Dstillery Audiences

HARLEY DAVIDSON SHOPPERS

Audience Size: 3.1 Million Devices

Explore the Harley Davidson Shoppers Audience

Below you'll find more information about the Harley Davidson Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Harley Davidson Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Harley Davidson Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harley Davidson Shoppers audience is Motorcycle Enthusiasts.

Interest Composition Index
Motorcycle Enthusiasts 18.52% 11.30x
Competitive Car Brand Shoppers 16.52% 10.49x
Xtreme Sports Fans 15.18% 9.73x
Quads and ATV Enthusiasts 16.94% 9.65x
Jeep Vehicle Shoppers 12.68% 9.30x
Truck Shoppers 14.55% 8.93x
Classic Car Shoppers 12.82% 8.65x
Tractor Shoppers 14.75% 8.52x
Corvette Enthusiasts 12.53% 8.43x
Work Boots & Safety Footwear Shoppers 11.87% 8.28x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Interest attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harley Davidson Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harley Davidson Shoppers audience is Hollister.

Location Composition Index
Hollister 0.01% 1.42x
Chicos 0.02% 1.21x
Old Navy 0.03% 1.16x
Maurices 0.04% 1.16x
Zumiez 0.03% 1.15x
Mens Wearhouse 0.02% 1.14x
Banana Republic 0.02% 1.13x
Aeropostale 0.02% 1.10x
Victoria's Secret 0.03% 1.07x
American Eagle Outfitters 0.01% 1.07x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Location attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Harley Davidson Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Harley Davidson Shoppers audience is v-twinforum.com.

Website Composition Index
v-twinforum.com 2.27% 41.93x
fixmyhog.com 1.06% 40.74x
harley-davidsonforums.com 3.01% 40.13x
hdforums.com 14.51% 34.16x
motorcycleroads.com 1.05% 26.23x
totalmotorcycle.com 2.53% 24.21x
bikez.com 2.43% 23.61x
motorcycle.com 3.88% 18.19x
motorcyclenews.com 1.14% 17.37x
ridermagazine.com 1.78% 16.09x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Web attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harley Davidson Shoppers audience is Motorcycle Lifestyle Researchers.

Content Affinity Composition Index
Motorcycle Lifestyle Researchers 6.93% 17.82x
Car Keys, Locks & Remotes 0.05% 9.85x
All-Terrain Vehicles 5.36% 9.41x
Auto Body Upkeep & Repair Researchers 0.07% 8.83x
Recreational Motor Sport Enthusiasts 0.93% 8.07x
Trucking 0.67% 6.71x
Power Tools 0.45% 6.58x
Bird Watching 0.03% 6.14x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.06% 5.90x
New Mexico News 5.08% 5.84x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harley Davidson Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male