Dstillery Audiences

HEALTH AND FITNESS BOOK READERS

Audience Size: 2.6 Million Devices

Explore the Health and Fitness Book Readers Audience

Below you'll find more information about the Health and Fitness Book Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Health and Fitness Book Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Health and Fitness Book Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Health and Fitness Book Readers audience is Wellness Enthusiasts.

Interest Composition Index
Wellness Enthusiasts 24.21% 25.90x
Online Exercise Class Users 32.39% 25.77x
Foot Pain Sufferers 24.70% 25.30x
Medical Science Researchers 24.72% 24.91x
Luxury Athletic Footwear Shoppers 23.91% 24.69x
Luxury Fitness Shoppers 23.91% 24.69x
Weight Loss Researchers 24.88% 24.39x
Weight Lifting Enthusiasts 26.11% 23.70x
Yogis 25.12% 23.65x
Running Enthusiasts 21.21% 23.55x
Composition Percentage: The overlap percentage between the Health and Fitness Book Readers audience and the Interest attribute.
Index: A comparison of the Health and Fitness Book Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Health and Fitness Book Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Health and Fitness Book Readers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.96x
Composition Percentage: The overlap percentage between the Health and Fitness Book Readers audience and the Location attribute.
Index: A comparison of the Health and Fitness Book Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Health and Fitness Book Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Health and Fitness Book Readers audience is roguefitness.com.

Website Composition Index
roguefitness.com 1.23% 33.06x
oxygenmag.com 1.08% 30.97x
forum.bodybuilding.com 3.31% 30.40x
choosemyplate.gov 2.71% 27.83x
dndbeyond.com 1.33% 23.91x
foodinsight.org 1.79% 22.11x
jamanetwork.com 1.33% 21.40x
planetfitness.com 1.81% 21.35x
aafp.org 1.64% 20.90x
consultant360.com 1.56% 20.55x
Composition Percentage: The overlap percentage between the Health and Fitness Book Readers audience and the Web attribute.
Index: A comparison of the Health and Fitness Book Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Health and Fitness Book Readers audience is Healthy Eating Researchers.

Content Affinity Composition Index
Healthy Eating Researchers 0.72% 25.89x
Crossfit & Obstacle Race Enthusiasts 0.73% 22.77x
Weight Lifting Enthusiasts 2.63% 19.92x
Holistic Medicine 0.05% 18.17x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.09% 15.54x
Homeschooling 0.03% 15.42x
Yoga & Meditation 0.91% 14.86x
Natural Diet & Supplement Researchers 0.50% 14.63x
Disease Cluster 0.18% 13.91x
Psychology & Social Work 0.11% 13.59x
Composition Percentage: The overlap percentage between the Health and Fitness Book Readers audience and the Content Affinity attribute.
Index: A comparison of the Health and Fitness Book Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Health and Fitness Book Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female