Dstillery Audiences

HAIR COLOR SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Hair Color Shoppers Audience

Below you'll find more information about the Hair Color Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Hair Color Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Hair Color Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hair Color Shoppers audience is Womens Subscription Box Shoppers.

Interest Composition Index
Womens Subscription Box Shoppers 33.21% 40.50x
Teen Content Readers 28.95% 33.36x
The Sims Video Game Fans 34.86% 32.40x
Reptile Enthusiasts 28.93% 32.26x
Athleisure Shoppers 28.09% 31.89x
Piercing Fans 33.13% 30.83x
Shapewear & Leggings Shoppers 26.13% 30.69x
Cosplay Enthusiasts 30.08% 30.22x
Adult Acne Sufferers 25.39% 29.66x
Makeup Researchers 27.13% 29.08x
Composition Percentage: The overlap percentage between the Hair Color Shoppers audience and the Interest attribute.
Index: A comparison of the Hair Color Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hair Color Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hair Color Shoppers audience is Buckle.

Location Composition Index
Buckle 0.18% 1.28x
Mens Wearhouse 0.55% 1.26x
Levi Strauss 0.01% 1.19x
Aeropostale 0.04% 1.15x
Jos A. Bank Clothiers 0.31% 1.13x
Supreme 0.01% 1.09x
REI 0.02% 1.08x
Hollister 0.03% 1.07x
Journeys 0.06% 1.06x
Columbia 0.02% 1.05x
Composition Percentage: The overlap percentage between the Hair Color Shoppers audience and the Location attribute.
Index: A comparison of the Hair Color Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hair Color Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hair Color Shoppers audience is arcticfoxhaircolor.com.

Website Composition Index
arcticfoxhaircolor.com 1.71% 78.03x
morphebrushes.com 3.22% 55.26x
elfcosmetics.com 1.02% 45.82x
katvondbeauty.com 3.78% 45.18x
crueltyfreekitty.com 2.46% 44.89x
biddytarot.com 2.02% 43.85x
carls-sims-4-guide.com 3.97% 41.08x
dollskill.com 12.73% 39.75x
pixibeauty.com 1.71% 39.60x
vanswarpedtour.com 2.55% 39.27x
Composition Percentage: The overlap percentage between the Hair Color Shoppers audience and the Web attribute.
Index: A comparison of the Hair Color Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hair Color Shoppers audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.48% 26.97x
Hipster Clothing 1.42% 26.36x
Beauty & Cosmetics 5.63% 24.61x
Hair & Beauty 8.18% 24.11x
Home Décor, Furniture, & Decorating 0.03% 15.08x
Fantasy Name Generators 9.28% 14.94x
Vegans & Animal Welfare 4.27% 14.52x
Numerology & Astrology 5.16% 14.18x
Roleplay & Fantasy Games 0.61% 13.80x
K-Pop 2.82% 13.35x
Composition Percentage: The overlap percentage between the Hair Color Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Hair Color Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hair Color Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female