Dstillery Audiences

HAWAII TRIP PLANNERS

Audience Size: 3.4 Million Devices

Explore the Hawaii Trip Planners Audience

Below you'll find more information about the Hawaii Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Hawaii Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Hawaii Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hawaii Trip Planners audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 26.21% 18.99x
San Diego Activities Researchers 31.55% 18.99x
Custom Home Lighting Shoppers 26.21% 18.99x
Trendy Shoe Shoppers 28.65% 18.69x
Nashville Activity Researchers 27.39% 18.53x
Travel Book Readers 31.35% 18.38x
Texas Activity Researchers 23.99% 18.29x
Orlando Activities Researchers 27.51% 18.27x
Vacation Rental Accommodation Researchers 31.69% 18.25x
Sightseeing Travelers 33.49% 18.12x
Composition Percentage: The overlap percentage between the Hawaii Trip Planners audience and the Interest attribute.
Index: A comparison of the Hawaii Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hawaii Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hawaii Trip Planners audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.87x
Joe's Jeans 0.01% 1.81x
Columbia 0.02% 1.76x
Madewell 0.03% 1.65x
REI 0.03% 1.62x
Michael Kors 0.04% 1.59x
Tommy Bahama 0.04% 1.54x
LL Bean 0.01% 1.53x
Zara 0.04% 1.51x
The North Face 0.03% 1.44x
Composition Percentage: The overlap percentage between the Hawaii Trip Planners audience and the Location attribute.
Index: A comparison of the Hawaii Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hawaii Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hawaii Trip Planners audience is prideofmaui.com.

Website Composition Index
prideofmaui.com 2.86% 100.96x
hawaiianbeachrentals.com 1.13% 86.85x
polynesia.com 2.63% 70.20x
hawaiidiscount.com 1.22% 64.80x
adventureinhawaii.com 1.46% 63.67x
hawaiimagazine.com 4.69% 62.90x
hawaii-guide.com 5.15% 61.01x
honolulumagazine.com 3.30% 58.91x
bigislandvideonews.com 2.21% 56.54x
hawaiilife.com 1.38% 54.08x
Composition Percentage: The overlap percentage between the Hawaii Trip Planners audience and the Web attribute.
Index: A comparison of the Hawaii Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hawaii Trip Planners audience is Hawaii News.

Content Affinity Composition Index
Hawaii News 14.12% 21.41x
San Francisco Tourism 3.56% 18.29x
Travel Adventure 23.45% 16.52x
National Parks 4.75% 16.31x
Southern California Cluster 2.13% 16.11x
Caribbean Vacation 4.32% 15.58x
Washington D.C. Hotels 0.03% 15.25x
Weather Information 2.64% 14.95x
Mexico Travel 1.13% 14.66x
European Museums, Restaurants & Events 4.31% 14.35x
Composition Percentage: The overlap percentage between the Hawaii Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Hawaii Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hawaii Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female