Explore the HDTV Researchers Audience
Below you'll find more information about the HDTV Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.5 million unique devices whose actions qualify for the HDTV Researchers audience.
INTERESTS
The HDTV Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the HDTV Researchers audience is IT Decision Makers.
| Interest | Composition | Index |
| IT Decision Makers | 39.82% | 25.62x |
| High End TV Shoppers | 42.26% | 24.62x |
| Mobile Phone Comparison Shoppers | 36.31% | 24.58x |
| Android Fans | 34.55% | 24.39x |
| Home Theater Enthusiasts | 34.97% | 24.33x |
| Apple Fans | 42.33% | 24.18x |
| Tech News Enthusiasts | 33.93% | 24.11x |
| Techies | 30.53% | 23.47x |
| Men's Clothing Shoppers | 35.07% | 22.55x |
| Craft Spirits Enthusiasts | 30.05% | 21.94x |
Composition Percentage:
The overlap percentage between the HDTV Researchers audience and the Interest attribute.
Index: A comparison of the HDTV Researchers audience to the internet population.
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APPAREL RETAILERS
The HDTV Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the HDTV Researchers audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.01% | 1.50x |
| Club Monaco | 0.01% | 1.49x |
| Madewell | 0.03% | 1.48x |
| Hugo Boss | 0.04% | 1.43x |
| Columbia | 0.02% | 1.41x |
| Zara | 0.04% | 1.41x |
| LL Bean | 0.01% | 1.40x |
| Chicos | 0.06% | 1.40x |
| Free People | 0.03% | 1.39x |
| Ralph Lauren | 0.01% | 1.35x |
Composition Percentage:
The overlap percentage between the HDTV Researchers audience and the Location attribute.
Index: A comparison of the HDTV Researchers audience to the internet population.
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WEBSITES
The HDTV Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the HDTV Researchers audience is nerdtechy.com.
| Website | Composition | Index |
| nerdtechy.com | 1.17% | 48.81x |
| avforums.com | 1.03% | 48.38x |
| crutchfield.com | 2.67% | 46.94x |
| kinja.com | 2.12% | 46.72x |
| sony.com | 1.46% | 46.65x |
| lcdtvbuyingguide.com | 2.09% | 42.97x |
| hometheaterreview.com | 2.00% | 41.99x |
| themasterswitch.com | 2.06% | 41.18x |
| thepointsguy.com | 1.20% | 40.67x |
| audioholics.com | 2.49% | 40.66x |
Composition Percentage:
The overlap percentage between the HDTV Researchers audience and the Web attribute.
Index: A comparison of the HDTV Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the HDTV Researchers audience is High-End Audio.
| Content Affinity | Composition | Index |
| High-End Audio | 8.26% | 15.51x |
| Bags & Luggage | 3.22% | 15.41x |
| Home Improvement Contractor | 2.37% | 15.00x |
| Telescopes | 1.58% | 14.87x |
| Environmentally Friendly Cars | 0.12% | 14.68x |
| Men's Dress Shirt Shopping | 2.19% | 14.23x |
| Handyman Tools | 0.04% | 13.59x |
| Home Décor, Furniture, & Decorating | 0.05% | 13.45x |
| Technology News | 12.84% | 13.02x |
| Sports - Skiing, Snowboarding | 0.04% | 13.01x |
Composition Percentage:
The overlap percentage between the HDTV Researchers audience and the Content Affinity attribute.
Index: A comparison of the HDTV Researchers audience to the internet population.
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DEMOGRAPHICS
The HDTV Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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