Dstillery Audiences

GODIVA CHOCOLATE FANS

Audience Size: 4.6 Million Devices

Explore the Godiva Chocolate Fans Audience

Below you'll find more information about the Godiva Chocolate Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Godiva Chocolate Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Godiva Chocolate Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Godiva Chocolate Fans audience is Chocolate Lovers.

Interest Composition Index
Chocolate Lovers 31.26% 18.57x
Restaurant Menu Researchers 23.24% 13.42x
Blender Shoppers 21.28% 12.98x
Casual Dining Restaurant Researchers 23.05% 12.84x
Budget Grocery Shoppers 18.33% 11.98x
Home Goods Shoppers 21.10% 11.84x
Tea Drinkers 15.18% 11.67x
Shoe Shoppers 19.28% 11.29x
Major Airline Customers 20.27% 11.09x
Vitamin Shoppers 19.73% 11.02x
Composition Percentage: The overlap percentage between the Godiva Chocolate Fans audience and the Interest attribute.
Index: A comparison of the Godiva Chocolate Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Godiva Chocolate Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Godiva Chocolate Fans audience is REI.

Location Composition Index
REI 0.02% 1.71x
Armani 0.02% 1.45x
Ann Taylor 0.02% 1.44x
American Apparel 0.03% 1.42x
Free People 0.03% 1.38x
Uniqlo 0.02% 1.38x
Bonobos 0.01% 1.36x
Club Monaco 0.01% 1.36x
Kate Spade 0.03% 1.35x
The North Face 0.02% 1.32x
Composition Percentage: The overlap percentage between the Godiva Chocolate Fans audience and the Location attribute.
Index: A comparison of the Godiva Chocolate Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Godiva Chocolate Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Godiva Chocolate Fans audience is bbb.org.

Website Composition Index
bbb.org 1.69% 29.19x
enterprise.com 2.04% 21.39x
toysrus.com 1.92% 21.36x
ucomparehealthcare.com 1.01% 20.84x
hyatt.com 1.91% 19.95x
jetblue.com 1.34% 19.55x
dingit.tv 1.41% 18.72x
chinatimes.com 1.16% 18.71x
dignitymemorial.com 1.68% 15.90x
harborfreight.com 1.65% 15.78x
Composition Percentage: The overlap percentage between the Godiva Chocolate Fans audience and the Web attribute.
Index: A comparison of the Godiva Chocolate Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Godiva Chocolate Fans audience is Assorted Topics (Insurance, Travel, Viral Media).

Content Affinity Composition Index
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 24.63x
ISPs & Local Services 0.04% 22.41x
Assorted Topics (Cooking, Games, Viral Media) 0.10% 17.38x
Parenting & Nutrition 0.02% 17.01x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.32% 15.34x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.17% 14.36x
Consumer Rewards 0.13% 11.04x
Cars, Travel & Food 0.18% 10.75x
Higher-End Fashion Brands 0.46% 10.67x
Southern California Cluster 0.46% 10.47x
Composition Percentage: The overlap percentage between the Godiva Chocolate Fans audience and the Content Affinity attribute.
Index: A comparison of the Godiva Chocolate Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Godiva Chocolate Fans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female