net.
| Website | Composition | Index |
| mamasabe.net | 1.03% | 31.87x |
| recipevip.com | 1.03% | 31.31x |
| iboats.com | 1.03% | 30.16x |
| thedieselgarage.com | 1.04% | 29.23x |
| dieselbombers.com | 1.72% | 28.15x |
| powerstrokenation.com | 1.92% | 27.32x |
| drivetrainamerica.com | 1.02% | 26.88x |
| tractorjoe.com | 1.56% | 25.25x |
| academy.com | 1.58% | 25.04x |
| agkits.com | 1.43% | 24.96x |
Composition Percentage:
The overlap percentage between the Getting Off the Grid Travelers audience and the Web attribute.
Index: A comparison of the Getting Off the Grid Travelers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Getting Off the Grid Travelers audience is Beach Vacations.
| Content Affinity | Composition | Index |
| Beach Vacations | 14.84% | 10.54x |
| Auto Body Upkeep & Repair Researchers | 3.99% | 10.42x |
| Auctions & Repossessions | 1.33% | 10.41x |
| Trucking | 8.79% | 10.38x |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.44% | 9.84x |
| Power Tools | 4.12% | 9.66x |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 3.85% | 9.09x |
| Electronic Document Assembly | 0.44% | 8.93x |
| Recreational Motor Sport Enthusiasts | 2.54% | 8.87x |
| Garden Power Equipment | 8.44% | 8.79x |
Composition Percentage:
The overlap percentage between the Getting Off the Grid Travelers audience and the Content Affinity attribute.
Index: A comparison of the Getting Off the Grid Travelers audience to the internet population.
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DEMOGRAPHICS
The Getting Off the Grid Travelers audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female
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