Dstillery Audiences

GOURMET FOOD & WINE RESEARCHERS

Audience Size: 2.9 Million Devices

Explore the Gourmet Food & Wine Researchers Audience

Below you'll find more information about the Gourmet Food & Wine Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Gourmet Food & Wine Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Gourmet Food & Wine Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gourmet Food & Wine Researchers audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 70.71% 51.87x
Cooking Show Fans 81.92% 48.96x
Nutrition Conscious Eaters 59.20% 43.83x
Healthy Eaters 58.37% 43.67x
Recipe Researchers 63.32% 41.43x
Luxury Fitness Shoppers 57.43% 38.92x
Luxury Athletic Footwear Shoppers 58.03% 38.84x
Healthy Snacks Shoppers 59.62% 38.69x
Home Kitchen Bakers 57.44% 36.93x
Cook at Home Parents 61.24% 35.32x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Interest attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gourmet Food & Wine Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gourmet Food & Wine Researchers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.50x
Columbia 0.01% 1.41x
Express Outlets 0.01% 1.33x
Uniqlo 0.02% 1.32x
J. Crew 0.05% 1.28x
Gymboree 0.04% 1.27x
Brooks Brothers 0.04% 1.21x
Kate Spade 0.02% 1.20x
LOFT 0.07% 1.20x
REI 0.02% 1.19x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Location attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gourmet Food & Wine Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gourmet Food & Wine Researchers audience is cooks.com.

Website Composition Index
cooks.com 1.39% 64.38x
thecrepesofwrath.com 1.04% 62.62x
thefrugalgirls.com 1.22% 60.36x
mastercook.com 2.73% 60.17x
kingarthurflour.com 21.07% 60.11x
americanheritagecooking.com 1.53% 57.26x
italianfoodforever.com 2.23% 57.11x
prouditaliancook.com 1.75% 57.05x
flavourandsavour.com 1.39% 56.36x
jamhands.net 1.29% 56.09x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Web attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gourmet Food & Wine Researchers audience is Assorted Topics (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics (Family, Household Wellness, The Beach) 9.13% 25.15x
Food Cluster 7.75% 22.44x
Consumer Packaged Goods 35.42% 21.38x
Cakes & Sweets 7.89% 20.55x
Low Carb Diets 16.05% 20.48x
Cooking Recipe & Ingredient Researchers 63.44% 19.81x
Vegetarian Diet 27.45% 19.59x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.26% 19.21x
Stay at Home Mom 25.38% 19.15x
Nutrition & Diabetic Living 1.47% 17.76x
Composition Percentage: The overlap percentage between the Gourmet Food & Wine Researchers audience and the Content Affinity attribute.
Index: A comparison of the Gourmet Food & Wine Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gourmet Food & Wine Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female