Explore the Healthcare Discount Shoppers Audience
Below you'll find more information about the Healthcare Discount Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 6.6 million unique devices whose actions qualify for the Healthcare Discount Shoppers audience.
INTERESTS
The Healthcare Discount Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Healthcare Discount Shoppers audience is Retired Health Insurance Researchers.
| Interest | Composition | Index |
| Retired Health Insurance Researchers | 19.74% | 12.79x |
| Eyeglasses & Contact Lens Buyers | 26.39% | 12.64x |
| Pain Medication Users | 23.45% | 12.63x |
| Retired Budget Healthcare Shoppers | 20.37% | 12.61x |
| Retired Assisted Living Shoppers | 18.39% | 12.41x |
| Cardio Health Researchers | 25.56% | 12.37x |
| Mortgage Researchers | 21.97% | 12.23x |
| Joint Pain Sufferers | 24.65% | 12.21x |
| Pharmacy Shoppers | 17.57% | 12.18x |
| Budget Grocery Shoppers | 18.90% | 12.10x |
Composition Percentage:
The overlap percentage between the Healthcare Discount Shoppers audience and the Interest attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
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APPAREL RETAILERS
The Healthcare Discount Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Healthcare Discount Shoppers audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.00% | 1.80x |
| Supreme | 0.00% | 1.38x |
| Intermix | 0.01% | 1.35x |
| Armani | 0.02% | 1.26x |
| Joe's Jeans | 0.00% | 1.25x |
| Belk | 0.02% | 1.23x |
| Ann Taylor | 0.02% | 1.23x |
| LOFT | 0.04% | 1.22x |
| Banana Republic | 0.04% | 1.20x |
| Zara | 0.03% | 1.19x |
Composition Percentage:
The overlap percentage between the Healthcare Discount Shoppers audience and the Location attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
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WEBSITES
The Healthcare Discount Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Healthcare Discount Shoppers audience is rxpharmacycoupons.com.
| Website | Composition | Index |
| rxpharmacycoupons.com | 4.14% | 53.32x |
| internetdrugcoupons.com | 2.28% | 52.18x |
| helprx.info | 1.51% | 40.65x |
| ehealthme.com | 1.03% | 34.42x |
| edrugsearch.com | 1.12% | 33.50x |
| belk.com | 1.40% | 31.23x |
| puritan.com | 1.87% | 29.81x |
| news-medical.net | 1.07% | 29.28x |
| gnc.com | 1.60% | 28.10x |
| wageworks.com | 1.02% | 27.99x |
Composition Percentage:
The overlap percentage between the Healthcare Discount Shoppers audience and the Web attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Healthcare Discount Shoppers audience is Pharmacy.
| Content Affinity | Composition | Index |
| Pharmacy | 11.01% | 12.98x |
| As Seen On TV Products | 0.11% | 9.80x |
| Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) | 0.46% | 9.79x |
| Discount Shopping | 5.42% | 9.15x |
| Vitamin Shoppers | 5.93% | 8.83x |
| Washington D.C. Hotels | 0.02% | 8.75x |
| Low Budget Shoppers | 2.12% | 8.67x |
| Higher-End Fashion Brands | 1.82% | 8.49x |
| ISPs & Local Services | 0.10% | 8.46x |
| Medical Diagnostics | 19.33% | 8.37x |
Composition Percentage:
The overlap percentage between the Healthcare Discount Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
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DEMOGRAPHICS
The Healthcare Discount Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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