Dstillery Audiences

HALLOWEEN ENTHUSIASTS

Audience Size: 3.5 Million Devices

Explore the Halloween Enthusiasts Audience

Below you'll find more information about the Halloween Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Halloween Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Enthusiasts audience is Horror Movie Fans.

Interest Composition Index
Horror Movie Fans 18.97% 10.79x
Streaming Video Fans 15.66% 10.27x
Disney Vacation Planners 15.70% 9.71x
Action Figure and Collectibles Shoppers 19.98% 9.69x
Romance Movie and TV enthusiasts 18.45% 9.67x
Blockbuster Movie Fans 15.84% 9.37x
Doctor Who Fans 18.21% 9.31x
Harry Potter Fans 20.41% 9.30x
The Sims Video Game Fans 17.40% 9.07x
Blu-ray & DVD Movie Shoppers 16.41% 8.62x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Interest attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Enthusiasts audience is Buckle.

Location Composition Index
Buckle 0.01% 1.42x
Victoria's Secret 0.02% 1.41x
Maurices 0.02% 1.41x
Dressbarn 0.01% 1.32x
Chicos 0.01% 1.30x
Journeys 0.02% 1.22x
White House Black Market 0.01% 1.18x
Express 0.01% 1.15x
Carhartt 0.17% 1.14x
The Childrens Place 0.01% 1.01x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Location attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Enthusiasts audience is ihorror.com.

Website Composition Index
ihorror.com 1.76% 23.96x
jokes4us.com 2.13% 19.44x
bloody-disgusting.com 14.36% 18.70x
d20srd.org 1.69% 16.89x
dndbeyond.com 2.29% 16.83x
5esrd.com 1.26% 16.75x
dnd-wiki.org 1.29% 16.66x
d20pfsrd.com 1.97% 15.43x
deviantart.com 2.71% 15.24x
enworld.org 1.53% 14.98x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Web attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Enthusiasts audience is Jokes & Riddles.

Content Affinity Composition Index
Jokes & Riddles 0.99% 11.98x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.27% 11.93x
Costumes 0.11% 10.52x
Roleplay & Fantasy Games 0.27% 10.07x
Memes & Comedy 0.09% 9.35x
Fantasy Name Generators 5.16% 8.51x
Tattoos & Costumes 0.10% 8.47x
Audio Clips & Sound Effects 0.11% 7.71x
Cheerleading 0.18% 7.09x
Alternative Movie Streaming 0.09% 7.01x
Composition Percentage: The overlap percentage between the Halloween Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female