Dstillery Audiences

GUITAR ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Guitar Enthusiasts Audience

Below you'll find more information about the Guitar Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Guitar Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Guitar Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitar Enthusiasts audience is Musical Instrument Purchasers.

Interest Composition Index
Musical Instrument Purchasers 79.59% 46.57x
Jamband Fans 43.23% 27.51x
Live Concert Fans 27.81% 20.89x
Metal and Rock Music Fans 64.87% 20.66x
Beer Aficionados 30.16% 20.44x
Comedy Fans 32.04% 20.38x
Jazz Music Fans 35.73% 20.08x
Mens Fitness Publication Readers 25.94% 20.07x
Movie and Game Review Readers 27.79% 20.02x
Grateful Dead Fans 33.58% 19.59x
Composition Percentage: The overlap percentage between the Guitar Enthusiasts audience and the Interest attribute.
Index: A comparison of the Guitar Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitar Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitar Enthusiasts audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.05% 1.21x
Patagonia 0.01% 1.15x
American Apparel 0.03% 1.14x
LOFT 0.04% 1.12x
Express Outlets 0.00% 1.10x
Gymboree 0.04% 1.10x
Express 0.03% 1.04x
Chicos 0.05% 1.04x
Coach 0.06% 1.03x
Joe's Jeans 0.00% 1.03x
Composition Percentage: The overlap percentage between the Guitar Enthusiasts audience and the Location attribute.
Index: A comparison of the Guitar Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitar Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitar Enthusiasts audience is tonereport.com.

Website Composition Index
tonereport.com 1.94% 118.25x
fender.com 1.47% 111.83x
marshallforum.com 1.04% 105.92x
jimdunlop.com 1.55% 105.52x
mojotone.com 1.29% 105.12x
theguitarmagazine.com 1.36% 104.80x
strat-talk.com 1.88% 102.54x
warmoth.com 1.11% 100.86x
fretjam.com 1.21% 98.11x
digitech.com 1.17% 97.31x
Composition Percentage: The overlap percentage between the Guitar Enthusiasts audience and the Web attribute.
Index: A comparison of the Guitar Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitar Enthusiasts audience is Guitars & Instruments.

Content Affinity Composition Index
Guitars & Instruments 23.29% 35.18x
Music Production 9.19% 28.19x
Live Music 16.36% 27.73x
Music Concerts 36.26% 23.35x
Song Lyrics & Sheet Music 34.62% 16.05x
Concert Posters 1.17% 12.95x
Feminism 1.40% 12.88x
Professional Audio Visual 0.80% 12.78x
Music Magazines 45.31% 12.72x
Sports - Skiing, Snowboarding 0.04% 12.49x
Composition Percentage: The overlap percentage between the Guitar Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Guitar Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitar Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male