Explore the Heartburn Sufferers Audience
Below you'll find more information about the Heartburn Sufferers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Heartburn Sufferers audience.
INTERESTS
The Heartburn Sufferers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Heartburn Sufferers audience is Cholesterol Researchers.
| Interest | Composition | Index |
| Cholesterol Researchers | 47.94% | 60.76x |
| Orlando Activities Researchers | 45.04% | 59.11x |
| Online Health Researchers | 47.39% | 57.73x |
| Headache and Migraine Sufferers | 53.66% | 56.73x |
| Medical Advice Researchers | 46.15% | 52.99x |
| Home Custom Bedroom Decorators | 37.63% | 52.33x |
| Custom Home Lighting Shoppers | 37.63% | 52.32x |
| Sinus Researchers | 51.80% | 52.08x |
| Nashville Activity Researchers | 42.59% | 51.56x |
| Breast Cancer Fund Raisers | 46.53% | 51.37x |
Composition Percentage:
The overlap percentage between the Heartburn Sufferers audience and the Interest attribute.
Index: A comparison of the Heartburn Sufferers audience to the internet population.
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APPAREL RETAILERS
The Heartburn Sufferers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Heartburn Sufferers audience is Hollister.
| Location | Composition | Index |
| Hollister | 0.01% | 1.29x |
| Chicos | 0.02% | 1.26x |
| Jos A. Bank Clothiers | 0.02% | 1.19x |
| Mens Wearhouse | 0.03% | 1.19x |
| Maurices | 0.04% | 1.09x |
| Talbots | 0.01% | 1.08x |
| H&M | 0.01% | 1.07x |
| Express | 0.02% | 1.07x |
| Victoria's Secret | 0.03% | 1.06x |
| Journeys | 0.03% | 1.06x |
Composition Percentage:
The overlap percentage between the Heartburn Sufferers audience and the Location attribute.
Index: A comparison of the Heartburn Sufferers audience to the internet population.
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WEBSITES
The Heartburn Sufferers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Heartburn Sufferers audience is petmd.com.
| Website | Composition | Index |
| petmd.com | 2.62% | 57.67x |
| catholic.org | 1.05% | 49.84x |
| healthnfitness.net | 3.67% | 49.63x |
| trueactivist.com | 1.45% | 44.77x |
| manrepeller.com | 1.64% | 43.78x |
| allhiphop.com | 1.19% | 43.22x |
| intelius.com | 3.31% | 42.24x |
| funeral.com | 2.52% | 41.99x |
| bestofcomicbooks.com | 1.07% | 41.79x |
| instructables.com | 3.92% | 41.30x |
Composition Percentage:
The overlap percentage between the Heartburn Sufferers audience and the Web attribute.
Index: A comparison of the Heartburn Sufferers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Heartburn Sufferers audience is Pharmacy.
| Content Affinity | Composition | Index |
| Pharmacy | 0.46% | 31.57x |
| Diabetes Research | 0.16% | 22.02x |
| Reproductive Health | 0.12% | 21.27x |
| Arthritis & Bones | 0.39% | 21.00x |
| Natural & Healthy Living Researchers | 0.27% | 20.91x |
| Celebrity Gossip | 0.86% | 20.82x |
| People Search | 3.80% | 19.96x |
| Cardiac & Other Health Research | 0.12% | 19.85x |
| Healthcare - Dermatology & Aging | 7.86% | 19.68x |
| Fashion & Retail | 0.18% | 19.64x |
Composition Percentage:
The overlap percentage between the Heartburn Sufferers audience and the Content Affinity attribute.
Index: A comparison of the Heartburn Sufferers audience to the internet population.
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DEMOGRAPHICS
The Heartburn Sufferers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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