Explore the Healthcare Discount Shoppers Audience
Below you'll find more information about the Healthcare Discount Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Healthcare Discount Shoppers audience.
INTERESTS
The Healthcare Discount Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Healthcare Discount Shoppers audience is Cardio Health Researchers.
| Interest | Composition | Index |
| Cardio Health Researchers | 26.94% | 16.34x |
| Oncology Researchers | 25.26% | 15.10x |
| Generic Prescription Drug Shoppers | 21.09% | 14.88x |
| Retired Health Insurance Researchers | 19.62% | 14.41x |
| Medicare Researchers | 30.48% | 14.30x |
| Retired Budget Healthcare Shoppers | 20.23% | 14.26x |
| Joint Pain Sufferers | 24.13% | 14.25x |
| Pain Medication Users | 20.22% | 14.16x |
| Mortgage Researchers | 22.23% | 13.91x |
| Orthopedic Health Researchers | 21.22% | 13.84x |
Composition Percentage:
The overlap percentage between the Healthcare Discount Shoppers audience and the Interest attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
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APPAREL RETAILERS
The Healthcare Discount Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Healthcare Discount Shoppers audience is Armani.
| Location | Composition | Index |
| Armani | 0.01% | 1.42x |
| LOFT | 0.04% | 1.28x |
| Jos A. Bank Clothiers | 0.03% | 1.26x |
| Kate Spade | 0.01% | 1.25x |
| American Apparel | 0.01% | 1.23x |
| Gymboree | 0.02% | 1.21x |
| Banana Republic | 0.04% | 1.19x |
| Michael Kors | 0.02% | 1.18x |
| Dressbarn | 0.02% | 1.17x |
| Chicos | 0.03% | 1.17x |
Composition Percentage:
The overlap percentage between the Healthcare Discount Shoppers audience and the Location attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
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WEBSITES
The Healthcare Discount Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Healthcare Discount Shoppers audience is rxpharmacycoupons.com.
| Website | Composition | Index |
| rxpharmacycoupons.com | 1.09% | 44.09x |
| goodrx.com | 3.57% | 22.98x |
| wageworks.com | 1.47% | 22.40x |
| healthwarehouse.com | 3.22% | 21.69x |
| cigna.com | 1.38% | 16.93x |
| kirklands.com | 1.82% | 16.73x |
| guardiananytime.com | 1.31% | 16.53x |
| thetaxadviser.com | 1.59% | 16.03x |
| edwardjones.com | 1.58% | 15.99x |
| medicareinteractive.org | 2.11% | 15.83x |
Composition Percentage:
The overlap percentage between the Healthcare Discount Shoppers audience and the Web attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Healthcare Discount Shoppers audience is ISPs & Local Services.
| Content Affinity | Composition | Index |
| ISPs & Local Services | 0.02% | 21.71x |
| Pharmacy | 7.54% | 14.73x |
| Discount Shopping | 0.96% | 11.74x |
| Credit Unions & Consumer Protection | 0.25% | 11.58x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.08% | 11.08x |
| Senior Care | 0.51% | 10.81x |
| Vitamin Shoppers | 2.27% | 10.55x |
| Medical Diagnostics | 12.28% | 10.09x |
| Decoration & Fabric | 0.01% | 10.06x |
| Medical Supplies | 1.92% | 9.98x |
Composition Percentage:
The overlap percentage between the Healthcare Discount Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
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DEMOGRAPHICS
The Healthcare Discount Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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