Dstillery Audiences

HIGH-END BABY BRAND SHOPPERS

Audience Size: 6.8 Million Devices

Explore the High-End Baby Brand Shoppers Audience

Below you'll find more information about the High-End Baby Brand Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 6.8 million unique devices whose actions qualify for the High-End Baby Brand Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The High-End Baby Brand Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the High-End Baby Brand Shoppers audience is Child Car Seat Researchers.

Interest Composition Index
Child Car Seat Researchers 17.14% 10.31x
Fathers Day Celebrators 8.93% 9.31x
Health Conscious Expecting Parents 15.35% 8.95x
Baby Products Buyers 12.77% 8.13x
Parents with Kids 10.79% 7.47x
Home Goods Shoppers 11.65% 7.45x
Sunglasses Shoppers 27.54% 7.24x
Day Care Users 14.10% 7.18x
Kids Clothing Shoppers 12.96% 7.01x
High-End Kids Furniture and Clothes Shoppers 14.16% 6.94x
Composition Percentage: The overlap percentage between the High-End Baby Brand Shoppers audience and the Interest attribute.
Index: A comparison of the High-End Baby Brand Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The High-End Baby Brand Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the High-End Baby Brand Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.09% 0.96x
Composition Percentage: The overlap percentage between the High-End Baby Brand Shoppers audience and the Location attribute.
Index: A comparison of the High-End Baby Brand Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The High-End Baby Brand Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the High-End Baby Brand Shoppers audience is monicaandandy.com.

Website Composition Index
monicaandandy.com 1.55% 27.07x
milkmaidgoods.com 1.05% 25.14x
kindredbravely.com 1.64% 22.81x
cuddleandkind.com 1.13% 20.50x
medelabreastfeedingus.com 1.71% 19.30x
buybuybaby.com 11.64% 19.28x
llli.org 1.10% 19.17x
vicicollection.com 3.84% 19.10x
potterybarn.com 2.31% 18.78x
exclusivepumping.com 1.59% 18.49x
Composition Percentage: The overlap percentage between the High-End Baby Brand Shoppers audience and the Web attribute.
Index: A comparison of the High-End Baby Brand Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the High-End Baby Brand Shoppers audience is Parenting & Children's Activities.

Content Affinity Composition Index
Parenting & Children's Activities 2.62% 21.97x
Cheerleading 0.47% 17.64x
Toys Shopping 1.27% 13.67x
New Parents 5.08% 12.63x
Furniture & Home Improvement 2.80% 11.44x
Quebec Vacation Research Cluster 0.56% 10.70x
Unique & Personalized Fashion 0.85% 10.59x
Quebec Job Seeker Cluster 0.36% 9.85x
Quebec Real Estate 0.55% 9.72x
Canada Shopping - General Commerce 1.00% 8.90x
Composition Percentage: The overlap percentage between the High-End Baby Brand Shoppers audience and the Content Affinity attribute.
Index: A comparison of the High-End Baby Brand Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The High-End Baby Brand Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female