Explore the High End TV Shoppers Audience
Below you'll find more information about the High End TV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the High End TV Shoppers audience.
INTERESTS
The High End TV Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the High End TV Shoppers audience is IT Decision Makers.
| Interest | Composition | Index |
| IT Decision Makers | 69.29% | 58.29x |
| Camera Review Readers | 61.98% | 55.37x |
| Mobile Phone Comparison Shoppers | 69.06% | 55.18x |
| Android Fans | 64.88% | 54.98x |
| Tech News Enthusiasts | 54.83% | 49.64x |
| Laptop Researchers | 60.12% | 47.64x |
| HDTV Researchers | 74.20% | 47.62x |
| Techies | 53.70% | 47.01x |
| Movie and Game Review Readers | 54.66% | 45.82x |
| Apple Fans | 54.91% | 43.48x |
Composition Percentage:
The overlap percentage between the High End TV Shoppers audience and the Interest attribute.
Index: A comparison of the High End TV Shoppers audience to the internet population.
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APPAREL RETAILERS
The High End TV Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the High End TV Shoppers audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 0.01% | 1.59x |
| Old Navy | 0.02% | 1.22x |
| Buckle | 0.01% | 1.21x |
| Mens Wearhouse | 0.01% | 1.08x |
| American Eagle Outfitters | 0.01% | 1.06x |
| Journeys | 0.02% | 1.05x |
| The Childrens Place | 0.01% | 1.04x |
| Carhartt | 0.12% | 1.02x |
| Victoria's Secret | 0.02% | 0.95x |
| Maurices | 0.01% | 0.89x |
Composition Percentage:
The overlap percentage between the High End TV Shoppers audience and the Location attribute.
Index: A comparison of the High End TV Shoppers audience to the internet population.
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WEBSITES
The High End TV Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the High End TV Shoppers audience is ubi.com.
| Website | Composition | Index |
| ubi.com | 1.21% | 68.30x |
| msi.com | 1.04% | 67.56x |
| amd.com | 2.12% | 61.88x |
| shacknews.com | 3.23% | 61.19x |
| gamecrate.com | 3.30% | 61.09x |
| square-enix-games.com | 1.32% | 60.84x |
| theinquirer.net | 1.08% | 60.79x |
| powerpyx.com | 3.46% | 60.72x |
| activision.com | 1.39% | 59.08x |
| leagueoflegends.com | 1.49% | 58.92x |
Composition Percentage:
The overlap percentage between the High End TV Shoppers audience and the Web attribute.
Index: A comparison of the High End TV Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the High End TV Shoppers audience is Robotics.
| Content Affinity | Composition | Index |
| Robotics | 0.34% | 32.53x |
| Studio & Franchise Video Game Players | 6.19% | 31.03x |
| Phone & Computer Game Downloaders | 0.54% | 30.13x |
| Gadgets | 0.06% | 28.59x |
| Telescopes | 0.43% | 27.36x |
| Online Media Converters | 0.57% | 27.15x |
| Roleplay & Fantasy Games | 0.34% | 26.34x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.07% | 26.28x |
| Mobile Phone Networks | 0.71% | 25.20x |
| Electronic Cabling | 0.21% | 24.44x |
Composition Percentage:
The overlap percentage between the High End TV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the High End TV Shoppers audience to the internet population.
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DEMOGRAPHICS
The High End TV Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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