Dstillery Audiences

HALLOWEEN THRILL SEEKERS

Audience Size: 5.3 Million Devices

Explore the Halloween Thrill Seekers Audience

Below you'll find more information about the Halloween Thrill Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Halloween Thrill Seekers audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Thrill Seekers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Thrill Seekers audience is Haunted House Researchers.

Interest Composition Index
Haunted House Researchers 19.13% 12.88x
Live Concert Fans 14.85% 12.17x
Recreational Sports Participants 16.13% 11.94x
Moviegoers 15.39% 11.74x
Nashville Activity Researchers 13.29% 11.73x
Candy Shoppers 15.86% 11.61x
Medical Advice Researchers 13.25% 11.61x
TV Game Show Fans 14.62% 11.52x
Casual Dining Restaurant Researchers 15.26% 11.50x
Halloween Costume Shoppers 17.49% 11.41x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Interest attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Thrill Seekers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Thrill Seekers audience is The North Face.

Location Composition Index
The North Face 0.01% 1.30x
Eddie Bauer 0.02% 1.21x
Lane Bryant 0.03% 1.20x
Free People 0.02% 1.20x
Aeropostale 0.04% 1.19x
Brooks Brothers 0.02% 1.18x
Carhartt 0.25% 1.16x
Buckle 0.03% 1.15x
Zumiez 0.05% 1.14x
American Eagle Outfitters 0.04% 1.13x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Location attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Thrill Seekers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Thrill Seekers audience is the-line-up.com.

Website Composition Index
the-line-up.com 1.42% 14.21x
shareyourfreebies.com 1.23% 13.61x
toysrus.com 1.17% 13.07x
themeparktourist.com 1.57% 12.93x
websleuths.com 1.11% 12.89x
rue21.com 1.07% 12.76x
sixflags.com 1.61% 12.34x
yelp.com 1.19% 12.20x
list25.com 3.45% 11.99x
oddee.com 1.65% 11.96x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Web attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Thrill Seekers audience is Assorted Topics (Insurance, Travel, Viral Media).

Content Affinity Composition Index
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 10.41x
Parenting & Nutrition 0.02% 9.92x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 8.88x
Assorted Topics (Cooking, Games, Viral Media) 0.05% 8.51x
ISPs & Local Services 0.02% 8.29x
Costumes 0.30% 7.94x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.72% 7.25x
Assorted Topics (Viral Media, Paid Traffic) 3.08% 7.11x
Beach Vacations 2.73% 6.83x
Content Streamers & Downloaders 0.02% 6.75x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Content Affinity attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Thrill Seekers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female