Dstillery Audiences

HALLOWEEN THRILL SEEKERS

Audience Size: 4 Million Devices

Explore the Halloween Thrill Seekers Audience

Below you'll find more information about the Halloween Thrill Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Halloween Thrill Seekers audience.

Dstillery Crafted Audiences

INTERESTS

The Halloween Thrill Seekers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Halloween Thrill Seekers audience is Casual Dining Restaurant Researchers.

Interest Composition Index
Casual Dining Restaurant Researchers 20.00% 9.46x
Haunted House Researchers 17.06% 9.20x
Live Concert Fans 13.00% 9.09x
Moviegoers 16.39% 9.06x
Recreational Sports Participants 17.52% 8.60x
Sea World Park Trip Planners 18.27% 8.60x
Budget Grocery Shoppers 13.99% 8.37x
Jewelry & Watch Shoppers 15.62% 8.30x
Discount Device Shoppers 14.26% 8.13x
Discount Big Box Shoppers 12.50% 8.12x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Interest attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Halloween Thrill Seekers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Halloween Thrill Seekers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.67x
Express Outlets 0.00% 1.23x
Madewell 0.02% 1.16x
Intermix 0.01% 1.16x
Lane Bryant 0.05% 1.16x
Belk 0.02% 1.13x
Zumiez 0.03% 1.12x
Dressbarn 0.05% 1.12x
Patagonia 0.01% 1.10x
Lorna Jane 0.01% 1.09x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Location attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Halloween Thrill Seekers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Halloween Thrill Seekers audience is hauntedhouse.com.

Website Composition Index
hauntedhouse.com 0.71% 77.45x
orlandohauntedhouses.com 0.13% 75.04x
cuttingedgehauntedhouse.com 0.61% 74.71x
kentuckyhauntedhouses.com 0.19% 69.63x
lihauntedhouses.com 0.37% 59.51x
stanleyhotel.com 0.13% 56.46x
realhaunts.com 0.17% 49.16x
newjerseyhauntedhouses.com 0.37% 48.47x
frightprops.com 0.37% 45.74x
dallashauntedhouses.com 0.07% 44.37x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Web attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Halloween Thrill Seekers audience is Assorted Topics #11249 (Insurance, Travel, Viral Media).

Content Affinity Composition Index
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.09% 12.09x
Parenting & Nutrition 0.13% 9.95x
Assorted Topics #11250 (Cooking, Games, Viral Media) 0.23% 8.84x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.60% 8.69x
Costumes 0.84% 8.16x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.38% 7.40x
Alternative Movie Streaming 1.35% 7.19x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.14% 7.12x
Concert Posters 0.63% 6.85x
Hipster Clothing 0.54% 6.80x
Composition Percentage: The overlap percentage between the Halloween Thrill Seekers audience and the Content Affinity attribute.
Index: A comparison of the Halloween Thrill Seekers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Halloween Thrill Seekers audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000