Explore the Halloween Thrill Seekers Audience
Below you'll find more information about the Halloween Thrill Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Halloween Thrill Seekers audience.
INTERESTS
The Halloween Thrill Seekers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Halloween Thrill Seekers audience is Haunted House Researchers.
| Interest | Composition | Index |
| Haunted House Researchers | 16.96% | 10.95x |
| Smoky Mountains Trip Planners | 13.13% | 10.04x |
| Animal Rights Researchers | 12.91% | 9.54x |
| Recreational Sports Participants | 16.37% | 9.50x |
| Job Seekers | 14.36% | 9.40x |
| Penn State Nittany Lions Fans | 11.10% | 9.36x |
| Candy Shoppers | 17.17% | 9.35x |
| History Buffs | 12.41% | 9.31x |
| Online Directory Searchers | 15.13% | 9.28x |
| Live Concert Fans | 14.83% | 9.24x |
Composition Percentage:
The overlap percentage between the Halloween Thrill Seekers audience and the Interest attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
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APPAREL RETAILERS
The Halloween Thrill Seekers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Halloween Thrill Seekers audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.02% | 1.50x |
| American Eagle Outfitters | 0.02% | 1.39x |
| LOFT | 0.01% | 1.32x |
| Gymboree | 0.01% | 1.29x |
| Mens Wearhouse | 0.02% | 1.19x |
| Express | 0.01% | 1.17x |
| Old Navy | 0.02% | 1.17x |
| Victoria's Secret | 0.02% | 1.16x |
| Carhartt | 0.17% | 1.08x |
| Banana Republic | 0.01% | 1.08x |
Composition Percentage:
The overlap percentage between the Halloween Thrill Seekers audience and the Location attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
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WEBSITES
The Halloween Thrill Seekers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Halloween Thrill Seekers audience is dollywood.com.
| Website | Composition | Index |
| dollywood.com | 1.09% | 13.24x |
| the-line-up.com | 1.37% | 13.18x |
| legendsofamerica.com | 2.27% | 12.91x |
| websleuths.com | 1.21% | 11.32x |
| pottsmerc.com | 1.00% | 10.73x |
| list25.com | 1.01% | 10.50x |
| dreadcentral.com | 2.49% | 10.48x |
| topix.com | 1.84% | 10.42x |
| sixflags.com | 1.60% | 10.06x |
| wpsdlocal6.com | 1.93% | 10.06x |
Composition Percentage:
The overlap percentage between the Halloween Thrill Seekers audience and the Web attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Halloween Thrill Seekers audience is Chat Rooms.
| Content Affinity | Composition | Index |
| Chat Rooms | 0.06% | 8.32x |
| Apartment & Community Real Estate Researchers | 0.03% | 7.11x |
| Home Printing | 0.03% | 6.90x |
| Numerology & Astrology | 1.33% | 6.41x |
| Hipster Clothing | 0.08% | 6.38x |
| Assorted Topics (Safari, Health, Wellness, Sports) | 0.01% | 6.36x |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.02% | 6.30x |
| Higher Education | 0.16% | 5.82x |
| Costumes | 0.04% | 5.82x |
| Audio Clips & Sound Effects | 0.06% | 5.79x |
Composition Percentage:
The overlap percentage between the Halloween Thrill Seekers audience and the Content Affinity attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
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DEMOGRAPHICS
The Halloween Thrill Seekers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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