Dstillery Audiences

HALLOWEEN DECORATIONS SHOPPERS

Audience Size: 5.4 Million Devices

Explore the Halloween Decorations Shoppers Audience

Below you'll find more information about the Halloween Decorations Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the Halloween Decorations Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Decorations Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Decorations Shoppers audience is Halloween Costume Shoppers.

Interest Composition Index
Halloween Costume Shoppers 17.46% 11.34x
Action Figure and Collectibles Shoppers 16.55% 10.54x
Puzzle Enthusiasts 15.51% 10.46x
Halloween Enthusiasts 18.92% 10.40x
Product Manuals Researchers 14.09% 10.35x
Power Tools Shoppers 14.35% 10.26x
Haunted House Researchers 15.27% 10.25x
Darts Enthusiasts 15.31% 10.20x
RC Helicopters and Drones Hobbyists 16.57% 10.18x
Metal Detecting Enthusiasts 14.62% 9.82x
Composition Percentage: The overlap percentage between the Halloween Decorations Shoppers audience and the Interest attribute.
Index: A comparison of the Halloween Decorations Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Decorations Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Decorations Shoppers audience is Buckle.

Location Composition Index
Buckle 0.31% 1.40x
Mens Wearhouse 0.42% 1.14x
White House Black Market 0.32% 1.13x
Jos A. Bank Clothiers 0.23% 1.05x
Johnston and Murphy 0.46% 1.04x
Dressbarn 0.04% 0.94x
Hollister 0.04% 0.93x
Lane Bryant 0.03% 0.90x
REI 0.01% 0.89x
Zumiez 0.05% 0.88x
Composition Percentage: The overlap percentage between the Halloween Decorations Shoppers audience and the Location attribute.
Index: A comparison of the Halloween Decorations Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Decorations Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Decorations Shoppers audience is halloweenforum.com.

Website Composition Index
halloweenforum.com 1.96% 42.61x
halloweenexpress.com 3.32% 42.08x
spirithalloween.com 1.71% 30.15x
hauntpay.com 1.08% 28.09x
ihorror.com 2.33% 16.55x
designtoscano.com 1.60% 16.14x
harborfreight.com 2.23% 15.64x
costume-works.com 1.51% 15.16x
coolest-homemade-costumes.com 1.20% 14.62x
dreadcentral.com 2.40% 12.14x
Composition Percentage: The overlap percentage between the Halloween Decorations Shoppers audience and the Web attribute.
Index: A comparison of the Halloween Decorations Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Decorations Shoppers audience is Costumes.

Content Affinity Composition Index
Costumes 0.64% 16.97x
Tattoos & Costumes 0.33% 12.62x
Professional Audio Visual 0.41% 10.27x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.49% 9.29x
Fashion & Cosmetics 0.02% 9.14x
Content Streamers & Downloaders 0.04% 9.03x
Assorted Topics (Toys, T-Shirts, Volvos) 0.13% 8.78x
Robotics 0.83% 8.64x
Concert Posters 0.28% 8.58x
Home Improvement Contractor 0.54% 8.38x
Composition Percentage: The overlap percentage between the Halloween Decorations Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Halloween Decorations Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Decorations Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female