Dstillery Audiences

HARLEY DAVIDSON SHOPPERS

Audience Size: 3.6 Million Devices

Explore the Harley Davidson Shoppers Audience

Below you'll find more information about the Harley Davidson Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Harley Davidson Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Harley Davidson Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harley Davidson Shoppers audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 22.38% 12.13x
Motorcycle Enthusiasts 18.64% 11.45x
Corvette Enthusiasts 16.94% 10.91x
Xtreme Sports Fans 18.31% 10.79x
Truck Shoppers 18.89% 10.70x
Classic Car Shoppers 18.02% 10.65x
Tractor Shoppers 18.97% 10.63x
Jeep Vehicle Shoppers 16.11% 10.30x
Diesel Vehicle Shoppers 18.38% 10.13x
Competitive Car Brand Shoppers 17.06% 9.86x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Interest attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harley Davidson Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harley Davidson Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.14x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Location attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Harley Davidson Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Harley Davidson Shoppers audience is v-twinforum.com.

Website Composition Index
v-twinforum.com 2.31% 46.58x
fixmyhog.com 1.17% 45.15x
harley-davidsonforums.com 2.35% 44.76x
hdforums.com 9.97% 40.28x
motorcycleroads.com 1.04% 28.65x
bikez.com 3.20% 28.26x
totalmotorcycle.com 3.30% 28.24x
motorcycleforum.com 1.12% 27.91x
motorbikewriter.com 1.19% 24.00x
motorcyclecruiser.com 2.27% 23.66x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Web attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harley Davidson Shoppers audience is Motorcycle Lifestyle Researchers.

Content Affinity Composition Index
Motorcycle Lifestyle Researchers 8.26% 19.14x
Auto Body Upkeep & Repair Researchers 0.33% 11.79x
Auctions & Repossessions 0.06% 10.94x
All-Terrain Vehicles 8.55% 10.57x
Car Keys, Locks & Remotes 0.24% 9.53x
Construction Apparel 0.05% 9.01x
Trucks 0.23% 8.93x
Recreational Motor Sport Enthusiasts 1.31% 8.69x
Marijuana 0.02% 8.36x
Trucking 2.18% 8.27x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harley Davidson Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male