Dstillery Audiences

HEALTHCARE DISCOUNT SHOPPERS

Audience Size: 4.5 Million Devices

Explore the Healthcare Discount Shoppers Audience

Below you'll find more information about the Healthcare Discount Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Healthcare Discount Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Healthcare Discount Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Healthcare Discount Shoppers audience is Cardio Health Researchers.

Interest Composition Index
Cardio Health Researchers 22.54% 13.05x
Joint Pain Sufferers 18.16% 11.07x
Asthma Sufferers 17.41% 10.97x
Medicare Researchers 24.88% 10.95x
Generic Prescription Drug Shoppers 15.33% 10.92x
Senior Living Center Researchers 17.47% 10.46x
Mortgage Researchers 18.18% 10.43x
Retired Budget Healthcare Shoppers 14.43% 10.41x
Retired Health Insurance Researchers 13.72% 10.35x
Orthopedic Health Researchers 15.42% 10.26x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Interest attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Healthcare Discount Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Healthcare Discount Shoppers audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.32x
Victoria's Secret 0.01% 1.29x
The Childrens Place 0.01% 1.28x
Mens Wearhouse 0.01% 1.14x
Maurices 0.01% 1.11x
Carhartt 0.13% 1.03x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Location attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Healthcare Discount Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Healthcare Discount Shoppers audience is wageworks.com.

Website Composition Index
wageworks.com 1.60% 22.07x
goodrx.com 1.80% 20.65x
healthwarehouse.com 1.57% 19.18x
medicareinteractive.org 1.05% 13.84x
journalofaccountancy.com 1.21% 13.34x
forlocations.com 1.06% 13.30x
wellness.com 2.31% 11.56x
southwest.com 2.67% 11.26x
findglocal.com 1.02% 10.85x
ashleystewart.com 1.55% 10.76x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Web attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Healthcare Discount Shoppers audience is Pharmacy.

Content Affinity Composition Index
Pharmacy 4.29% 12.23x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.04% 9.60x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.05% 9.15x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.06% 8.76x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.03% 8.73x
Credit Unions & Consumer Protection 0.10% 8.62x
Vitamin Shoppers 0.97% 8.59x
Medical Supplies 0.87% 8.00x
Medical Diagnostics 6.48% 7.94x
Apartment & Community Real Estate Researchers 0.05% 7.88x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Healthcare Discount Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female