Dstillery Audiences

HEALTHCARE DISCOUNT SHOPPERS

Audience Size: 4.1 Million Devices

Explore the Healthcare Discount Shoppers Audience

Below you'll find more information about the Healthcare Discount Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Healthcare Discount Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Healthcare Discount Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Healthcare Discount Shoppers audience is Cardio Health Researchers.

Interest Composition Index
Cardio Health Researchers 17.38% 10.75x
Joint Pain Sufferers 14.41% 8.81x
Oncologists 12.65% 7.82x
Asthma Sufferers 11.88% 7.66x
Orthopedic Health Researchers 11.05% 7.46x
Primary Care Doctor Researchers 9.23% 7.45x
Healthcare Provider Education Researchers 10.34% 7.34x
Eyeglasses & Contact Lens Buyers 11.51% 7.30x
Pain Medication Users 8.06% 7.18x
Gastroenterologists 11.30% 7.09x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Interest attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Healthcare Discount Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Healthcare Discount Shoppers audience is Belk.

Location Composition Index
Belk 0.01% 1.42x
Lululemon 0.01% 1.20x
The Childrens Place 0.04% 1.14x
Jos A. Bank Clothiers 0.02% 1.13x
Eddie Bauer 0.01% 1.06x
Express 0.03% 1.06x
Coach 0.01% 1.05x
Maurices 0.04% 1.05x
Old Navy 0.04% 1.01x
Carhartt 0.21% 1.00x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Location attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Healthcare Discount Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Healthcare Discount Shoppers audience is wageworks.com.

Website Composition Index
wageworks.com 1.09% 25.59x
ladysavings.com 2.28% 8.72x
healthprep.com 4.03% 7.92x
lowes.com 7.28% 7.55x
hotcouponworld.com 1.15% 7.34x
rxlist.com 16.54% 7.33x
chase.com 2.00% 6.70x
wymt.com 1.03% 6.64x
vitals.com 6.65% 6.25x
drugs.com 38.70% 6.24x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Web attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Healthcare Discount Shoppers audience is Pharmacy.

Content Affinity Composition Index
Pharmacy 0.02% 9.60x
Business News & Information Readers 0.01% 6.86x
Mid-Atlantic Beaches 0.01% 5.71x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.05% 5.67x
Medical Diagnostics 0.37% 5.50x
Health & Safety Compliance 0.01% 5.22x
Medical & Pharmaceutical Scholarship 0.17% 4.75x
Moving & Storage 0.02% 4.68x
Accounting 0.30% 4.54x
Healthcare - Dermatology & Aging 1.39% 4.34x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Healthcare Discount Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female