Dstillery Audiences

HALLOWEEN ENTHUSIASTS

Audience Size: 3.7 Million Devices

Explore the Halloween Enthusiasts Audience

Below you'll find more information about the Halloween Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Halloween Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Enthusiasts audience is Horror Movie Fans.

Interest Composition Index
Horror Movie Fans 17.33% 12.87x
Romance Movie and TV enthusiasts 17.22% 11.58x
Blockbuster Movie Fans 15.15% 11.42x
Doctor Who Fans 18.41% 11.26x
Streaming Video Fans 14.01% 11.11x
Disney Vacation Planners 12.66% 10.51x
Sci-Fi Show Watchers 16.22% 10.35x
Star Trek Fans 17.20% 10.29x
Action Figure and Collectibles Shoppers 16.44% 9.88x
Game of Thrones Fans 14.45% 9.84x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Interest attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.05x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Location attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Enthusiasts audience is ihorror.com.

Website Composition Index
ihorror.com 2.76% 31.10x
bloody-disgusting.com 14.04% 24.62x
d20srd.org 1.60% 20.76x
5esrd.com 1.47% 18.92x
dnd-wiki.org 1.15% 18.56x
d20pfsrd.com 1.98% 18.10x
dreadcentral.com 3.41% 17.37x
enworld.org 2.47% 17.34x
nerdsandscoundrels.com 1.14% 15.49x
joblo.com 2.38% 15.12x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Web attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Enthusiasts audience is Costumes.

Content Affinity Composition Index
Costumes 0.03% 15.95x
Jokes & Riddles 0.28% 13.93x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.09% 13.90x
Roleplay & Fantasy Games 0.14% 13.84x
Cub & Girl Scouts 0.06% 9.98x
Phone & Computer Game Downloaders 0.08% 9.20x
Fantasy Name Generators 3.99% 8.92x
Tattoos & Costumes 0.02% 8.51x
Calendar & Holidays 1.06% 7.53x
Hipster Clothing 0.01% 7.09x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female