Dstillery Audiences

GUITAR ENTHUSIASTS

Audience Size: 1.6 Million Devices

Explore the Guitar Enthusiasts Audience

Below you'll find more information about the Guitar Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Guitar Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Guitar Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitar Enthusiasts audience is Musical Instrument Purchasers.

Interest Composition Index
Musical Instrument Purchasers 81.14% 64.09x
Metal and Rock Music Fans 55.26% 53.81x
Classic Rock Fans 62.73% 50.80x
Jamband Fans 48.68% 44.34x
Vinyl Record Collectors 50.19% 40.35x
Music Trivia Researchers 34.78% 32.92x
Live Concert Fans 23.43% 31.10x
Mens Fitness Publication Readers 16.63% 30.02x
Beer Aficionados 20.21% 29.18x
Lyrics Researchers 33.84% 29.11x
Composition Percentage: The overlap percentage between the Guitar Enthusiasts audience and the Interest attribute.
Index: A comparison of the Guitar Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitar Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitar Enthusiasts audience is Talbots.

Location Composition Index
Talbots 0.01% 1.45x
Chicos 0.02% 1.28x
Eddie Bauer 0.01% 1.27x
Buckle 0.01% 1.24x
Maurices 0.04% 1.22x
Journeys 0.02% 1.20x
Banana Republic 0.01% 1.14x
Carhartt 0.14% 1.12x
Zumiez 0.02% 1.06x
H&M 0.01% 1.04x
Composition Percentage: The overlap percentage between the Guitar Enthusiasts audience and the Location attribute.
Index: A comparison of the Guitar Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitar Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitar Enthusiasts audience is premierguitar.com.

Website Composition Index
premierguitar.com 1.27% 73.01x
vhnd.com 3.60% 59.66x
marshallforum.com 2.11% 56.65x
guitaraficionado.com 1.15% 54.47x
guitarspace.org 2.93% 53.90x
gretsch-talk.com 1.23% 53.16x
sevenstring.org 2.27% 52.89x
bravewords.com 7.76% 52.84x
squier-talk.com 1.36% 52.80x
sonicperspectives.com 1.19% 49.47x
Composition Percentage: The overlap percentage between the Guitar Enthusiasts audience and the Web attribute.
Index: A comparison of the Guitar Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitar Enthusiasts audience is Live Music.

Content Affinity Composition Index
Live Music 17.78% 33.09x
Guitars & Instruments 37.84% 32.09x
Music Production 3.18% 28.29x
Music Concerts 55.86% 23.09x
Music Education 0.43% 20.11x
Crossfit & Obstacle Race Enthusiasts 0.05% 16.26x
Action Sports 0.24% 14.89x
Feminism 0.20% 13.87x
Assorted Topics (Power Trains, Drones, Web Design) 0.14% 13.85x
Song Lyrics & Sheet Music 37.50% 13.22x
Composition Percentage: The overlap percentage between the Guitar Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Guitar Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitar Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male