Dstillery Audiences

HARLEY DAVIDSON SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Harley Davidson Shoppers Audience

Below you'll find more information about the Harley Davidson Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Harley Davidson Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Harley Davidson Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harley Davidson Shoppers audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 29.03% 14.43x
Motorcycle Enthusiasts 23.65% 13.72x
Truck Shoppers 23.68% 12.79x
Corvette Enthusiasts 21.63% 12.19x
Ford Mustang Enthusiasts 20.64% 12.15x
Jeep Vehicle Shoppers 20.44% 11.68x
Dodge Vehicle Shoppers 22.02% 11.64x
Xtreme Sports Fans 20.79% 11.57x
Ducati Motorcycle Shoppers 23.79% 11.46x
Ford Vehicle Shoppers 22.82% 11.33x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Interest attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harley Davidson Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harley Davidson Shoppers audience is LL Bean.

Location Composition Index
LL Bean 0.00% 1.42x
Carhartt 0.21% 1.19x
Lane Bryant 0.04% 1.16x
Eddie Bauer 0.01% 1.12x
Zumiez 0.02% 1.08x
Aeropostale 0.02% 1.05x
Hollister 0.01% 1.05x
Kate Spade 0.02% 0.97x
The North Face 0.02% 0.96x
American Eagle Outfitters 0.04% 0.95x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Location attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Harley Davidson Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Harley Davidson Shoppers audience is stingerhd.com.

Website Composition Index
stingerhd.com 0.15% 88.69x
v-twinforum.com 3.39% 87.08x
barnettharley.com 0.21% 85.39x
hdbiketown.com 0.07% 84.92x
performancemachine.com 0.03% 84.90x
wisconsinharley.com 3.87% 84.60x
southeastharley.com 0.09% 83.87x
harley-davidsonforums.com 2.27% 83.59x
nastybaggers.com 0.04% 83.52x
fixmyhog.com 1.89% 80.71x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Web attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harley Davidson Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.25% 19.78x
Motorcycle Lifestyle Researchers 17.34% 18.78x
Recreational Motor Sport Enthusiasts 5.15% 14.84x
Rural Living 0.21% 13.16x
All-Terrain Vehicles 9.16% 12.74x
General Interest 0.40% 12.69x
Motorcycle Racing Researchers 0.64% 11.44x
Motorcycles & Snowmobiles 3.69% 10.95x
Motorsports 1.33% 10.88x
Home Improvement Contractor 2.70% 10.83x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harley Davidson Shoppers audience resonates most for the following age and income brackets.
Age
65+
Income
$75,000-$99,999