Dstillery Audiences

HARRY POTTER FANS

Audience Size: 3 Million Devices

Explore the Harry Potter Fans Audience

Below you'll find more information about the Harry Potter Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Harry Potter Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Harry Potter Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harry Potter Fans audience is New & Expecting Parents.

Interest Composition Index
New & Expecting Parents 19.47% 17.09x
Streaming Video Fans 21.25% 16.45x
Lyrics Researchers 22.53% 16.34x
Disney Vacation Planners 19.52% 16.17x
Womens Subscription Box Shoppers 22.65% 15.96x
Teen Content Readers 22.86% 15.79x
Avid Readers 19.05% 15.76x
Emoji Researchers 23.25% 15.68x
Tutoring Resources Researchers 18.20% 15.31x
Authors 19.53% 15.14x
Composition Percentage: The overlap percentage between the Harry Potter Fans audience and the Interest attribute.
Index: A comparison of the Harry Potter Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harry Potter Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harry Potter Fans audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.99x
Composition Percentage: The overlap percentage between the Harry Potter Fans audience and the Location attribute.
Index: A comparison of the Harry Potter Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Harry Potter Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Harry Potter Fans audience is noblecollection.com.

Website Composition Index
noblecollection.com 1.34% 59.21x
mugglenet.com 1.49% 30.01x
deviantart.com 1.11% 26.51x
dndbeyond.com 1.19% 25.54x
hypable.com 4.12% 22.78x
weareteachers.com 1.01% 21.60x
babble.com 1.07% 21.42x
stageagent.com 1.37% 20.71x
barnesandnoble.com 8.62% 20.31x
hercampus.com 1.24% 19.12x
Composition Percentage: The overlap percentage between the Harry Potter Fans audience and the Web attribute.
Index: A comparison of the Harry Potter Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harry Potter Fans audience is Memes & Comedy.

Content Affinity Composition Index
Memes & Comedy 0.05% 21.30x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.12% 20.27x
Hipster Clothing 0.05% 20.10x
Cub & Girl Scouts 0.13% 19.30x
Costumes 0.04% 17.96x
Roleplay & Fantasy Games 0.16% 16.49x
Homeschooling 0.03% 14.85x
Jokes & Riddles 0.28% 14.33x
Illinois Education 0.06% 13.79x
Canada Shopping - General Commerce 0.45% 12.90x
Composition Percentage: The overlap percentage between the Harry Potter Fans audience and the Content Affinity attribute.
Index: A comparison of the Harry Potter Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harry Potter Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female