Dstillery Audiences

HARD SELTZER AFICIONADOS

Audience Size: 333.2 Thousand Devices

Explore the Hard Seltzer Aficionados Audience

Below you'll find more information about the Hard Seltzer Aficionados audience, broken down in different categories based on their digital and physical behaviors. These are 333.2 thousand unique devices whose actions qualify for the Hard Seltzer Aficionados audience.

Dstillery Crafted Audiences

INTERESTS

The Hard Seltzer Aficionados audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hard Seltzer Aficionados audience is Gin Enthusiasts.

Interest Composition Index
Gin Enthusiasts 32.34% 63.04x
Home Design and Living Publication Readers 21.92% 57.22x
Trendy Shoe Shoppers 27.61% 55.79x
Wellness Enthusiasts 29.48% 53.57x
Luxury Athletic Footwear Shoppers 28.60% 53.33x
Luxury Fitness Shoppers 28.60% 53.33x
True Crime Podcast Listeners 28.47% 53.23x
Vodka Enthusiasts 24.65% 52.68x
Home Custom Bedroom Decorators 13.50% 50.71x
Custom Home Lighting Shoppers 13.50% 50.71x
Composition Percentage: The overlap percentage between the Hard Seltzer Aficionados audience and the Interest attribute.
Index: A comparison of the Hard Seltzer Aficionados audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hard Seltzer Aficionados audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hard Seltzer Aficionados audience is Aeropostale.

Location Composition Index
Aeropostale 0.03% 1.95x
Lane Bryant 0.02% 1.94x
American Eagle Outfitters 0.03% 1.93x
Express 0.03% 1.75x
LOFT 0.02% 1.58x
White House Black Market 0.02% 1.54x
The Childrens Place 0.03% 1.53x
Jos A. Bank Clothiers 0.01% 1.52x
Talbots 0.01% 1.49x
Buckle 0.02% 1.38x
Composition Percentage: The overlap percentage between the Hard Seltzer Aficionados audience and the Location attribute.
Index: A comparison of the Hard Seltzer Aficionados audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hard Seltzer Aficionados audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hard Seltzer Aficionados audience is fitwirr.com.

Website Composition Index
fitwirr.com 2.98% 37.28x
luxurycolumnist.com 2.07% 36.00x
bobbyberk.com 1.03% 31.89x
theboutiqueadventurer.com 1.63% 30.95x
vegetariantimes.com 1.64% 30.75x
olivemagazine.com 2.66% 28.65x
2foodtrippers.com 3.79% 24.93x
venatusmedia.com 1.45% 23.85x
glam.com 1.38% 23.52x
chowhound.com 8.43% 22.75x
Composition Percentage: The overlap percentage between the Hard Seltzer Aficionados audience and the Web attribute.
Index: A comparison of the Hard Seltzer Aficionados audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hard Seltzer Aficionados audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 1.34% 32.46x
Female Lifestyle Content Readers 2.27% 17.90x
Travel, Food, Fashion & Fitness 2.17% 17.48x
Perfume, Makeup & Cosmetics 0.27% 16.60x
Paleo & Keto Diet Enthusiasts 0.40% 16.31x
Promo Codes 0.40% 15.76x
Wine, Liquor & Mixology 8.02% 15.49x
Feminism 0.21% 15.26x
Beauty & Cosmetics 0.21% 13.28x
Celebrity Gossip 0.35% 12.91x
Composition Percentage: The overlap percentage between the Hard Seltzer Aficionados audience and the Content Affinity attribute.
Index: A comparison of the Hard Seltzer Aficionados audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hard Seltzer Aficionados audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female