Dstillery Audiences

GUN RIGHTS ADVOCATES

Audience Size: 3.2 Million Devices

Explore the Gun Rights Advocates Audience

Below you'll find more information about the Gun Rights Advocates audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Gun Rights Advocates audience.

Dstillery Crafted Audiences

INTERESTS

The Gun Rights Advocates audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gun Rights Advocates audience is Hunters.

Interest Composition Index
Hunters 55.42% 30.44x
Outdoors Enthusiasts 54.64% 28.78x
Archery Enthusiasts 42.50% 24.92x
Blades and Hunting Knife Shoppers 42.97% 23.73x
Quads and ATV Enthusiasts 43.06% 21.90x
Power Tools Shoppers 33.68% 21.34x
Truck Shoppers 38.98% 21.12x
Jeep Vehicle Shoppers 33.11% 20.81x
Off the Grid Living Enthusiasts 39.96% 20.77x
Corvette Enthusiasts 32.16% 19.92x
Composition Percentage: The overlap percentage between the Gun Rights Advocates audience and the Interest attribute.
Index: A comparison of the Gun Rights Advocates audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gun Rights Advocates audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gun Rights Advocates audience is Carhartt.

Location Composition Index
Carhartt 0.30% 1.43x
Belk 0.02% 1.40x
Dressbarn 0.04% 1.01x
Lane Bryant 0.04% 1.00x
Chicos 0.04% 0.98x
LL Bean 0.00% 0.98x
Eddie Bauer 0.01% 0.96x
Gymboree 0.03% 0.96x
Mens Wearhouse 0.10% 0.94x
Zumiez 0.02% 0.90x
Composition Percentage: The overlap percentage between the Gun Rights Advocates audience and the Location attribute.
Index: A comparison of the Gun Rights Advocates audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gun Rights Advocates audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gun Rights Advocates audience is hogueinc.com.

Website Composition Index
hogueinc.com 1.02% 112.22x
apexgunparts.com 1.33% 110.86x
sniperforums.com 1.24% 109.11x
personaldefenseworld.com 2.94% 108.69x
manventureoutpost.com 1.08% 108.38x
brownells.com 9.05% 106.75x
iammo.com 1.12% 106.60x
smith-wesson.com 1.14% 103.76x
shootingtimes.com 7.24% 102.68x
rifleshootermag.com 6.08% 101.77x
Composition Percentage: The overlap percentage between the Gun Rights Advocates audience and the Web attribute.
Index: A comparison of the Gun Rights Advocates audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gun Rights Advocates audience is Gun Enthusiast - Rifles & Ammo.

Content Affinity Composition Index
Gun Enthusiast - Rifles & Ammo 48.48% 33.76x
Gun Enthusiast - Hunting & Self Defense 61.34% 30.47x
Police Gear 11.19% 27.16x
Hunting 18.84% 26.40x
Rural Living 0.37% 25.13x
Assorted Topics #11304 (Knives, Leather, Customized Gifts, Victorian Clothing) 8.24% 22.46x
Airsoft & Paintball Equipment 1.48% 22.36x
Home Improvement Contractor 3.72% 21.13x
Survival Guides 0.85% 20.94x
Texas Off-Roading 0.22% 19.33x
Composition Percentage: The overlap percentage between the Gun Rights Advocates audience and the Content Affinity attribute.
Index: A comparison of the Gun Rights Advocates audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gun Rights Advocates audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male