Dstillery Audiences

HDTV RESEARCHERS

Audience Size: 5.3 Million Devices

Explore the HDTV Researchers Audience

Below you'll find more information about the HDTV Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the HDTV Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The HDTV Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the HDTV Researchers audience is IT Decision Makers.

Interest Composition Index
IT Decision Makers 36.23% 24.25x
High End TV Shoppers 40.01% 23.75x
Apple Fans 37.82% 22.91x
Tech News Enthusiasts 32.93% 22.86x
Mobile Phone Comparison Shoppers 35.14% 22.47x
Home Theater Enthusiasts 35.88% 22.34x
Android Fans 33.36% 22.02x
Techies 29.17% 21.72x
Men's Clothing Shoppers 31.76% 21.45x
Sale Seekers 27.94% 20.68x
Composition Percentage: The overlap percentage between the HDTV Researchers audience and the Interest attribute.
Index: A comparison of the HDTV Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The HDTV Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the HDTV Researchers audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.43x
Patagonia 0.01% 1.43x
Columbia 0.01% 1.41x
REI 0.02% 1.36x
Levi Strauss 0.01% 1.31x
Free People 0.02% 1.31x
Joe's Jeans 0.00% 1.28x
Tommy Bahama 0.03% 1.24x
Chicos 0.05% 1.24x
Gymboree 0.03% 1.22x
Composition Percentage: The overlap percentage between the HDTV Researchers audience and the Location attribute.
Index: A comparison of the HDTV Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The HDTV Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the HDTV Researchers audience is servethehome.com.

Website Composition Index
servethehome.com 0.07% 55.27x
projectorreviews.com 0.15% 53.70x
displayport.org 0.06% 53.39x
sansmirror.com 0.06% 52.95x
fujirumors.com 0.10% 50.95x
43rumors.com 0.15% 50.57x
monoprice.com 0.89% 50.10x
hardocp.com 0.11% 49.42x
partition-tool.com 0.05% 49.19x
dcrainmaker.com 0.12% 49.01x
Composition Percentage: The overlap percentage between the HDTV Researchers audience and the Web attribute.
Index: A comparison of the HDTV Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the HDTV Researchers audience is High-End Audio.

Content Affinity Composition Index
High-End Audio 9.17% 14.88x
Bags & Luggage 3.18% 14.39x
Environmentally Friendly Cars 0.12% 13.58x
Telescopes 1.80% 13.50x
Sports - Skiing, Snowboarding 0.05% 13.46x
Home Improvement Contractor 3.12% 12.85x
Men's Dress Shirt Shopping 2.42% 12.54x
Technology News 9.53% 12.35x
Build Your Own Computer Enthusiasts 24.89% 12.32x
Handyman Tools 0.05% 11.93x
Composition Percentage: The overlap percentage between the HDTV Researchers audience and the Content Affinity attribute.
Index: A comparison of the HDTV Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The HDTV Researchers audience resonates most for the following age and income brackets.
Age
25-34
Income
Over $250,000