Dstillery Audiences

HALLOWEEN COSTUME SHOPPERS

Audience Size: 4 Million Devices

Explore the Halloween Costume Shoppers Audience

Below you'll find more information about the Halloween Costume Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Halloween Costume Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Costume Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Costume Shoppers audience is Patriotic Party Decoration Shoppers.

Interest Composition Index
Patriotic Party Decoration Shoppers 29.36% 17.92x
Discount Big Box Shoppers 22.82% 16.01x
Big Box Shoppers 23.50% 15.41x
Candy Shoppers 24.60% 15.20x
Dance Clothing Shoppers 25.73% 15.01x
Budget Grocery Shoppers 21.35% 14.73x
Home Decor Shoppers 20.98% 14.53x
Home Rug Shoppers 21.84% 14.32x
Home Goods Supercenter Shoppers 21.84% 14.32x
Apartment Furniture Shoppers 19.57% 14.20x
Composition Percentage: The overlap percentage between the Halloween Costume Shoppers audience and the Interest attribute.
Index: A comparison of the Halloween Costume Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Costume Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Costume Shoppers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.27x
Buckle 0.01% 1.19x
Chicos 0.02% 1.17x
White House Black Market 0.01% 1.14x
Carhartt 0.17% 1.14x
LOFT 0.02% 1.14x
Journeys 0.02% 1.13x
Old Navy 0.02% 1.13x
American Eagle Outfitters 0.02% 1.09x
Banana Republic 0.01% 1.06x
Composition Percentage: The overlap percentage between the Halloween Costume Shoppers audience and the Location attribute.
Index: A comparison of the Halloween Costume Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Costume Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Costume Shoppers audience is halloweenforum.com.

Website Composition Index
halloweenforum.com 1.62% 37.92x
halloweenexpress.com 1.98% 32.57x
coolest-homemade-costumes.com 1.70% 28.00x
chasing-fireflies.com 3.13% 27.60x
costume-works.com 1.85% 26.21x
shindigz.com 3.65% 21.96x
milanoo.com 1.54% 19.27x
dancewearsolutions.com 1.39% 18.24x
kirklands.com 1.80% 18.06x
papermart.com 1.03% 17.11x
Composition Percentage: The overlap percentage between the Halloween Costume Shoppers audience and the Web attribute.
Index: A comparison of the Halloween Costume Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Costume Shoppers audience is Costumes.

Content Affinity Composition Index
Costumes 0.58% 30.45x
Tattoos & Costumes 0.47% 24.85x
Cheerleading 0.83% 18.24x
Party Suppliers 4.85% 13.69x
Toys Shopping 1.77% 12.65x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.41% 12.37x
Cub & Girl Scouts 0.60% 12.17x
Home Printing 0.13% 11.78x
Beach & Intimate Wear 0.26% 11.59x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.07% 11.39x
Composition Percentage: The overlap percentage between the Halloween Costume Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Halloween Costume Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Costume Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female