Dstillery Audiences

GRATEFUL DEAD FANS

Audience Size: 3.6 Million Devices

Explore the Grateful Dead Fans Audience

Below you'll find more information about the Grateful Dead Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Grateful Dead Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Grateful Dead Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Grateful Dead Fans audience is Jamband Fans.

Interest Composition Index
Jamband Fans 29.60% 21.48x
Music Trivia Researchers 28.72% 20.66x
Vinyl Record Collectors 29.14% 20.37x
Jazz Music Fans 29.66% 20.03x
Musical Instrument Purchasers 25.31% 17.68x
Guitar Enthusiasts 24.21% 17.53x
Lyrics Researchers 23.04% 16.53x
Classic Rock Fans 21.87% 16.53x
Classical Music Enthusiasts 24.45% 16.46x
Charitable Organization Supporters 21.79% 16.40x
Composition Percentage: The overlap percentage between the Grateful Dead Fans audience and the Interest attribute.
Index: A comparison of the Grateful Dead Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Grateful Dead Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Grateful Dead Fans audience is Chicos.

Location Composition Index
Chicos 0.01% 1.33x
Old Navy 0.01% 1.25x
Carhartt 0.14% 1.07x
Mens Wearhouse 0.01% 1.06x
Maurices 0.01% 0.87x
Composition Percentage: The overlap percentage between the Grateful Dead Fans audience and the Location attribute.
Index: A comparison of the Grateful Dead Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Grateful Dead Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Grateful Dead Fans audience is liveforlivemusic.com.

Website Composition Index
liveforlivemusic.com 14.37% 51.07x
livemusicblog.com 2.10% 49.66x
glidemagazine.com 2.31% 38.46x
xpn.org 1.01% 32.15x
jambands.com 4.83% 30.22x
chordie.com 1.20% 27.61x
guitaretab.com 1.85% 24.58x
azchords.com 1.45% 24.55x
stevehoffman.tv 1.89% 24.36x
911tabs.com 1.14% 23.36x
Composition Percentage: The overlap percentage between the Grateful Dead Fans audience and the Web attribute.
Index: A comparison of the Grateful Dead Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Grateful Dead Fans audience is Marijuana.

Content Affinity Composition Index
Marijuana 0.48% 14.17x
Concert Posters 0.19% 14.06x
Guitars & Instruments 8.10% 13.83x
Cars, Travel & Food 0.02% 13.47x
Live Music 9.52% 12.55x
Winter Sports & Gear 1.20% 12.40x
Colorado Snow 1.28% 12.37x
Upstate New York State Athletics 0.09% 11.75x
Beer, Wine & Alcohol 2.09% 11.55x
Bird Watching 0.43% 11.04x
Composition Percentage: The overlap percentage between the Grateful Dead Fans audience and the Content Affinity attribute.
Index: A comparison of the Grateful Dead Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Grateful Dead Fans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male