Dstillery Audiences

HARLEY DAVIDSON SHOPPERS

Audience Size: 4.2 Million Devices

Explore the Harley Davidson Shoppers Audience

Below you'll find more information about the Harley Davidson Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Harley Davidson Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Harley Davidson Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harley Davidson Shoppers audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 23.14% 12.90x
Classic Car Shoppers 19.70% 12.22x
Truck Shoppers 19.20% 12.07x
Xtreme Sports Fans 19.51% 12.04x
Motorcycle Enthusiasts 17.89% 11.93x
Tractor Shoppers 20.42% 11.87x
Corvette Enthusiasts 17.55% 11.67x
Jeep Vehicle Shoppers 16.89% 11.42x
Competitive Car Brand Shoppers 18.48% 11.27x
Diesel Vehicle Shoppers 19.03% 11.22x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Interest attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harley Davidson Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harley Davidson Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.15% 1.20x
Maurices 0.02% 1.18x
Mens Wearhouse 0.01% 1.01x
Journeys 0.01% 0.87x
The Childrens Place 0.01% 0.80x
Old Navy 0.01% 0.76x
Victoria's Secret 0.01% 0.74x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Location attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Harley Davidson Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Harley Davidson Shoppers audience is v-twinforum.com.

Website Composition Index
v-twinforum.com 1.86% 39.11x
fixmyhog.com 1.05% 38.20x
harley-davidsonforums.com 1.94% 37.71x
hdforums.com 7.61% 33.60x
vikingbags.com 1.02% 26.06x
bikez.com 2.72% 25.28x
totalmotorcycle.com 3.09% 24.62x
motorbikewriter.com 1.35% 21.28x
motorcyclenews.com 1.28% 20.29x
motorcyclecruiser.com 2.69% 19.33x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Web attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harley Davidson Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.03% 17.53x
Motorcycle Lifestyle Researchers 6.49% 16.32x
All-Terrain Vehicles 7.91% 9.90x
Auto Body Upkeep & Repair Researchers 0.66% 9.87x
Hobby Drones & Remote-Controlled Cars 0.15% 8.85x
Car Keys, Locks & Remotes 0.81% 8.82x
Auctions & Repossessions 0.15% 8.75x
Recreational Motor Sport Enthusiasts 1.27% 8.48x
Trucks 0.57% 8.31x
Trucking 2.37% 7.94x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harley Davidson Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male