Dstillery Audiences

HIGH END TV SHOPPERS

Audience Size: 3.1 Million Devices

Explore the High End TV Shoppers Audience

Below you'll find more information about the High End TV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the High End TV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The High End TV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the High End TV Shoppers audience is IT Decision Makers.

Interest Composition Index
IT Decision Makers 62.32% 84.27x
Android Fans 62.97% 82.90x
Mobile Phone Comparison Shoppers 60.50% 80.76x
Camera Review Readers 54.29% 77.25x
Laptop Researchers 56.05% 75.97x
Home Networking Researchers 61.51% 70.48x
Tech News Enthusiasts 44.00% 65.74x
Tablet Researchers 49.12% 63.23x
iPhone Users 49.10% 60.68x
Techies 39.77% 60.50x
Composition Percentage: The overlap percentage between the High End TV Shoppers audience and the Interest attribute.
Index: A comparison of the High End TV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The High End TV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the High End TV Shoppers audience is REI.

Location Composition Index
REI 0.03% 1.44x
Jos A. Bank Clothiers 0.46% 1.42x
Topshop 0.03% 1.37x
White House Black Market 0.41% 1.33x
Mens Wearhouse 0.70% 1.33x
Buckle 0.30% 1.29x
Madewell 0.04% 1.18x
Bonobos 0.09% 1.18x
Johnston and Murphy 0.37% 1.14x
Gymboree 0.08% 1.09x
Composition Percentage: The overlap percentage between the High End TV Shoppers audience and the Location attribute.
Index: A comparison of the High End TV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The High End TV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the High End TV Shoppers audience is legitreviews.com.

Website Composition Index
legitreviews.com 1.03% 54.42x
nerdtechy.com 1.11% 50.30x
themasterswitch.com 2.01% 48.71x
oneplus.net 2.61% 46.57x
hometheaterreview.com 1.87% 46.47x
asus.com 4.93% 44.94x
ultrabookreview.com 1.22% 44.82x
redmondmag.com 1.20% 44.67x
sevenforums.com 1.75% 44.40x
overclock3d.net 1.44% 44.12x
Composition Percentage: The overlap percentage between the High End TV Shoppers audience and the Web attribute.
Index: A comparison of the High End TV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the High End TV Shoppers audience is Content Streamers & Downloaders.

Content Affinity Composition Index
Content Streamers & Downloaders 0.20% 33.01x
Studio & Franchise Video Game Players 14.15% 28.95x
Telescopes 2.47% 28.36x
Robotics 3.21% 27.24x
Environmentally Friendly Cars 0.20% 26.75x
Gadgets 1.09% 26.60x
High-End Audio 12.76% 26.33x
Technology News 35.77% 26.20x
Handyman Tools 0.05% 25.49x
Build Your Own Computer Enthusiasts 48.33% 25.13x
Composition Percentage: The overlap percentage between the High End TV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the High End TV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The High End TV Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male