Dstillery Audiences

HAIR COLOR SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Hair Color Shoppers Audience

Below you'll find more information about the Hair Color Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Hair Color Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Hair Color Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hair Color Shoppers audience is Womens Subscription Box Shoppers.

Interest Composition Index
Womens Subscription Box Shoppers 27.62% 20.69x
Curly Hair Care Shoppers 22.31% 20.42x
Teen Content Readers 22.14% 19.07x
Reptile Enthusiasts 28.14% 18.51x
True Crime Podcast Listeners 13.51% 17.80x
The Sims Video Game Fans 28.90% 17.74x
Adult Acne Sufferers 19.49% 17.46x
Hard Seltzer Aficionados 9.42% 17.43x
Astrology Enthusiasts 21.77% 17.37x
New & Expecting Parents 16.88% 17.05x
Composition Percentage: The overlap percentage between the Hair Color Shoppers audience and the Interest attribute.
Index: A comparison of the Hair Color Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hair Color Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hair Color Shoppers audience is Coach.

Location Composition Index
Coach 0.02% 1.77x
Aeropostale 0.04% 1.70x
Buckle 0.04% 1.53x
Victoria's Secret 0.06% 1.49x
Zumiez 0.03% 1.46x
H&M 0.02% 1.45x
Forever 21 0.02% 1.43x
Michael Kors 0.02% 1.39x
American Eagle Outfitters 0.03% 1.36x
The Childrens Place 0.05% 1.35x
Composition Percentage: The overlap percentage between the Hair Color Shoppers audience and the Location attribute.
Index: A comparison of the Hair Color Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hair Color Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hair Color Shoppers audience is arcticfoxhaircolor.com.

Website Composition Index
arcticfoxhaircolor.com 2.25% 36.03x
carls-sims-4-guide.com 3.81% 27.35x
astrosofa.com 4.36% 26.66x
stardewvalleywiki.com 1.63% 26.00x
simsvip.com 1.58% 25.46x
bellatory.com 5.93% 23.66x
dolldivine.com 1.11% 23.20x
ultimatesimsguides.com 1.72% 22.89x
authoritytattoo.com 2.83% 22.68x
biddytarot.com 4.33% 22.01x
Composition Percentage: The overlap percentage between the Hair Color Shoppers audience and the Web attribute.
Index: A comparison of the Hair Color Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hair Color Shoppers audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.04% 23.94x
Hair & Beauty 0.05% 16.63x
Fantasy Name Generators 6.44% 15.10x
Vegans & Animal Welfare 0.46% 13.13x
Tattoos & Costumes 0.02% 12.89x
Beauty & Cosmetics 0.36% 12.48x
Canada Shopping - Kitchenware 0.33% 11.83x
Exotic Pets 1.09% 11.68x
Roleplay & Fantasy Games 0.06% 11.66x
K-Pop 1.38% 11.33x
Composition Percentage: The overlap percentage between the Hair Color Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Hair Color Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hair Color Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female