Dstillery Audiences

GOURMET FOOD & WINE RESEARCHERS

Audience Size: 2.5 Million Devices

Explore the Gourmet Food & Wine Researchers Audience

Below you'll find more information about the Gourmet Food & Wine Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Gourmet Food & Wine Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Gourmet Food & Wine Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gourmet Food & Wine Researchers audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 78.26% 51.31x
Cooking Show Fans 82.10% 49.58x
Nutrition Conscious Eaters 63.54% 44.37x
Healthy Eaters 63.38% 44.27x
Recipe Researchers 67.14% 40.97x
Healthy Snacks Shoppers 63.36% 37.41x
Home Kitchen Bakers 61.55% 36.23x
Cook at Home Parents 60.00% 34.70x
Italian Food Enthusiasts 60.57% 33.78x
Bargain Shopping Researchers 49.60% 33.64x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Interest attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gourmet Food & Wine Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gourmet Food & Wine Researchers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.10x
Chicos 0.05% 1.08x
The North Face 0.02% 1.06x
Free People 0.02% 1.04x
Carhartt 0.18% 1.02x
REI 0.02% 1.01x
Urban Outfitters 0.04% 1.01x
Gymboree 0.03% 1.00x
Lorna Jane 0.00% 0.98x
Patagonia 0.01% 0.96x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Location attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gourmet Food & Wine Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gourmet Food & Wine Researchers audience is stupideasypaleo.com.

Website Composition Index
stupideasypaleo.com 1.25% 68.47x
cookscountry.com 1.24% 67.91x
cooks.com 1.91% 64.90x
thecrepesofwrath.com 1.26% 59.29x
italianfoodforever.com 2.38% 58.30x
theperfectpantry.com 1.21% 57.11x
jamhands.net 1.51% 56.73x
prouditaliancook.com 1.85% 56.12x
kingarthurflour.com 26.88% 55.85x
myrecipemagic.com 1.92% 55.20x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Web attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gourmet Food & Wine Researchers audience is Assorted Topics #11347 (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics #11347 (Family, Household Wellness, The Beach) 8.91% 26.92x
Food Cluster 8.28% 20.66x
Low Carb Diets 15.54% 20.14x
Cakes & Sweets 8.73% 19.86x
Consumer Packaged Goods 40.47% 19.74x
Vegetarian Diet 27.25% 18.92x
Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs) 0.26% 18.88x
Cooking Recipe & Ingredient Researchers 68.26% 18.71x
Stay at Home Mom 21.05% 17.77x
Coupons & Family 10.77% 16.06x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Content Affinity attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gourmet Food & Wine Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female