Dstillery Audiences

HEALTHCARE DISCOUNT SHOPPERS

Audience Size: 4 Million Devices

Explore the Healthcare Discount Shoppers Audience

Below you'll find more information about the Healthcare Discount Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Healthcare Discount Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Healthcare Discount Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Healthcare Discount Shoppers audience is Cardio Health Researchers.

Interest Composition Index
Cardio Health Researchers 18.03% 9.93x
Joint Pain Sufferers 14.44% 7.73x
Asthma Sufferers 12.34% 7.28x
Oncologists 11.46% 6.89x
Orthopedic Health Researchers 10.66% 6.72x
Mortgage Researchers 11.64% 6.71x
Employee Management & HR Researchers 11.73% 6.61x
Medicare Researchers 17.87% 6.60x
Luxury Hotel Guests 11.21% 6.54x
Heart Health Researchers 12.51% 6.49x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Interest attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Healthcare Discount Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Healthcare Discount Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.04x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Location attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Healthcare Discount Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Healthcare Discount Shoppers audience is wageworks.com.

Website Composition Index
wageworks.com 1.49% 24.04x
ladysavings.com 2.31% 8.17x
blr.com 1.06% 7.09x
hilton.com 1.04% 6.81x
savingtoinvest.com 1.51% 6.57x
egov.com 1.24% 6.55x
healthprep.com 3.32% 6.39x
chase.com 1.14% 6.29x
wymt.com 1.27% 6.23x
vitals.com 5.90% 6.23x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Web attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Healthcare Discount Shoppers audience is Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing).

Content Affinity Composition Index
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.07% 6.82x
Vitamin Shoppers 0.07% 6.55x
Pharmacy 0.24% 6.13x
Office Furniture Design 0.02% 5.90x
Medical Diagnostics 0.88% 5.76x
Online Learning 0.01% 5.51x
Disease Cluster 0.04% 5.34x
Home Decoration - Crafts & Kids 0.02% 5.33x
Illinois 0.06% 5.18x
Promo Codes 0.23% 4.97x
Composition Percentage: The overlap percentage between the Healthcare Discount Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Healthcare Discount Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Healthcare Discount Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female