Explore the Halloween Enthusiasts Audience
Below you'll find more information about the Halloween Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Halloween Enthusiasts audience.
INTERESTS
The Halloween Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Halloween Enthusiasts audience is Horror Movie Fans.
| Interest | Composition | Index |
| Horror Movie Fans | 25.82% | 16.71x |
| Cosplay Enthusiasts | 31.18% | 14.87x |
| Streaming Video Fans | 28.12% | 14.78x |
| Word Game Enthusiasts | 23.57% | 14.20x |
| Blockbuster Movie Fans | 22.76% | 14.13x |
| Haunted House Researchers | 25.09% | 13.54x |
| Harry Potter Fans | 31.22% | 12.94x |
| Moviegoers | 22.64% | 12.52x |
| Sweet Tooths | 26.19% | 12.49x |
| Sleep Researchers | 23.76% | 12.29x |
Composition Percentage:
The overlap percentage between the Halloween Enthusiasts audience and the Interest attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Curious about what else the Halloween Enthusiasts audience is interested in?
Sign Up
APPAREL RETAILERS
The Halloween Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Halloween Enthusiasts audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.00% | 1.13x |
| Lorna Jane | 0.01% | 1.12x |
| Aeropostale | 0.04% | 1.06x |
| LL Bean | 0.01% | 1.06x |
| Eddie Bauer | 0.01% | 1.05x |
| LOFT | 0.04% | 1.05x |
| Lululemon | 0.05% | 1.04x |
| Lane Bryant | 0.05% | 1.03x |
| Carhartt | 0.23% | 1.03x |
| Abercrombie & Fitch | 0.02% | 1.02x |
Composition Percentage:
The overlap percentage between the Halloween Enthusiasts audience and the Location attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Want to find more of the Halloween Enthusiasts audience in the real world?
Sign Up
WEBSITES
The Halloween Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Halloween Enthusiasts audience is fridaythe13thfranchise.com.
| Website | Composition | Index |
| fridaythe13thfranchise.com | 0.59% | 75.11x |
| reallycorny.com | 0.12% | 68.38x |
| quotev.com | 0.14% | 62.70x |
| squiglysplayhouse.com | 0.10% | 57.45x |
| wildcardtoys.com | 0.17% | 54.18x |
| mezcotoyz.com | 0.65% | 53.50x |
| nightmarefactory.com | 0.32% | 52.20x |
| kidsjokesoftheday.com | 0.23% | 51.17x |
| sugarpill.com | 0.11% | 50.08x |
| halloweenfxprops.com | 0.21% | 49.90x |
Composition Percentage:
The overlap percentage between the Halloween Enthusiasts audience and the Web attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Want to see more of the websites the Halloween Enthusiasts audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Halloween Enthusiasts audience is Jokes & Riddles.
| Content Affinity | Composition | Index |
| Jokes & Riddles | 6.02% | 22.03x |
| Costumes | 1.63% | 15.72x |
| Assorted Topics #11378 (Clothing, Asian Food, Japanese Goods, Leggings) | 1.20% | 14.31x |
| Roleplay & Fantasy Games | 0.46% | 12.22x |
| Assorted Topics #11499 (Toys, T-Shirts, Volvos) | 0.31% | 12.14x |
| Fantasy Name Generators | 6.87% | 11.63x |
| Tattoos & Costumes | 0.54% | 11.14x |
| Calendar & Holidays | 1.65% | 10.94x |
| Memes & Comedy | 0.63% | 10.61x |
| Collectibles - Toys & Collectibles | 12.87% | 9.51x |
Composition Percentage:
The overlap percentage between the Halloween Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Halloween Enthusiasts audience to the internet population.
Want to see more of the Content Affinities the Halloween Enthusiasts audience visits?
Sign Up
DEMOGRAPHICS
The Halloween Enthusiasts audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000
Interested in seeing other demographic characteristics of the Halloween Enthusiasts audience?
Sign Up