Dstillery Audiences

GRATEFUL DEAD FANS

Audience Size: 2.2 Million Devices

Explore the Grateful Dead Fans Audience

Below you'll find more information about the Grateful Dead Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Grateful Dead Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Grateful Dead Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Grateful Dead Fans audience is Jamband Fans.

Interest Composition Index
Jamband Fans 27.93% 17.29x
Music Trivia Researchers 30.07% 17.15x
Vinyl Record Collectors 28.00% 16.70x
Jazz Music Fans 30.24% 16.42x
Classical Music Enthusiasts 24.73% 14.40x
Musical Instrument Purchasers 24.66% 14.17x
Guitar Enthusiasts 23.74% 13.96x
Charitable Organization Supporters 21.23% 13.68x
Craft Beer Enthusiasts 23.40% 13.43x
Home Brewing Enthusiasts 21.70% 13.41x
Composition Percentage: The overlap percentage between the Grateful Dead Fans audience and the Interest attribute.
Index: A comparison of the Grateful Dead Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Grateful Dead Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Grateful Dead Fans audience is Talbots.

Location Composition Index
Talbots 0.01% 1.73x
Dressbarn 0.01% 1.36x
Chicos 0.01% 1.32x
Mens Wearhouse 0.02% 1.25x
Express 0.01% 1.21x
Carhartt 0.13% 0.96x
Maurices 0.01% 0.94x
Old Navy 0.01% 0.88x
Victoria's Secret 0.01% 0.86x
Composition Percentage: The overlap percentage between the Grateful Dead Fans audience and the Location attribute.
Index: A comparison of the Grateful Dead Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Grateful Dead Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Grateful Dead Fans audience is livemusicblog.com.

Website Composition Index
livemusicblog.com 2.00% 43.15x
liveforlivemusic.com 14.02% 42.56x
glidemagazine.com 2.67% 34.35x
xpn.org 1.01% 28.08x
jambands.com 4.95% 26.47x
chordie.com 1.02% 25.20x
guitaretab.com 1.59% 22.57x
stevehoffman.tv 1.68% 22.20x
cowboylyrics.com 1.55% 21.33x
911tabs.com 1.05% 21.28x
Composition Percentage: The overlap percentage between the Grateful Dead Fans audience and the Web attribute.
Index: A comparison of the Grateful Dead Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Grateful Dead Fans audience is Guitars & Instruments.

Content Affinity Composition Index
Guitars & Instruments 7.60% 11.58x
Concert Posters 0.11% 11.41x
Winter Sports & Gear 1.07% 10.93x
Beer, Wine & Alcohol 1.90% 10.34x
Marijuana 0.26% 10.23x
Virginia Athletics 0.18% 10.13x
Colorado Snow 1.00% 10.06x
New England & Ivy League Sports 1.00% 9.47x
Art News & Products 0.42% 9.41x
Music Production 2.27% 9.34x
Composition Percentage: The overlap percentage between the Grateful Dead Fans audience and the Content Affinity attribute.
Index: A comparison of the Grateful Dead Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Grateful Dead Fans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male