Dstillery Audiences

HARLEY DAVIDSON SHOPPERS

Audience Size: 3.6 Million Devices

Explore the Harley Davidson Shoppers Audience

Below you'll find more information about the Harley Davidson Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Harley Davidson Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Harley Davidson Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harley Davidson Shoppers audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 24.77% 12.12x
Xtreme Sports Fans 21.50% 11.01x
Classic Car Shoppers 21.46% 11.00x
Motorcycle Enthusiasts 20.32% 10.92x
Truck Shoppers 20.80% 10.78x
Tractor Shoppers 20.90% 10.72x
Corvette Enthusiasts 18.43% 10.48x
Competitive Car Brand Shoppers 20.10% 10.40x
Diesel Vehicle Shoppers 20.58% 10.17x
Jeep Vehicle Shoppers 18.80% 9.90x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Interest attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harley Davidson Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harley Davidson Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 1.43x
Maurices 0.02% 1.33x
Carhartt 0.20% 1.26x
American Eagle Outfitters 0.01% 1.20x
Journeys 0.02% 1.19x
Dressbarn 0.01% 1.13x
Old Navy 0.02% 1.01x
Victoria's Secret 0.01% 0.94x
The Childrens Place 0.01% 0.85x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Location attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Harley Davidson Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Harley Davidson Shoppers audience is v-twinforum.com.

Website Composition Index
v-twinforum.com 2.60% 37.05x
fixmyhog.com 1.52% 36.09x
harley-davidsonforums.com 2.69% 35.37x
hdforums.com 10.64% 30.75x
baggersmag.com 1.05% 29.69x
vikingbags.com 1.41% 24.02x
motorcycleroads.com 1.19% 23.60x
bikez.com 3.66% 22.90x
motorcycleforum.com 1.23% 22.59x
totalmotorcycle.com 3.96% 21.91x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Web attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harley Davidson Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.05% 18.67x
Motorcycle Lifestyle Researchers 9.87% 16.58x
All-Terrain Vehicles 11.07% 9.83x
Auctions & Repossessions 0.30% 9.63x
Auto Body Upkeep & Repair Researchers 1.15% 9.19x
Recreational Motor Sport Enthusiasts 1.78% 9.11x
Car Keys, Locks & Remotes 1.61% 8.83x
Hobby Drones & Remote-Controlled Cars 0.25% 8.37x
Trucking 3.53% 8.36x
Trucks 0.99% 8.16x
Composition Percentage: The overlap percentage between the Harley Davidson Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Harley Davidson Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harley Davidson Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male