Dstillery Audiences

GETTING OFF THE GRID TRAVELERS

Audience Size: 14.9 Thousand Devices

Explore the Getting Off the Grid Travelers Audience

Below you'll find more information about the Getting Off the Grid Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 14.9 thousand unique devices whose actions qualify for the Getting Off the Grid Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Getting Off the Grid Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Getting Off the Grid Travelers audience is Family Adventures Travelers.

Interest Composition Index
Family Adventures Travelers 61.03% 1682.40x
Work Hard, Play Hard Travelers 48.61% 1600.38x
Work Comes First Travelers 51.95% 448.15x
Executive Travelers 6.99% 259.64x
Countdown to the Beach Travelers 3.06% 210.23x
Xtreme Sports Fans 21.54% 11.74x
Fishing Equipment Shoppers 22.28% 11.35x
In-Market Car Shoppers 19.69% 10.92x
Online Auto Shoppers 19.86% 10.78x
Quads and ATV Enthusiasts 20.84% 10.69x
Composition Percentage: The overlap percentage between the Getting Off the Grid Travelers audience and the Interest attribute.
Index: A comparison of the Getting Off the Grid Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Getting Off the Grid Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Getting Off the Grid Travelers audience is Columbia.

Location Composition Index
Columbia 0.02% 2.65x
The Childrens Place 0.09% 2.03x
Dressbarn 0.07% 2.02x
Ralph Lauren 0.01% 1.66x
Victoria's Secret 0.11% 1.59x
Free People 0.03% 1.51x
Hugo Boss 0.02% 1.34x
LL Bean 0.01% 1.33x
Talbots 0.05% 1.33x
Brooks Brothers 0.04% 1.25x
Composition Percentage: The overlap percentage between the Getting Off the Grid Travelers audience and the Location attribute.
Index: A comparison of the Getting Off the Grid Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Getting Off the Grid Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Getting Off the Grid Travelers audience is mamasabe.net.

Website Composition Index
mamasabe.net 1.03% 31.87x
recipevip.com 1.03% 31.31x
iboats.com 1.03% 30.16x
thedieselgarage.com 1.04% 29.23x
dieselbombers.com 1.72% 28.15x
powerstrokenation.com 1.92% 27.32x
drivetrainamerica.com 1.02% 26.88x
tractorjoe.com 1.56% 25.25x
academy.com 1.58% 25.04x
agkits.com 1.43% 24.96x
Composition Percentage: The overlap percentage between the Getting Off the Grid Travelers audience and the Web attribute.
Index: A comparison of the Getting Off the Grid Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Getting Off the Grid Travelers audience is Beach Vacations.

Content Affinity Composition Index
Beach Vacations 14.84% 10.54x
Auto Body Upkeep & Repair Researchers 3.99% 10.42x
Auctions & Repossessions 1.33% 10.41x
Trucking 8.79% 10.38x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.44% 9.84x
Power Tools 4.12% 9.66x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 3.85% 9.09x
Electronic Document Assembly 0.44% 8.93x
Recreational Motor Sport Enthusiasts 2.54% 8.87x
Garden Power Equipment 8.44% 8.79x
Composition Percentage: The overlap percentage between the Getting Off the Grid Travelers audience and the Content Affinity attribute.
Index: A comparison of the Getting Off the Grid Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Getting Off the Grid Travelers audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female