Dstillery Audiences

GLOBAL DESTINATIONS REOPENING RESEARCHERS

Audience Size: 1.6 Million Devices

Explore the Global Destinations Reopening Researchers Audience

Below you'll find more information about the Global Destinations Reopening Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Global Destinations Reopening Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Global Destinations Reopening Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Global Destinations Reopening Researchers audience is Caribbean Destination Reopening Researchers.

Interest Composition Index
Caribbean Destination Reopening Researchers 40.31% 48.54x
Travel Guide and Review Readers 35.42% 28.47x
Luxury Travel Researchers 26.86% 27.58x
Travel Book Readers 25.48% 27.46x
Post COVID-19 Restaurant Reopening Researchers 18.46% 26.17x
COVID Testing Researchers 19.12% 24.90x
Telemedicine Content Readers 15.42% 24.20x
Remdesivir Information Researchers 17.35% 23.45x
Social Distancing Content Readers 17.92% 23.20x
Work Comes First Travelers 19.25% 22.86x
Composition Percentage: The overlap percentage between the Global Destinations Reopening Researchers audience and the Interest attribute.
Index: A comparison of the Global Destinations Reopening Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Global Destinations Reopening Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Global Destinations Reopening Researchers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 2.07x
Gap 0.02% 1.74x
Hollister 0.02% 1.64x
Banana Republic 0.02% 1.62x
H&M 0.01% 1.59x
Express 0.03% 1.58x
J. Crew 0.01% 1.58x
Forever 21 0.01% 1.48x
Chicos 0.02% 1.39x
Old Navy 0.04% 1.36x
Composition Percentage: The overlap percentage between the Global Destinations Reopening Researchers audience and the Location attribute.
Index: A comparison of the Global Destinations Reopening Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Global Destinations Reopening Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Global Destinations Reopening Researchers audience is lonelyplanet.com.

Website Composition Index
lonelyplanet.com 7.71% 43.10x
caribjournal.com 7.00% 38.95x
airlinegeeks.com 1.24% 36.85x
godsavethepoints.com 2.89% 35.45x
beatofhawaii.com 2.44% 32.15x
cruiseradio.net 6.23% 31.83x
paddleyourownkanoo.com 8.01% 31.23x
eatsleepcruise.com 1.02% 29.20x
executivetraveller.com 1.20% 29.12x
loopjamaica.com 1.16% 28.90x
Composition Percentage: The overlap percentage between the Global Destinations Reopening Researchers audience and the Web attribute.
Index: A comparison of the Global Destinations Reopening Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Global Destinations Reopening Researchers audience is European Museums, Restaurants & Events.

Content Affinity Composition Index
European Museums, Restaurants & Events 0.22% 28.31x
Cuba & Mexico Media 0.10% 24.19x
Assorted Topics (Elderly, Europe, Viral Media) 0.07% 23.24x
Smart Travel 2.25% 22.87x
Travel Adventure 9.81% 20.03x
Mexico Travel 0.08% 19.65x
Cruise Vacations 2.06% 16.65x
National Parks 0.22% 15.19x
Franco-African Cluster 0.17% 14.61x
Caribbean Vacation 1.16% 14.55x
Composition Percentage: The overlap percentage between the Global Destinations Reopening Researchers audience and the Content Affinity attribute.
Index: A comparison of the Global Destinations Reopening Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Global Destinations Reopening Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male