Dstillery Audiences

HALLOWEEN THRILL SEEKERS

Audience Size: 3.8 Million Devices

Explore the Halloween Thrill Seekers Audience

Below you'll find more information about the Halloween Thrill Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Halloween Thrill Seekers audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Thrill Seekers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Thrill Seekers audience is Casual Dining Restaurant Researchers.

Interest Composition Index
Casual Dining Restaurant Researchers 19.62% 10.35x
Live Concert Fans 13.17% 9.89x
Haunted House Researchers 17.68% 9.68x
Moviegoers 17.19% 9.62x
Recreational Sports Participants 16.68% 9.43x
Jewelry & Watch Shoppers 14.55% 9.11x
Sea World Park Trip Planners 18.28% 9.10x
Budget Grocery Shoppers 14.11% 9.03x
Discount Device Shoppers 13.36% 8.91x
Discount Big Box Shoppers 12.29% 8.85x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Interest attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Thrill Seekers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Thrill Seekers audience is Dressbarn.

Location Composition Index
Dressbarn 0.05% 1.33x
Lorna Jane 0.01% 1.31x
Charlotte Russe 0.02% 1.27x
Urban Outfitters 0.04% 1.20x
Ann Taylor 0.02% 1.20x
Express Outlets 0.00% 1.20x
Zumiez 0.03% 1.19x
Chicos 0.05% 1.17x
Columbia 0.01% 1.13x
REI 0.02% 1.13x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Location attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Thrill Seekers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Thrill Seekers audience is hauntpay.com.

Website Composition Index
hauntpay.com 1.24% 36.39x
seaworldparks.com 1.60% 26.42x
dictionary.reference.com 1.26% 22.57x
spirithalloween.com 3.92% 22.00x
poetryfoundation.org 1.01% 21.97x
academy.com 1.11% 21.66x
olivegarden.com 1.35% 21.53x
thetoptens.com 1.73% 21.42x
countyoffice.org 1.14% 20.96x
livecareer.com 1.47% 20.95x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Web attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Thrill Seekers audience is Assorted Topics #11249 (Insurance, Travel, Viral Media).

Content Affinity Composition Index
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.09% 13.24x
Parenting & Nutrition 0.11% 10.22x
Assorted Topics #11250 (Cooking, Games, Viral Media) 0.21% 8.90x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.66% 8.89x
Costumes 0.88% 8.67x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.37% 7.80x
Alternative Movie Streaming 1.34% 7.21x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.19% 7.21x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.14% 7.19x
Concert Posters 0.64% 7.16x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Content Affinity attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Thrill Seekers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female