Dstillery Audiences

HEALTHCARE DISCOUNT SHOPPERS

Audience Size: 4.6 Million Devices

Explore the Healthcare Discount Shoppers Audience

Below you'll find more information about the Healthcare Discount Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Healthcare Discount Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Healthcare Discount Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Healthcare Discount Shoppers audience is Cardio Health Researchers.

Interest Composition Index
Cardio Health Researchers 25.36% 14.80x
Generic Prescription Drug Shoppers 18.67% 12.93x
Medicare Researchers 28.07% 12.71x
Joint Pain Sufferers 21.35% 12.67x
Retired Health Insurance Researchers 16.90% 12.24x
Senior Living Center Researchers 20.13% 12.19x
Orthopedic Health Researchers 18.62% 12.19x
Retired Budget Healthcare Shoppers 17.47% 12.14x
Asthma Sufferers 19.85% 12.12x
Mortgage Researchers 20.33% 12.11x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Interest attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Healthcare Discount Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Healthcare Discount Shoppers audience is wageworks.com.

Website Composition Index
wageworks.com 1.55% 21.88x
goodrx.com 2.97% 21.26x
healthwarehouse.com 2.50% 20.22x
guardiananytime.com 1.05% 15.84x
thetaxadviser.com 1.32% 15.68x
cigna.com 1.03% 15.67x
kirklands.com 1.49% 14.91x
medicareinteractive.org 1.67% 14.84x
edwardjones.com 1.36% 14.73x
symptomfind.com 1.37% 14.58x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Web attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Healthcare Discount Shoppers audience is Pharmacy.

Content Affinity Composition Index
Pharmacy 6.29% 13.77x
Credit Unions & Consumer Protection 0.20% 11.32x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.07% 10.23x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.06% 10.07x
Vitamin Shoppers 1.57% 9.44x
Medical Diagnostics 9.96% 9.36x
Medical Supplies 1.45% 9.25x
Discount Shopping 0.36% 8.93x
Senior Care 0.31% 8.89x
Accounting 2.50% 8.52x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Healthcare Discount Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female