Dstillery Audiences

HEALTHCARE DISCOUNT SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Healthcare Discount Shoppers Audience

Below you'll find more information about the Healthcare Discount Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Healthcare Discount Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Healthcare Discount Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Healthcare Discount Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 15.38% 17.85x
Retired Budget Healthcare Shoppers 15.94% 17.57x
Pain Medication Users 19.92% 17.31x
Budget Grocery Shoppers 14.94% 17.23x
Eyeglasses & Contact Lens Buyers 21.34% 17.10x
Cardio Health Researchers 22.16% 16.96x
Joint Pain Sufferers 20.60% 16.73x
Retired Assisted Living Shoppers 15.47% 16.54x
Mortgage Researchers 20.16% 16.41x
Senior Living Center Researchers 16.09% 16.25x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Interest attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Healthcare Discount Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Healthcare Discount Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.28% 1.37x
Mens Wearhouse 0.42% 1.24x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Location attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Healthcare Discount Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Healthcare Discount Shoppers audience is rxpharmacycoupons.com.

Website Composition Index
rxpharmacycoupons.com 3.84% 65.44x
internetdrugcoupons.com 2.02% 64.46x
helprx.info 1.59% 50.51x
belk.com 1.17% 36.91x
puritan.com 1.53% 34.73x
ucomparehealthcare.com 3.94% 33.60x
gnc.com 1.26% 32.25x
bbb.org 4.23% 30.49x
hours-locations.com 1.09% 30.30x
supercoder.com 1.24% 30.16x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Web attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Healthcare Discount Shoppers audience is Pharmacy.

Content Affinity Composition Index
Pharmacy 10.56% 13.68x
Discount Shopping 3.62% 11.13x
Vitamin Shoppers 4.84% 9.66x
Medical Diagnostics 16.99% 9.24x
Medical Supplies 3.28% 9.04x
Arthritis & Bones 3.45% 8.97x
Eye Health & Vision 2.37% 8.85x
Diabetes Research 4.25% 8.85x
Dermatology 3.90% 8.75x
Reproductive Health 2.87% 8.56x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Healthcare Discount Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female