Dstillery Audiences

HALLOWEEN ENTHUSIASTS

Audience Size: 2 Million Devices

Explore the Halloween Enthusiasts Audience

Below you'll find more information about the Halloween Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Halloween Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Enthusiasts audience is Horror Movie Fans.

Interest Composition Index
Horror Movie Fans 16.24% 14.78x
Streaming Video Fans 13.86% 13.00x
Romance Movie and TV enthusiasts 17.69% 12.84x
Doctor Who Fans 17.29% 12.83x
Blockbuster Movie Fans 14.16% 12.72x
Disney Vacation Planners 13.40% 12.72x
Action Figure and Collectibles Shoppers 16.94% 12.24x
Sci-Fi Show Watchers 14.67% 11.29x
Game of Thrones Fans 14.65% 11.08x
Star Trek Fans 15.86% 11.04x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Interest attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Enthusiasts audience is LOFT.

Location Composition Index
LOFT 0.01% 1.27x
Express 0.02% 1.24x
Old Navy 0.02% 1.18x
Aeropostale 0.01% 1.18x
Journeys 0.02% 1.17x
The Childrens Place 0.02% 1.15x
Victoria's Secret 0.02% 1.15x
Buckle 0.01% 1.14x
Carhartt 0.12% 1.08x
American Eagle Outfitters 0.01% 1.00x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Location attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Enthusiasts audience is ihorror.com.

Website Composition Index
ihorror.com 2.34% 32.77x
bloody-disgusting.com 13.56% 24.61x
d20srd.org 1.49% 20.40x
dndbeyond.com 1.15% 20.24x
5esrd.com 1.25% 19.54x
dnd-wiki.org 1.04% 19.07x
deviantart.com 1.17% 18.51x
d20pfsrd.com 1.78% 18.40x
dreadcentral.com 3.19% 17.31x
enworld.org 1.90% 17.24x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Web attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Enthusiasts audience is Jokes & Riddles.

Content Affinity Composition Index
Jokes & Riddles 0.49% 15.62x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.13% 15.01x
Costumes 0.04% 14.46x
Roleplay & Fantasy Games 0.16% 13.47x
Tattoos & Costumes 0.04% 10.10x
Hipster Clothing 0.04% 9.72x
Memes & Comedy 0.03% 9.53x
Fantasy Name Generators 3.84% 9.52x
Alternative Movie Streaming 0.04% 9.48x
Audio Clips & Sound Effects 0.06% 9.29x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female