Dstillery Audiences

HARLEY DAVIDSON SHOPPERS

Audience Size: 5.2 Million Devices

Explore the Harley Davidson Shoppers Audience

Below you'll find more information about the Harley Davidson Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.2 million unique devices whose actions qualify for the Harley Davidson Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Harley Davidson Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harley Davidson Shoppers audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 26.85% 14.87x
Classic Car Shoppers 25.41% 13.38x
Truck Shoppers 24.18% 13.27x
Competitive Car Brand Shoppers 25.99% 13.14x
Corvette Enthusiasts 22.54% 12.59x
Xtreme Sports Fans 24.03% 12.46x
Ford Vehicle Shoppers 19.87% 12.42x
Diesel Vehicle Shoppers 23.52% 12.35x
Tractor Shoppers 22.75% 12.35x
Jeep Vehicle Shoppers 23.50% 12.25x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Interest attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harley Davidson Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harley Davidson Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.29% 1.27x
Buckle 0.04% 1.17x
Mens Wearhouse 0.05% 1.03x
Aeropostale 0.04% 1.03x
Zumiez 0.05% 1.01x
Talbots 0.02% 1.00x
American Eagle Outfitters 0.04% 0.99x
Chicos 0.03% 0.98x
Dressbarn 0.02% 0.96x
Lane Bryant 0.03% 0.95x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Location attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Harley Davidson Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Harley Davidson Shoppers audience is v-twinforum.com.

Website Composition Index
v-twinforum.com 2.19% 50.49x
wisconsinharley.com 1.64% 48.64x
harley-davidsonforums.com 2.03% 48.43x
fixmyhog.com 1.61% 47.80x
sscycle.com 1.09% 45.35x
hdforums.com 10.43% 41.01x
eaglerider.com 1.98% 40.06x
westendmotorsports.com 1.22% 38.06x
vikingbags.com 1.21% 33.76x
cyclefish.com 2.13% 33.66x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Web attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harley Davidson Shoppers audience is Motorcycle Lifestyle Researchers.

Content Affinity Composition Index
Motorcycle Lifestyle Researchers 10.17% 18.27x
Texas Off-Roading 0.12% 17.18x
Recreational Motor Sport Enthusiasts 2.22% 12.44x
All-Terrain Vehicles 10.56% 11.03x
Rural Living 0.05% 10.80x
General Interest 0.14% 10.36x
Auto Body Upkeep & Repair Researchers 2.25% 10.26x
Trucking 5.36% 9.92x
Home Improvement Contractor 0.34% 9.87x
Car Keys, Locks & Remotes 3.99% 9.31x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harley Davidson Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male