Dstillery Audiences

GOURMET FOOD & WINE RESEARCHERS

Audience Size: 3.8 Million Devices

Explore the Gourmet Food & Wine Researchers Audience

Below you'll find more information about the Gourmet Food & Wine Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Gourmet Food & Wine Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Gourmet Food & Wine Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gourmet Food & Wine Researchers audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 79.85% 61.00x
Home Kitchen Chefs 80.55% 59.49x
Home Design and Living Publication Readers 66.99% 53.95x
Nutrition Conscious Eaters 67.52% 51.82x
Healthy Eaters 66.61% 51.61x
Recipe Researchers 71.69% 51.51x
Luxury Fitness Shoppers 62.73% 48.38x
Luxury Athletic Footwear Shoppers 62.73% 48.38x
Cook at Home Parents 66.75% 47.60x
Healthy Snacks Shoppers 67.01% 47.53x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Interest attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gourmet Food & Wine Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gourmet Food & Wine Researchers audience is Bonobos.

Location Composition Index
Bonobos 0.11% 1.44x
Jos A. Bank Clothiers 0.37% 1.44x
REI 0.02% 1.30x
Mens Wearhouse 0.57% 1.30x
White House Black Market 0.40% 1.28x
Buckle 0.30% 1.20x
Talbots 0.05% 1.19x
Johnston and Murphy 0.52% 1.16x
Club Monaco 0.01% 1.06x
Chicos 0.06% 1.05x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Location attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gourmet Food & Wine Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gourmet Food & Wine Researchers audience is mastercook.com.

Website Composition Index
mastercook.com 1.37% 49.38x
jaysbakingmecrazy.com 1.12% 47.03x
recipetips.com 1.95% 43.42x
americanheritagecooking.com 1.05% 42.99x
honestcooking.com 3.28% 41.43x
food52.com 3.71% 41.20x
panningtheglobe.com 1.61% 41.01x
prouditaliancook.com 1.47% 40.93x
ifoodblogger.com 4.23% 40.82x
wearychef.com 4.50% 40.49x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Web attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gourmet Food & Wine Researchers audience is Consumer Packaged Goods.

Content Affinity Composition Index
Consumer Packaged Goods 24.17% 22.54x
Low Carb Diets 11.77% 21.14x
Food Cluster 4.64% 20.66x
Cooking Recipe & Ingredient Researchers 53.35% 20.03x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.24% 19.99x
Assorted Topics (Family, Household Wellness, The Beach) 8.89% 19.52x
Cakes & Sweets 5.99% 19.29x
Vegetarian Diet 21.63% 18.76x
Stay at Home Mom 29.79% 18.39x
Mail Order Food 2.20% 17.57x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Content Affinity attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gourmet Food & Wine Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female