Dstillery Audiences

GUN RIGHTS ADVOCATES

Audience Size: 4.7 Million Devices

Explore the Gun Rights Advocates Audience

Below you'll find more information about the Gun Rights Advocates audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Gun Rights Advocates audience.

Dstillery Crafted Audiences

INTERESTS

The Gun Rights Advocates audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gun Rights Advocates audience is Outdoors Enthusiasts.

Interest Composition Index
Outdoors Enthusiasts 51.56% 31.29x
Hunters 50.42% 30.97x
Truck Shoppers 45.03% 28.04x
Quads and ATV Enthusiasts 45.76% 28.00x
Archery Enthusiasts 40.00% 27.53x
Jeep Vehicle Shoppers 41.01% 27.33x
Power Tools Shoppers 37.93% 27.12x
Classic Car Shoppers 40.27% 26.79x
Xtreme Sports Fans 39.21% 26.39x
Corvette Enthusiasts 38.82% 26.22x
Composition Percentage: The overlap percentage between the Gun Rights Advocates audience and the Interest attribute.
Index: A comparison of the Gun Rights Advocates audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gun Rights Advocates audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gun Rights Advocates audience is Buckle.

Location Composition Index
Buckle 0.31% 1.35x
Belk 0.01% 1.21x
Mens Wearhouse 0.43% 1.15x
White House Black Market 0.31% 1.09x
Jos A. Bank Clothiers 0.24% 1.08x
Johnston and Murphy 0.46% 1.02x
Lane Bryant 0.04% 0.89x
Dressbarn 0.03% 0.86x
Chicos 0.04% 0.85x
Talbots 0.03% 0.84x
Composition Percentage: The overlap percentage between the Gun Rights Advocates audience and the Location attribute.
Index: A comparison of the Gun Rights Advocates audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gun Rights Advocates audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gun Rights Advocates audience is budsgunshop.com.

Website Composition Index
budsgunshop.com 12.71% 58.75x
gundigest.com 1.09% 58.53x
brownells.com 3.68% 58.52x
federalpremium.com 1.06% 57.22x
vortexoptics.com 2.79% 57.06x
luckygunner.com 1.59% 56.78x
rifleshootermag.com 3.29% 56.77x
collectorsfirearms.com 1.85% 56.70x
weatherby.com 1.17% 56.38x
shootingtimes.com 4.31% 56.27x
Composition Percentage: The overlap percentage between the Gun Rights Advocates audience and the Web attribute.
Index: A comparison of the Gun Rights Advocates audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gun Rights Advocates audience is Gun Enthusiast - Rifles & Ammo.

Content Affinity Composition Index
Gun Enthusiast - Rifles & Ammo 22.51% 29.24x
Gun Enthusiast - Hunting & Self Defense 43.20% 26.29x
Rural Living 0.17% 24.98x
Police Gear 7.23% 23.49x
Hunting 11.96% 22.57x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 4.81% 21.95x
Home Improvement Contractor 1.39% 21.36x
Survival Guides 0.37% 20.38x
Airsoft & Paintball Equipment 0.92% 19.40x
Texas Off-Roading 0.17% 19.06x
Composition Percentage: The overlap percentage between the Gun Rights Advocates audience and the Content Affinity attribute.
Index: A comparison of the Gun Rights Advocates audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gun Rights Advocates audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male