Dstillery Audiences

HAWAII TRIP PLANNERS

Audience Size: 3.2 Million Devices

Explore the Hawaii Trip Planners Audience

Below you'll find more information about the Hawaii Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Hawaii Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Hawaii Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hawaii Trip Planners audience is Travel Guide and Review Readers.

Interest Composition Index
Travel Guide and Review Readers 33.64% 29.10x
San Diego Activities Researchers 29.90% 27.46x
Vacation Rental Accommodation Researchers 28.00% 27.39x
Travel Book Readers 29.27% 27.02x
Home Custom Bedroom Decorators 24.87% 26.96x
Orlando Activities Researchers 24.60% 26.82x
Nashville Activity Researchers 25.11% 26.51x
Trendy Shoe Shoppers 27.02% 26.44x
Discount Flight Searchers 28.61% 26.31x
Custom Home Lighting Shoppers 25.61% 26.24x
Composition Percentage: The overlap percentage between the Hawaii Trip Planners audience and the Interest attribute.
Index: A comparison of the Hawaii Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hawaii Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hawaii Trip Planners audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.29% 1.25x
Mens Wearhouse 0.45% 1.19x
Composition Percentage: The overlap percentage between the Hawaii Trip Planners audience and the Location attribute.
Index: A comparison of the Hawaii Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hawaii Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hawaii Trip Planners audience is prideofmaui.com.

Website Composition Index
prideofmaui.com 2.74% 94.09x
hawaiianbeachrentals.com 1.24% 80.00x
hawaiidiscount.com 1.09% 66.25x
polynesia.com 2.88% 64.38x
adventureinhawaii.com 1.52% 61.79x
hawaiimagazine.com 6.00% 57.99x
hawaii-guide.com 5.64% 57.64x
bigislandvideonews.com 2.05% 56.69x
honolulumagazine.com 3.68% 55.79x
hawaiilife.com 1.29% 55.61x
Composition Percentage: The overlap percentage between the Hawaii Trip Planners audience and the Web attribute.
Index: A comparison of the Hawaii Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hawaii Trip Planners audience is Hawaii News.

Content Affinity Composition Index
Hawaii News 15.22% 24.46x
San Francisco Tourism 3.38% 21.25x
Southern California Cluster 1.91% 18.95x
National Parks 4.66% 18.25x
Travel Adventure 23.36% 18.20x
Caribbean Vacation 4.37% 17.84x
Weather Information 2.49% 16.92x
European Museums, Restaurants & Events 4.03% 16.19x
Southern California Tourism 6.27% 14.98x
Higher-End Fashion Brands 1.85% 14.98x
Composition Percentage: The overlap percentage between the Hawaii Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Hawaii Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hawaii Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female