Explore the Gourmet Food & Wine Researchers Audience
Below you'll find more information about the Gourmet Food & Wine Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Gourmet Food & Wine Researchers audience.
INTERESTS
The Gourmet Food & Wine Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Gourmet Food & Wine Researchers audience is Cooking Show Fans.
| Interest | Composition | Index |
| Cooking Show Fans | 78.06% | 51.29x |
| Home Kitchen Chefs | 78.70% | 48.31x |
| Home Design and Living Publication Readers | 69.77% | 43.97x |
| Recipe Researchers | 72.15% | 41.84x |
| Nutrition Conscious Eaters | 69.52% | 40.88x |
| Healthy Eaters | 68.94% | 40.84x |
| Cook at Home Parents | 67.68% | 39.15x |
| Luxury Fitness Shoppers | 65.11% | 38.85x |
| Luxury Athletic Footwear Shoppers | 65.10% | 38.84x |
| Healthy Snacks Shoppers | 67.43% | 38.23x |
Composition Percentage:
The overlap percentage between the Gourmet Food & Wine Researchers audience and the Interest attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
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APPAREL RETAILERS
The Gourmet Food & Wine Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Gourmet Food & Wine Researchers audience is REI.
| Location | Composition | Index |
| REI | 0.01% | 1.35x |
| Carhartt | 0.30% | 1.21x |
| Talbots | 0.03% | 1.16x |
| Chicos | 0.04% | 1.13x |
| Buckle | 0.04% | 1.11x |
| Mens Wearhouse | 0.06% | 1.10x |
| Lululemon | 0.03% | 1.03x |
| Dressbarn | 0.03% | 1.02x |
| Lane Bryant | 0.03% | 1.02x |
| Urban Outfitters | 0.03% | 1.00x |
Composition Percentage:
The overlap percentage between the Gourmet Food & Wine Researchers audience and the Location attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
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WEBSITES
The Gourmet Food & Wine Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Gourmet Food & Wine Researchers audience is ifoodblogger.com.
| Website | Composition | Index |
| ifoodblogger.com | 2.78% | 40.59x |
| recipetips.com | 1.02% | 38.31x |
| betterrecipes.com | 2.13% | 37.84x |
| food52.com | 2.02% | 37.60x |
| recipe4living.com | 3.82% | 36.51x |
| fortheloveofcooking.net | 1.97% | 36.25x |
| honestcooking.com | 2.51% | 36.11x |
| hippressurecooking.com | 1.16% | 36.08x |
| realmomkitchen.com | 1.16% | 36.05x |
| joyofkosher.com | 1.49% | 34.11x |
Composition Percentage:
The overlap percentage between the Gourmet Food & Wine Researchers audience and the Web attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Gourmet Food & Wine Researchers audience is Consumer Packaged Goods.
| Content Affinity | Composition | Index |
| Consumer Packaged Goods | 18.53% | 22.22x |
| Low Carb Diets | 9.16% | 20.48x |
| Food Cluster | 2.70% | 19.67x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.24% | 19.28x |
| Cakes & Sweets | 4.73% | 18.39x |
| Cooking Recipe & Ingredient Researchers | 50.95% | 17.56x |
| Grilling | 2.42% | 17.26x |
| Stay at Home Mom | 30.51% | 16.93x |
| Vegetarian Diet | 19.18% | 16.43x |
| Female Lifestyle Content Readers | 6.02% | 15.87x |
Composition Percentage:
The overlap percentage between the Gourmet Food & Wine Researchers audience and the Content Affinity attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
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DEMOGRAPHICS
The Gourmet Food & Wine Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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