Dstillery Audiences

HEALTHCARE DISCOUNT SHOPPERS

Audience Size: 3.8 Million Devices

Explore the Healthcare Discount Shoppers Audience

Below you'll find more information about the Healthcare Discount Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Healthcare Discount Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Healthcare Discount Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Healthcare Discount Shoppers audience is Cardio Health Researchers.

Interest Composition Index
Cardio Health Researchers 18.33% 10.99x
Joint Pain Sufferers 14.88% 8.52x
Asthma Sufferers 12.33% 7.79x
Oncologists 12.43% 7.72x
Orthopedic Health Researchers 10.57% 7.27x
Healthcare Provider Education Researchers 10.67% 7.06x
Primary Care Doctor Researchers 9.21% 7.04x
Heart Health Researchers 12.07% 7.03x
Eyeglasses & Contact Lens Buyers 12.28% 7.03x
Federal Employees 12.20% 6.97x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Interest attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Healthcare Discount Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Healthcare Discount Shoppers audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.32x
Dressbarn 0.02% 1.20x
Gap 0.02% 1.15x
Express 0.02% 1.13x
Jos A. Bank Clothiers 0.02% 1.12x
The Childrens Place 0.03% 1.10x
Maurices 0.04% 1.10x
Banana Republic 0.02% 1.09x
Lane Bryant 0.02% 1.08x
White House Black Market 0.02% 1.08x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Location attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Healthcare Discount Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Healthcare Discount Shoppers audience is wageworks.com.

Website Composition Index
wageworks.com 1.09% 24.18x
ladysavings.com 2.32% 8.67x
healthcare6.com 1.00% 7.25x
wbko.com 1.01% 7.19x
hotcouponworld.com 1.08% 7.05x
healthprep.com 3.59% 7.03x
chase.com 1.66% 6.97x
wymt.com 1.25% 6.88x
savingtoinvest.com 1.27% 6.59x
fastquicksearch.com 1.58% 6.55x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Web attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Healthcare Discount Shoppers audience is Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing).

Content Affinity Composition Index
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.10% 8.66x
Holistic Medicine 0.01% 8.20x
Holiday Gifts 0.01% 6.56x
Medical Diagnostics 0.65% 5.59x
Diabetes Research 0.06% 5.53x
Pharmacy 0.12% 5.36x
Psychology & Social Work 0.02% 5.01x
Disease Cluster 0.02% 4.76x
Vitamin Shoppers 0.02% 4.75x
Accounting 0.44% 4.64x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Healthcare Discount Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female