Dstillery Audiences

HALLOWEEN THRILL SEEKERS

Audience Size: 3.1 Million Devices

Explore the Halloween Thrill Seekers Audience

Below you'll find more information about the Halloween Thrill Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Halloween Thrill Seekers audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Thrill Seekers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Thrill Seekers audience is Haunted House Researchers.

Interest Composition Index
Haunted House Researchers 17.76% 11.14x
Job Seekers 10.66% 11.14x
Medical Advice Researchers 9.61% 11.11x
Pharmacy Shoppers 11.35% 10.97x
Pet Lovers 13.22% 10.69x
Realtors & Real Estate Researchers 10.20% 10.67x
Breast Cancer Fund Raisers 9.78% 10.67x
Live Concert Fans 11.35% 10.57x
Louisiana Activities Researchers 10.07% 10.55x
Penn State Nittany Lions Fans 12.34% 10.47x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Interest attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Thrill Seekers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Thrill Seekers audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.03% 1.33x
H&M 0.02% 1.27x
Maurices 0.05% 1.26x
Gymboree 0.02% 1.18x
Michael Kors 0.01% 1.15x
Old Navy 0.04% 1.14x
Aeropostale 0.02% 1.13x
Express 0.02% 1.11x
Journeys 0.04% 1.10x
Carhartt 0.26% 1.09x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Location attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Thrill Seekers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Thrill Seekers audience is legendsofamerica.com.

Website Composition Index
legendsofamerica.com 3.14% 14.21x
the-line-up.com 1.20% 13.66x
wpsdlocal6.com 1.71% 12.12x
websleuths.com 1.03% 11.90x
dreadcentral.com 2.55% 11.88x
concordmonitor.com 1.03% 11.57x
cityspark.com 2.15% 11.50x
dailylocal.com 1.15% 11.32x
phillymag.com 3.02% 11.18x
ihorror.com 1.24% 11.17x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Web attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Thrill Seekers audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.02% 9.48x
Party Suppliers 0.03% 9.07x
Numerology & Astrology 0.29% 9.04x
Jokes & Riddles 0.06% 8.83x
Natural & Healthy Living Researchers 0.10% 7.81x
Hair & Beauty 0.02% 7.67x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.08% 7.60x
Assorted Topics (Elderly, Europe, Viral Media) 0.02% 7.05x
Mid-Atlantic Beaches 0.02% 6.84x
Assorted Topics (Freebies, Gardens, Jewelry) 1.16% 6.76x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Content Affinity attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Thrill Seekers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female