Dstillery Audiences

HARD SELTZER AFICIONADOS

Audience Size: 962.6 Thousand Devices

Explore the Hard Seltzer Aficionados Audience

Below you'll find more information about the Hard Seltzer Aficionados audience, broken down in different categories based on their digital and physical behaviors. These are 962.6 thousand unique devices whose actions qualify for the Hard Seltzer Aficionados audience.

Dstillery Crafted Audiences

INTERESTS

The Hard Seltzer Aficionados audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hard Seltzer Aficionados audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 40.09% 51.20x
Luxury Fitness Shoppers 46.93% 48.34x
Luxury Athletic Footwear Shoppers 46.92% 48.33x
Wellness Enthusiasts 44.90% 47.61x
Trendy Shoe Shoppers 43.26% 45.78x
Home Design and Living Publication Readers 38.61% 45.61x
Healthy Eaters 42.73% 44.67x
Nutrition Conscious Eaters 41.41% 44.18x
Holiday Gift Shoppers 38.11% 43.82x
Women's Fitness Enthusiasts 40.91% 42.98x
Composition Percentage: The overlap percentage between the Hard Seltzer Aficionados audience and the Interest attribute.
Index: A comparison of the Hard Seltzer Aficionados audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hard Seltzer Aficionados audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hard Seltzer Aficionados audience is Free People.

Location Composition Index
Free People 0.01% 2.80x
J. Crew 0.02% 1.72x
Eddie Bauer 0.01% 1.72x
Dressbarn 0.03% 1.71x
Express 0.03% 1.65x
H&M 0.02% 1.55x
LOFT 0.02% 1.35x
The Childrens Place 0.03% 1.33x
Gap 0.02% 1.27x
Gymboree 0.02% 1.26x
Composition Percentage: The overlap percentage between the Hard Seltzer Aficionados audience and the Location attribute.
Index: A comparison of the Hard Seltzer Aficionados audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hard Seltzer Aficionados audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hard Seltzer Aficionados audience is betches.com.

Website Composition Index
betches.com 1.40% 37.93x
theskincareedit.com 3.77% 32.84x
beautifulwithbrains.com 1.14% 32.56x
foodsharkmarfa.com 1.01% 30.75x
finecooking.com 1.03% 30.46x
manrepeller.com 1.19% 28.43x
foodnetwork.ca 4.70% 27.81x
coffeechronicler.com 1.04% 27.15x
snapguide.com 1.28% 27.03x
dailyburn.com 2.11% 26.51x
Composition Percentage: The overlap percentage between the Hard Seltzer Aficionados audience and the Web attribute.
Index: A comparison of the Hard Seltzer Aficionados audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hard Seltzer Aficionados audience is Mysticism.

Content Affinity Composition Index
Mysticism 0.11% 21.85x
Vegans & Animal Welfare 0.63% 20.90x
Perfume, Makeup & Cosmetics 0.40% 20.59x
Assorted Topics (Television, Origami, Men's Health) 1.47% 20.20x
Organic Beauty & Skincare Products 0.13% 19.62x
Travel, Food, Fashion & Fitness 2.84% 19.24x
Dermatology 0.11% 18.02x
Female Lifestyle Content Readers 3.10% 17.52x
Reproductive Health 0.10% 17.32x
Parenting & Children's Activities 0.73% 16.87x
Composition Percentage: The overlap percentage between the Hard Seltzer Aficionados audience and the Content Affinity attribute.
Index: A comparison of the Hard Seltzer Aficionados audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hard Seltzer Aficionados audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female